本文選題：臺(tái)灣報(bào)業(yè) + 傳播政治經(jīng)濟(jì)學(xué)�。� 參考：《中國(guó)青年政治學(xué)院》2015年碩士論文

【摘要】：臺(tái)灣報(bào)業(yè)在不同歷史階段經(jīng)歷了不同形態(tài)的挑戰(zhàn)與危機(jī)�？v觀臺(tái)灣報(bào)業(yè)發(fā)展歷史進(jìn)程,我們可以看出,從國(guó)民黨政府高壓控制到解除報(bào)禁后開放市場(chǎng),臺(tái)灣報(bào)業(yè)從威權(quán)掌控走向商業(yè)化、民營(yíng)化與市場(chǎng)競(jìng)爭(zhēng)。本論文以1949-2003年期間臺(tái)灣報(bào)業(yè)的變遷為研究?jī)?nèi)容,采用傳播政治經(jīng)濟(jì)學(xué)的研究視角來對(duì)期間的臺(tái)灣報(bào)業(yè)所有權(quán)、產(chǎn)業(yè)結(jié)構(gòu)與市場(chǎng)行為進(jìn)行分析,批判臺(tái)灣報(bào)業(yè)在威權(quán)體制下與報(bào)禁開放后的諸多問題與后果。報(bào)禁解除前,在國(guó)民黨政府的高壓管控與利益收編下,臺(tái)灣報(bào)業(yè)作為其利益服務(wù)工具。報(bào)紙面臨著國(guó)府的強(qiáng)力控制,為了維系政權(quán),國(guó)民黨對(duì)臺(tái)灣的報(bào)業(yè)采取高壓的管控。各大報(bào)紙為了生存,不得不聽話,與國(guó)府形成“保護(hù)主”與“侍從”的關(guān)系。報(bào)業(yè)市場(chǎng)并因報(bào)禁成為與黨國(guó)親善的兩大報(bào)團(tuán)寡占的局面,報(bào)業(yè)為黨國(guó)束縛,缺乏言論自由及獨(dú)立監(jiān)督精神。隨著國(guó)際環(huán)境的變化,臺(tái)灣社會(huì)經(jīng)濟(jì)的高度發(fā)展,報(bào)禁越來越受到社會(huì)大眾的質(zhì)疑與反對(duì)。報(bào)禁解除后,政府選擇了對(duì)既有大報(bào)團(tuán)有利的市場(chǎng)放任政策,導(dǎo)致日后產(chǎn)業(yè)因缺乏市場(chǎng)規(guī)范,造成惡性競(jìng)爭(zhēng),所有權(quán)集中,新聞為逐利競(jìng)相向商業(yè)利益與商業(yè)原則靠攏,報(bào)老板將報(bào)紙作為參與政爭(zhēng)的工具,嚴(yán)重?fù)p害新聞公信力。后來加上新興媒體的崛起與競(jìng)爭(zhēng),搶食受眾的大餅,臺(tái)灣的報(bào)業(yè)環(huán)境更是雪上加霜。臺(tái)灣報(bào)業(yè)發(fā)展成今天這種局面,學(xué)者無不扼腕嘆息。為了讓臺(tái)灣報(bào)業(yè)有一個(gè)健康、有序的環(huán)境,學(xué)者們從媒體自律及傳媒政策,政府的補(bǔ)助等方面紛紛建言獻(xiàn)策。這些都給臺(tái)灣報(bào)業(yè)的發(fā)展提供了現(xiàn)實(shí)的方案,但是并不能從根本的政治經(jīng)濟(jì)視角解決問題。
[Abstract]:Taiwan newspaper industry has experienced different forms of challenges and crises in different historical stages. Looking at the historical development of Taiwan's newspaper industry, we can see that from the Kuomintang government's high-pressure control to the opening up of the market after the lifting of the ban, Taiwan's newspaper industry has changed from authoritarian control to commercialization, privatization and market competition. This thesis takes the change of Taiwan newspaper industry from 1949 to 2003 as the research content, and analyzes the ownership, industrial structure and market behavior of Taiwan newspaper industry from the perspective of political economy of communication. This paper criticizes the problems and consequences of Taiwan's newspaper industry under the authoritarian system and the opening up of the newspaper ban. Before the ban was lifted, Taiwan's newspaper industry was used as a tool for its interest service under the Kuomintang government's high pressure control and interest collection. Newspapers faced strong control by the government, and KMT imposed high-pressure control on Taiwan's newspaper industry in order to maintain power. In order to survive, newspapers had to obey and form the relationship between "protecting the Lord" and "servants". The newspaper market has also become the oligopoly of the two major newspaper groups which are friendly to the Party and the country because of the ban of the newspaper. The newspaper industry is bound by the Party and the state and lacks the freedom of speech and the spirit of independent supervision. With the change of the international environment and the high development of Taiwan's social economy, the ban has been questioned and opposed by the public more and more. After the ban was lifted, the government chose a policy of market laissez-faire that was advantageous to the existing press corps, which led to the lack of market norms in the future, resulting in vicious competition and concentration of ownership in the industry, and the news came close to commercial interests and commercial principles for the sake of pursuing profits. Newspaper boss as a tool to participate in the political struggle, seriously damage the credibility of the news. Later, with the rise and competition of the new media, Taiwan's newspaper industry environment is even worse. Taiwan newspaper industry has developed into this situation, scholars all sigh. In order to create a healthy and orderly environment for Taiwan's newspaper industry, scholars have offered suggestions on media self-discipline and media policies, government subsidies, and so on. All these provide a realistic plan for the development of Taiwan's newspaper industry, but can not solve the problem from a fundamental political and economic perspective.
【學(xué)位授予單位】：中國(guó)青年政治學(xué)院
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2015
【分類號(hào)】：G219.27-F

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本文編號(hào)：1882099