【摘要】：正如果說,報紙的危機來自新聞網(wǎng)站,那么,電視臺的危機則來自視頻網(wǎng)站。當視頻網(wǎng)站走過青澀期,各家平臺正沿著傳統(tǒng)電視臺的發(fā)展路徑,"再造"著一個個鮮活的頻道;另一方面,在視頻網(wǎng)站制造的收視危機下,傳統(tǒng)電視臺也在經(jīng)歷自我"再造"的過程。是臺網(wǎng)聯(lián)動還是網(wǎng)臺聯(lián)動?是內(nèi)容為王還是平臺為王?眼下,視頻網(wǎng)站與電視臺的這曲競合交響正從《中國好聲音》"變奏"到《中國最強音》。從追劇到追平臺:"打造視頻網(wǎng)站的‘湖南衛(wèi)視’"按照以往的規(guī)律,一年中最火的綜
[Abstract]:If, say, the crisis of newspapers comes from news websites, then the crisis of television comes from video websites. When the video website passes through the green period, the various platforms are following the development path of the traditional television station, "reconstructing" one by one live channel; on the other hand, under the viewing crisis that the video website produces, The traditional TV station is also going through the process of self-reconstruction. Is it a network linkage or a network link? Is the content king or the platform king? At the moment, the competition between video websites and TV stations is changing from "China's Sound" to "China's strongest Sound." From Drama to platform: "Hunan Satellite TV", the hottest Comprehensive in the year, according to the past Law
【作者單位】： 解放日報;
【分類號】：F49
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本文編號：2121856