本文選題：房地產(chǎn)行業(yè)　切入點(diǎn)：上市公司　出處：《吉林財(cái)經(jīng)大學(xué)》2013年碩士論文　論文類型：學(xué)位論文

【摘要】：房地產(chǎn)業(yè)是我國國民經(jīng)濟(jì)中的重要行業(yè)，改革開放后，我國國民經(jīng)濟(jì)增長迅猛，我國的房地產(chǎn)行業(yè)在經(jīng)濟(jì)的帶動下也加快了發(fā)展步伐并出現(xiàn)了前所未有的繁榮局面，受到了社會各界的廣泛關(guān)注。作為房地產(chǎn)行業(yè)中的龍頭企業(yè)，房地產(chǎn)上市公司代表著該行業(yè)的綜合實(shí)力，它的發(fā)展也反映著行業(yè)的整體面貌。其經(jīng)營業(yè)績的特質(zhì)使其成為研究的熱點(diǎn)，，特別是其經(jīng)營業(yè)績及評價(jià)體系引起廣泛的重視，因?yàn)榻?jīng)營業(yè)績的好壞直接關(guān)系到房地產(chǎn)行業(yè)的健康發(fā)展和投資者的切身利益。如何對房地產(chǎn)上市公司經(jīng)營業(yè)績進(jìn)行合理、客觀的評價(jià)，成為當(dāng)前社會比較關(guān)注的課題。 通過對上市公司經(jīng)營業(yè)績的評價(jià)分析，可以更加清楚地了解到我國房地產(chǎn)行業(yè)的發(fā)展、以及房地產(chǎn)上市公司的經(jīng)營現(xiàn)狀，從而推動我國國民經(jīng)濟(jì)持續(xù)快速地增長；可以更加全面正確地評價(jià)分析該行業(yè)上市公司的經(jīng)營業(yè)績，推動我國房地產(chǎn)上市公司優(yōu)秀企業(yè)家隊(duì)伍的建設(shè)，提高企業(yè)的經(jīng)營管理水平；可以使投資者在投資決策中更多地了解到企業(yè)的重要信息，從而做出理性的投資決策，減少盲目的投資行為；也可以使上市公司了解其自身的綜合實(shí)力及其在整個(gè)行業(yè)中的地位，從而增強(qiáng)上市公司自身的形象意識，不斷提高其競爭力。另一方面，筆者希望通過研究，完善我國房地產(chǎn)上市公司經(jīng)營業(yè)績的評價(jià)。 本文在介紹了西方國家和我國企業(yè)業(yè)績評價(jià)演進(jìn)的基礎(chǔ)上，結(jié)合我國房地產(chǎn)行業(yè)發(fā)展?fàn)顩r、特點(diǎn)和房地產(chǎn)上市公司的發(fā)展現(xiàn)狀，采用因子分析法對我國滬深兩市的82家房地產(chǎn)上市公司經(jīng)營業(yè)績的相關(guān)數(shù)據(jù)進(jìn)行了指標(biāo)分析與評價(jià)，得出房地產(chǎn)上市公司的地區(qū)分布不均衡、房地產(chǎn)上市公司綜合經(jīng)營業(yè)績差別較大、房地產(chǎn)上市公司較高的負(fù)債率影響其發(fā)展等方面的結(jié)論，并在此基礎(chǔ)上，提出一系列提高我國房地產(chǎn)上市公司經(jīng)營業(yè)績的有效措施。房地產(chǎn)上市公司要拓寬投資領(lǐng)域，加強(qiáng)企業(yè)內(nèi)部管理，不斷優(yōu)化公司資本結(jié)構(gòu)，提高營運(yùn)能力，采用多渠道的融資方式，采取有效措施提高企業(yè)經(jīng)營業(yè)績評價(jià)的影響力度。
[Abstract]:The real estate industry is an important industry in our national economy, after the reform and opening up, China's national economy rapid growth, China's real estate industry in economic development has accelerated the pace of development and the emergence of hitherto unknown prosperity, has attracted wide attention from all walks of life. As the real estate industry leading enterprises the real estate listed companies, representing the overall strength of the industry, its development also reflects the overall appearance of the industry. Its performance characteristics make it become a research hotspot, especially its operating performance and evaluation system has aroused widespread attention, because the operating performance is directly related to the healthy development of the real estate industry and the interests of the investors. How the real estate business performance of listed companies is reasonable, objective evaluation, become a focus of current social issues.
Through the evaluation of the performance of listed companies analysis, can more clearly understand that the development of China's real estate industry, and real estate listed company's operating status, so as to promote China's sustained and rapid economic growth; more comprehensive and correct evaluation of the industry analysis of the operating performance of listed companies, to promote the construction of China's real the real estate listed companies of outstanding entrepreneurs, improve the management level of the enterprise; so that investors can learn more in the investment decision to the enterprise's important information, so as to make rational investment decisions, reduce blind investment behavior; also can make the listed companies understand the comprehensive strength of its own and its position in the whole industry. In order to enhance the consciousness of the listed company's own image, and constantly improve their competitiveness. On the other hand, I hope that through research, to improve China's real estate listed The evaluation of the company's operating performance.
Based on the introduction of western countries and the evaluation of enterprise performance in China's development, combined with China's real estate industry development status, development status and characteristics of real estate listed companies, the relevant data using factor analysis of China's Shanghai and Shenzhen two city of 82 real estate listed companies operating performance analysis and evaluation index and that the real estate listed companies unbalanced regional distribution, real estate comprehensive performance of listed companies are different, real estate listed companies higher debt ratio affects the development of the conclusion, and on this basis, put forward a series of effective measures to improve China's real estate listed companies operating performance of real estate listed companies to. To broaden the field of investment, strengthen internal management, optimize the company's capital structure, improve the operational capacity, multi-channel financing methods, take effective measures to improve enterprise management The impact of performance evaluation.

【學(xué)位授予單位】：吉林財(cái)經(jīng)大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2013
【分類號】：F275;F272.3;F299.233.4

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