本文選題：競(jìng)爭(zhēng)力評(píng)價(jià) + 因子分析　； 參考：《哈爾濱工程大學(xué)》2013年碩士論文

【摘要】：進(jìn)入21世紀(jì)以來,我國的企業(yè)面臨著前所未有的復(fù)雜競(jìng)爭(zhēng)環(huán)境。在日趨激烈的市場(chǎng)競(jìng)爭(zhēng)環(huán)境下,企業(yè)要想做大做強(qiáng),就要保持長(zhǎng)期的競(jìng)爭(zhēng)優(yōu)勢(shì)。企業(yè)競(jìng)爭(zhēng)力的形成是一個(gè)長(zhǎng)期積累沉淀的過程,不可能一蹴而就走捷徑。L公司是我市醫(yī)療軟件行業(yè)的領(lǐng)軍企業(yè),具有代表性。但是,隨著軟件企業(yè)的不斷增加,也帶來了激烈的競(jìng)爭(zhēng),使L公司呈現(xiàn)出競(jìng)爭(zhēng)力的劣勢(shì)。本文以L公司為研究對(duì)象,通過對(duì)L公司進(jìn)行較深入的分析,構(gòu)建企業(yè)競(jìng)爭(zhēng)力評(píng)價(jià)指標(biāo)體系,再運(yùn)用因子分析法對(duì)L公司競(jìng)爭(zhēng)力進(jìn)行評(píng)價(jià),得出L公司綜合競(jìng)爭(zhēng)力評(píng)價(jià)結(jié)果。通過對(duì)評(píng)價(jià)結(jié)果的分析,得出影響L公司競(jìng)爭(zhēng)力的主要因素,指出L公司競(jìng)爭(zhēng)力的不足之處,并提出基于評(píng)價(jià)的L公司競(jìng)爭(zhēng)力的對(duì)策,使L公司能夠增強(qiáng)競(jìng)爭(zhēng)力從而得以健康長(zhǎng)足發(fā)展。本文一方面從理論角度研究構(gòu)建了企業(yè)競(jìng)爭(zhēng)力評(píng)價(jià)指標(biāo)體系,豐富完善了企業(yè)競(jìng)爭(zhēng)力評(píng)價(jià)理論研究的內(nèi)容,有一定的理論研究意義;另一方面,本文結(jié)合L公司的相關(guān)數(shù)據(jù),對(duì)L公司競(jìng)爭(zhēng)力進(jìn)行了評(píng)價(jià),從而提出提升競(jìng)爭(zhēng)力的對(duì)策,具有一定的實(shí)踐指導(dǎo)意義。同時(shí),對(duì)提升L公司競(jìng)爭(zhēng)力的對(duì)策也可以對(duì)其他相關(guān)企業(yè)具有指導(dǎo)和借鑒意義。
[Abstract]:Since entering the 21 st century, Chinese enterprises are facing an unprecedented complex competitive environment. In the increasingly fierce market competition environment, enterprises want to become bigger and stronger, we must maintain long-term competitive advantage. The formation of enterprise competitiveness is a process of long-term accumulation and precipitation. It is impossible to take a shortcut overnight. L company is the leading enterprise in the medical software industry of our city, which is representative. However, with the increasing of software enterprises, it also brings fierce competition, which makes L company competitive disadvantage. This paper takes L company as the research object, through the deep analysis to L company, constructs the enterprise competitive ability appraisal index system, then uses the factor analysis method to evaluate the L company competitiveness, obtains the L company comprehensive competitive ability appraisal result. Based on the analysis of the evaluation results, the main factors influencing the competitiveness of company L are obtained, the shortcomings of the competitiveness of company L are pointed out, and the countermeasures for the competitiveness of company L based on evaluation are put forward. So that L company can enhance competitiveness so that healthy and substantial development. On the one hand, this paper constructs the evaluation index system of enterprise competitiveness from a theoretical point of view, which enriches and perfects the content of the theoretical study of enterprise competitiveness evaluation, and has certain theoretical significance; on the other hand, this paper combines the relevant data of L company. This paper evaluates the competitiveness of L Company, and puts forward some countermeasures to enhance the competitiveness, which has certain practical significance. At the same time, the countermeasures to enhance the competitiveness of company L can also be used as guidance and reference for other related enterprises.
【學(xué)位授予單位】：哈爾濱工程大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2013
【分類號(hào)】：F271;F49

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