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我國(guó)通信工程監(jiān)理行業(yè)競(jìng)爭(zhēng)研究

發(fā)布時(shí)間:2018-05-07 17:27

  本文選題:通信工程 + 監(jiān)理 ; 參考:《北京郵電大學(xué)》2014年碩士論文


【摘要】:研究目的 我國(guó)通信工程監(jiān)理行業(yè)的競(jìng)爭(zhēng)越來(lái)越激烈,本文期望通過(guò)對(duì)相關(guān)理論的分析,并對(duì)國(guó)內(nèi)通信工程監(jiān)理行業(yè)競(jìng)爭(zhēng)情況和態(tài)勢(shì)的研究,對(duì)A公司在激烈的行業(yè)競(jìng)爭(zhēng)中提升競(jìng)爭(zhēng)力提供一定的對(duì)策,并為我國(guó)通信工程監(jiān)理行業(yè)內(nèi)的其他企業(yè)提供一定的借鑒。 研究方法 本文的研究方法主要包括研究架構(gòu)、數(shù)據(jù)來(lái)源、分析方法等幾個(gè)方面的內(nèi)容。 本文的研究架構(gòu)主要基于通信工程監(jiān)理行業(yè)的整體競(jìng)爭(zhēng)情況,以及行業(yè)內(nèi)企業(yè)競(jìng)爭(zhēng)策略的分析,在對(duì)A公司的競(jìng)爭(zhēng)情況進(jìn)行分析后提出相A公司應(yīng)采取的競(jìng)爭(zhēng)策略和競(jìng)爭(zhēng)保障。 本文采取自行搜集整理、個(gè)案訪談法等方法對(duì)數(shù)據(jù)來(lái)源進(jìn)行搜集。本文不僅通過(guò)對(duì)行業(yè)和A公司的競(jìng)爭(zhēng)資料與數(shù)據(jù)進(jìn)行整理,同時(shí),通過(guò)采取個(gè)案訪談法,與七家監(jiān)理公司公司經(jīng)理進(jìn)行訪談,以了解通信工程監(jiān)理行業(yè)的競(jìng)爭(zhēng)狀況。并從人力資源、市場(chǎng)拓展、海外業(yè)務(wù)、項(xiàng)目管理、財(cái)務(wù)控制等多個(gè)方面進(jìn)行了結(jié)構(gòu)化的訪談,進(jìn)而得知各家公司的競(jìng)爭(zhēng)策略、競(jìng)爭(zhēng)優(yōu)勢(shì),然后辨別各家廠商在市場(chǎng)之中的市場(chǎng)地位,為A公司的競(jìng)爭(zhēng)策略提供參考。 在分析方法上,本文基于競(jìng)爭(zhēng)策略、資源基礎(chǔ)理論等相關(guān)理論文獻(xiàn)的指導(dǎo),對(duì)通信工程監(jiān)理行業(yè)、A公司競(jìng)爭(zhēng)情況等進(jìn)行信息的搜集整理,并通過(guò)個(gè)案訪談法等方式獲得實(shí)際資料,以更好的對(duì)A公司的競(jìng)爭(zhēng)策略和保障措施提出相關(guān)的建議。 研究結(jié)論 本文通過(guò)研究,主要擁有下幾個(gè)方面的結(jié)論: (1)我國(guó)通信工程建設(shè)監(jiān)理行業(yè)基于我國(guó)3G、4G及相關(guān)領(lǐng)域的快速發(fā)展和持續(xù)大量的資金投入,市場(chǎng)前景好,但也吸引也越來(lái)越多的競(jìng)爭(zhēng)者。行業(yè)競(jìng)爭(zhēng)者通過(guò)強(qiáng)化運(yùn)營(yíng)商協(xié)同、拓展海外業(yè)務(wù),強(qiáng)化通信業(yè)務(wù)的工程和技術(shù)管理實(shí)力,競(jìng)爭(zhēng)中加強(qiáng)協(xié)作等提升自身競(jìng)爭(zhēng)力。 (2)A公司積極通過(guò)拓展海外業(yè)務(wù)、實(shí)施ISO貫標(biāo)和PMP認(rèn)證、拓展咨詢業(yè)務(wù)等提升競(jìng)爭(zhēng)力,但A公司在甲級(jí)資質(zhì)評(píng)級(jí)、專業(yè)化人才培養(yǎng),三大運(yùn)營(yíng)商服務(wù)層面與深度等方面存在著較大的挑戰(zhàn),也是A公司需要持續(xù)改進(jìn)的領(lǐng)域。 (3)A公司的應(yīng)在通信建設(shè)監(jiān)理、土建監(jiān)理、信息系統(tǒng)監(jiān)理等方面的人才培養(yǎng)與管理,以及財(cái)務(wù)與內(nèi)控方面做好保障工作。 研究意義 理論意義:本文對(duì)競(jìng)爭(zhēng)策略,監(jiān)理行業(yè)競(jìng)爭(zhēng)力等相關(guān)理論的文獻(xiàn)進(jìn)行了較為系統(tǒng)的歸納和總結(jié),同時(shí),通過(guò)對(duì)該行業(yè)和A公司的競(jìng)爭(zhēng)情況進(jìn)行分析,為相關(guān)的理論研究提升了一定的實(shí)踐資料與數(shù)據(jù)來(lái)源,因此,本文的研究具有一定理論意義。 實(shí)踐意義:本研究基于中國(guó)通信建設(shè)行業(yè)即將開(kāi)展4G建設(shè)的契機(jī),詳細(xì)分析了通信工程監(jiān)理行業(yè)的競(jìng)爭(zhēng)格局,能為行業(yè)監(jiān)理公司發(fā)展提供參考,使監(jiān)理企業(yè)加強(qiáng)自身核心競(jìng)爭(zhēng)力建設(shè)。本文不僅為A公司提升競(jìng)爭(zhēng)力提供了相應(yīng)的建議,也為類似企業(yè)和行業(yè)競(jìng)爭(zhēng)力的提升起到一定的借鑒作用。因此,本文的研究具有一定的實(shí)踐意義。 研究限制 本文僅針對(duì)在通信工程監(jiān)理行業(yè)發(fā)展的背景下,分析了以A公司為代表的通信工程監(jiān)理競(jìng)爭(zhēng)分析,范圍有所局限,在未來(lái)的研究中,應(yīng)繼續(xù)對(duì)行業(yè)內(nèi)企業(yè)在海外監(jiān)理業(yè)務(wù)發(fā)展中存在的阻礙、困難等進(jìn)行分析,并提出相應(yīng)的對(duì)策,促進(jìn)我國(guó)通信工程監(jiān)理行業(yè)拓展海外市場(chǎng)。
[Abstract]:research objective
The competition of the telecommunication engineering supervision industry in our country is becoming more and more fierce. This article hopes to provide some countermeasures for the A company to improve its competitiveness in the fierce industry competition through the analysis of the related theories and the research on the competition situation and situation of the domestic communication engineering supervision industry, and provide the other enterprises in the telecommunication engineering supervision industry of our country. A certain reference.
research method
The research methods include research framework, data sources, analysis methods and so on.
The research framework of this paper is mainly based on the overall competition situation of the communication engineering supervision industry and the analysis of the enterprise competition strategy in the industry. After the analysis of the competition situation of A company, the competition strategy and competition guarantee which phase A company should be adopted is put forward.
This paper collects data sources by means of self collection and collation and case interview. This article not only collects the competition data and data of the industry and A company, but also interviews with seven supervision company managers by case interview method, in order to solve the competition situation of the communication engineering supervision industry and from the manpower. Resources, market expansion, overseas business, project management, financial control and many other aspects of structured interviews, and then the competition strategy, competitive advantage of each company, and then identify the market position of each manufacturer in the market, for the A company's competitive strategy for reference.
In the analysis method, based on the guidance of the related theories of competition strategy and resource based theory, this paper collects and collects the information of the communication engineering supervision industry, A company competition and so on, and obtains the actual data through the case interview method, so as to put forward the relevant suggestions to the competition strategy and the safeguard measures of the A company.
research conclusion
Through the study, this paper has the following conclusions:
(1) China's communication engineering construction supervision industry is based on the rapid development of 3G, 4G and related fields in China, which has a good market prospect, but also attracts more and more competitors. The industry competitors strengthen the cooperation of operators, expand the overseas business, strengthen the engineering and technical management strength of the communication business, and strengthen the competition. Collaboration and so on to improve your competitiveness.
(2) A company actively through expanding overseas business, implementing ISO and PMP certification, expanding the consulting business to enhance competitiveness, but A company in the grade a qualification rating, professional personnel training, the three major operators and depth of service and depth of challenges, is also the area of A company needs to continue to improve.
(3) A company should do well in personnel training and management of communication construction supervision, civil engineering supervision, information system supervision, and financial and internal control.
research meaning
Theoretical significance: This paper systematically summarizes and summarizes the literature of competition strategy, supervision industry competitiveness and other related theories. At the same time, through the analysis of the competition between the industry and A company, some practical data and data sources are promoted for the related theoretical research. Therefore, the research of this paper has a certain theoretical meaning. Righteousness.
Practical significance: Based on the opportunity of the construction of 4G in China's communications construction industry, the competition pattern of the communication engineering supervision industry is analyzed in detail. It can provide reference for the development of the industry supervision company and strengthen the construction of the core competitiveness of the supervision enterprises. This paper not only provides the corresponding suggestions for improving the competitiveness of A company, but also for the promotion of the competitiveness of the company. Therefore, the research in this paper is of practical significance.
Research Restrictions
In view of the background of the development of the telecommunication engineering supervision industry, this paper analyzes the competition analysis of the communication engineering supervision which is represented by A company, and the scope is limited. In the future research, we should continue to analyze the obstacles and difficulties in the development of overseas supervision business in the industry, and put forward the corresponding countermeasures to promote our country. The letter engineering supervision industry expands the overseas market.

【學(xué)位授予單位】:北京郵電大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2014
【分類號(hào)】:F271;F626

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