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攜號(hào)轉(zhuǎn)網(wǎng)政策對(duì)電信運(yùn)營(yíng)商競(jìng)爭(zhēng)策略的影響研究

發(fā)布時(shí)間:2018-07-15 19:44
【摘要】:基于電信業(yè)的經(jīng)濟(jì)技術(shù)特征,為獲得電信業(yè)的快速發(fā)展,世界各國(guó)在電信業(yè)的發(fā)展初期都采取了壟斷模式,但隨著電信業(yè)的深入發(fā)展,為消除電信業(yè)因壟斷經(jīng)營(yíng)導(dǎo)致的高資費(fèi)水平和低服務(wù)水平,世界電信業(yè)開(kāi)始從壟斷逐漸進(jìn)入到競(jìng)爭(zhēng)時(shí)代。為逐步開(kāi)放電信市場(chǎng)的競(jìng)爭(zhēng)程度,攜號(hào)轉(zhuǎn)網(wǎng)政策作為一種改善電信市場(chǎng)競(jìng)爭(zhēng)格局的政策,使電信用戶能自主選擇電信服務(wù)提供商,方便電信用戶在不同電信運(yùn)營(yíng)商之間更換,且在更換電信運(yùn)營(yíng)商時(shí)能免去因號(hào)碼改變而引起的轉(zhuǎn)換成本。中國(guó)電信業(yè)也于2010年11月正式開(kāi)展攜號(hào)轉(zhuǎn)網(wǎng)政策試點(diǎn)工作,在該政策下電信運(yùn)營(yíng)商的競(jìng)爭(zhēng)策略是否發(fā)生改變,這也將影響該政策是否能夠達(dá)到扶持弱勢(shì)電信運(yùn)營(yíng)商發(fā)展,均衡電信運(yùn)營(yíng)商實(shí)力和創(chuàng)造電信市場(chǎng)有效競(jìng)爭(zhēng)格局的預(yù)期效果。本文以攜號(hào)轉(zhuǎn)網(wǎng)政策實(shí)施下的中國(guó)新電信競(jìng)爭(zhēng)環(huán)境為背景,結(jié)合電信業(yè)的經(jīng)濟(jì)技術(shù)特征,通過(guò)構(gòu)建博弈模型分析攜號(hào)轉(zhuǎn)網(wǎng)政策對(duì)電信運(yùn)營(yíng)商競(jìng)爭(zhēng)策略的影響。在價(jià)格策略行為分析中得出在攜號(hào)轉(zhuǎn)網(wǎng)政策實(shí)施下,無(wú)論電信運(yùn)營(yíng)商和消費(fèi)者是否能夠正確預(yù)期到攜號(hào)轉(zhuǎn)網(wǎng)政策的實(shí)施,均使電信運(yùn)營(yíng)商在定價(jià)時(shí)無(wú)法利用轉(zhuǎn)換成本對(duì)消費(fèi)者采取歧視定價(jià),都將有利于社會(huì)福利水平的提高。在合謀行為分析中得出在攜號(hào)轉(zhuǎn)網(wǎng)政策實(shí)施下,隨轉(zhuǎn)換成本的降低,電信運(yùn)營(yíng)商之間堅(jiān)持合謀的臨界貼現(xiàn)因子將有所提高,電信運(yùn)營(yíng)商之間的合謀將變得更難,且該政策效果隨電信產(chǎn)品差異化擴(kuò)大而減弱,隨轉(zhuǎn)換成本降低率提高而增強(qiáng)。通過(guò)對(duì)電信運(yùn)營(yíng)商競(jìng)爭(zhēng)策略行為的研究得出攜號(hào)轉(zhuǎn)網(wǎng)政策的實(shí)施能在一定程度上達(dá)到促進(jìn)電信市場(chǎng)有效競(jìng)爭(zhēng)的預(yù)期。目前我國(guó)在攜號(hào)轉(zhuǎn)網(wǎng)政策試點(diǎn)過(guò)程中,對(duì)該政策宣傳不足、電信運(yùn)營(yíng)商限制用戶轉(zhuǎn)網(wǎng)和電信監(jiān)管力度不足阻礙了攜號(hào)轉(zhuǎn)網(wǎng)政策的有效實(shí)施,借鑒一些在攜號(hào)轉(zhuǎn)網(wǎng)政策下取得良好效果的典型國(guó)家和地區(qū)的實(shí)踐經(jīng)驗(yàn),為促進(jìn)中國(guó)電信業(yè)攜號(hào)轉(zhuǎn)網(wǎng)政策的有效實(shí)施提出加大宣傳力度、建立中國(guó)電信業(yè)攜號(hào)轉(zhuǎn)網(wǎng)監(jiān)管咨詢機(jī)制、提高中國(guó)電信業(yè)攜號(hào)轉(zhuǎn)網(wǎng)綜合監(jiān)管能力和加快推進(jìn)電信立法工作的相關(guān)建議,希望能對(duì)中國(guó)電信業(yè)攜號(hào)轉(zhuǎn)網(wǎng)政策實(shí)施提供一定的參考,促使攜號(hào)轉(zhuǎn)網(wǎng)政策能充分發(fā)揮促進(jìn)電信業(yè)有效競(jìng)爭(zhēng)的作用,且能有效穩(wěn)定的在全國(guó)推行實(shí)施。
[Abstract]:Based on the economic and technological characteristics of the telecommunications industry, in order to obtain the rapid development of the telecommunications industry, countries all over the world have adopted the monopoly mode in the early stage of the development of the telecommunications industry, but with the further development of the telecommunications industry, In order to eliminate the high tariff level and low service level caused by monopoly, the world telecom industry has gradually entered the era of competition from monopoly. In order to gradually open up the degree of competition in the telecommunication market, the policy of carrying the number to transfer the network is a policy to improve the competition pattern of the telecommunication market, which enables the telecommunication users to choose their own telecommunication service providers, thus facilitating the telecommunication users to change between different telecom operators. And in the replacement of telecommunications operators can avoid the number change caused by the conversion costs. In November 2010, China's telecommunications industry also officially launched the pilot work on the policy of carrying numbers and transferring networks. Under this policy, whether the competition strategy of telecom operators will change, which will also affect whether the policy can achieve the goal of supporting the development of weak telecom operators. The expected effect of balancing the strength of telecom operators and creating an effective competition pattern of telecom market. Based on the competition environment of China's new telecom industry under the implementation of the policy of carrying the number to the network, this paper analyzes the influence of the policy of carrying the number to the network on the competition strategy of the telecom operators through the construction of game model combined with the economic and technological characteristics of the telecommunications industry. In the analysis of price strategy behavior, it is concluded that under the implementation of the policy of carrying the number to the network, whether the telecom operators and consumers can correctly anticipate the implementation of the policy, Both make telecom operators unable to make use of switching cost to discriminate against consumers, which will benefit the improvement of social welfare level. In the analysis of collusion behavior, it is concluded that with the reduction of switching cost, the critical discount factor of persisting in collusion between telecom operators will be increased, and the collusion between telecom operators will become more difficult. The effect of this policy is weakened with the expansion of telecom product differentiation and enhanced with the increase of conversion cost reduction rate. Through the research on the competition strategy behavior of the telecom operators, it is concluded that the implementation of the policy of carrying the number to the network can reach the expectation of promoting the effective competition in the telecommunication market to a certain extent. At present, in the pilot process of carrying number to network policy in our country, the lack of propaganda to the policy, the restriction of telecom operators to transfer users to network and the insufficient supervision of telecommunication hinder the effective implementation of the policy of carrying the number to the network. Referring to the practical experience of some typical countries and regions that have achieved good results under the policy of carrying the number to the network, the paper puts forward to strengthen the propaganda for promoting the effective implementation of the policy of carrying the number of the network to the network in China's telecommunications industry. It is hoped that the establishment of a regulatory consultation mechanism for China's telecommunications industry, the improvement of its comprehensive regulatory capability and the promotion of telecommunications legislation, will provide a certain reference for the implementation of the policy of carrying out and transferring the number to the network in China's telecommunications industry. The policy can promote the effective competition of telecommunication industry, and can be carried out in the whole country effectively and stably.
【學(xué)位授予單位】:云南師范大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類號(hào)】:F626

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