石藥集團(tuán)信息化發(fā)展戰(zhàn)略研究
[Abstract]:In the 21st century, informatization is regarded as one of the important indexes to measure whether an enterprise is in line with the times and has competitive advantage. Therefore, the implementation of informatization strategy has become an important component of enterprise management strategy. For pharmaceutical enterprises, the implementation of effective information strategy can not only help enterprises to improve the efficiency of production management, reduce production costs, but also help enhance the market competitiveness of enterprises. For the enterprise to achieve healthy and sustainable development has a very important and decisive role. This paper takes Shi Yao Group as an example to study its informatization development strategy. On the basis of relevant theoretical research, this paper analyzes the problems existing in the information development strategy of Shi Yao Group, and puts forward a strategic plan of informatization development suitable to the actual situation of the enterprise. First of all, the theoretical basis and analysis methods of this paper are introduced, including the concept of enterprise information strategy, Porter five forces, SWOT analysis and so on, which lays a foundation for this study; Secondly, the paper analyzes the current situation and existing problems of the informatization development of Shiyao Group, and analyzes the competitive situation of its informatization through the introduction of the development history and present situation of the informatization of the Group. Put forward the problems and reasons of information strategy at present; Thirdly, the paper puts forward the strategic planning of the informatization of the Shiyao Group, starting from the analysis of the strategic needs of the informatization, puts forward the formulation of the strategic planning of the informatization and the planning of the content, and constructs the strategic planning of the informatization of the Group of Stone and Medicine. Finally, the paper puts forward the implementation countermeasures of information strategy planning of Shiyao Group, and puts forward the combination of information construction and management mode, the rational allocation of resources and the information sharing of enterprises. Enterprise information construction and corporate culture and other aspects of the integration of measures. The innovation of this paper lies in the combination of enterprise information strategy and pharmaceutical enterprise, and the research on the information strategy of Shiyao Group from a micro perspective. It is considered that current pharmaceutical enterprises are in the process of upgrading from simple quantity to technology management, and informatization is an indispensable part of all pharmaceutical enterprises' upgrading. The formulation of information strategy of Shiyao Group should be closely combined with the current situation and development of enterprise management to achieve the best model of enterprise information development and to realize the effective match between the information strategy and the overall strategy.
【學(xué)位授予單位】:貴州財(cái)經(jīng)大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類號(hào)】:F426.72;F270.7
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