【摘要】：創(chuàng)新是企業(yè)的核心競(jìng)爭(zhēng)力之一。競(jìng)爭(zhēng)環(huán)境的激烈性、用戶需求的多變性以及全民創(chuàng)新的普及性使得企業(yè)不再拘泥于周期長(zhǎng)、成本高的傳統(tǒng)創(chuàng)新模式,轉(zhuǎn)而采取迭代創(chuàng)新這一新興的產(chǎn)品創(chuàng)新模式。迭代創(chuàng)新是以用戶需求為導(dǎo)向,在與用戶的持續(xù)互動(dòng)中達(dá)成低成本高效率的小步創(chuàng)新,進(jìn)而在一次次的循環(huán)迭代中實(shí)現(xiàn)產(chǎn)品的顛覆式創(chuàng)新。所以,如何能夠有效地實(shí)現(xiàn)產(chǎn)品的迭代創(chuàng)新成為企業(yè)所面臨和亟需解決的問題。本文著眼于企業(yè)的內(nèi)外部知識(shí),探究企業(yè)如何利用內(nèi)外部知識(shí)的整合實(shí)現(xiàn)產(chǎn)品迭代創(chuàng)新,并構(gòu)建產(chǎn)品迭代創(chuàng)新的機(jī)制模型。本研究的主要內(nèi)容包括:首先采用扎根理論的研究方法,對(duì)國內(nèi)5家典型企業(yè)的16名工作人員展開了深入的半結(jié)構(gòu)化訪談,并借助質(zhì)性分析軟件Nvivo11.0對(duì)訪談結(jié)果及搜集得到的相關(guān)二手資料進(jìn)行編碼分析,分別通過開放式編碼、主軸編碼及選擇性編碼三級(jí)編碼過程得出了115個(gè)自由節(jié)點(diǎn)和18個(gè)副范疇、6個(gè)主范疇以及1個(gè)核心范疇——迭代創(chuàng)新,然后圍繞核心范疇并結(jié)合原文資料分析歸納各主、副范疇的涵義及范疇之間的邏輯關(guān)系,在此基礎(chǔ)上構(gòu)建本研究的理論模型,揭示了產(chǎn)品迭代創(chuàng)新的機(jī)制:企業(yè)試圖準(zhǔn)確地把握客戶的真實(shí)需求,并整合內(nèi)外部的知識(shí)資源迅速出開發(fā)產(chǎn)品以滿足用戶需求,接著在不斷的試錯(cuò)中摸索學(xué)習(xí)以期完善產(chǎn)品的功能,最后采用復(fù)盤法回顧總結(jié)整個(gè)流程以指導(dǎo)下一步的實(shí)踐。文章的最后分析了華為公司手機(jī)產(chǎn)品的迭代創(chuàng)新機(jī)制以驗(yàn)證模型的準(zhǔn)確性以及普適性,提出了針對(duì)產(chǎn)品開發(fā)的企業(yè)管理啟示。
[Abstract]:Innovation is one of the core competitiveness of enterprises. The fierce competition environment, the variability of user demand and the popularization of national innovation make enterprises no longer stick to the traditional innovation mode of long cycle and high cost, but adopt iterative innovation, which is a new product innovation mode. Iterative innovation is a small step innovation with low cost and high efficiency in the continuous interaction with users, which is guided by the user's demand, and then realizes the subversive innovation of the product in the iterations of cycle time after time. Therefore, how to effectively realize the iterative innovation of products has become a problem that enterprises face and need to solve. This paper focuses on the internal and external knowledge of the enterprise, explores how to utilize the integration of internal and external knowledge to realize product iterative innovation, and constructs the mechanism model of product iterative innovation. The main contents of this study are as follows: firstly, 16 staff of 5 typical enterprises in China were interviewed by the method of rooted theory. And with the help of qualitative analysis software Nvivo11.0, the results of interviews and related second-hand data collected by coding analysis, respectively through open coding, In the three-level coding process of spindle coding and selective coding, 115 free nodes and 18 sub-categories, 6 principal categories and 1 core category are obtained. On the basis of the meaning of sub-category and the logical relationship between sub-categories, the theoretical model of this study is constructed, which reveals the mechanism of product iterative innovation: enterprises try to accurately grasp the real needs of customers. And the integration of internal and external knowledge resources to quickly develop products to meet the needs of users, and then in the trial and error in order to learn to improve the function of the product, and finally review the entire process to guide the next step of practice. At the end of this paper, the iterative innovation mechanism of Huawei's mobile phone products is analyzed to verify the veracity and universality of the model, and the enlightenment of enterprise management for product development is put forward.
【學(xué)位授予單位】：哈爾濱工業(yè)大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類號(hào)】：F273.1

【參考文獻(xiàn)】

相關(guān)期刊論文 前10條

1 司楊;;移動(dòng)互聯(lián)時(shí)代精益創(chuàng)業(yè)模式的應(yīng)用初探[J];現(xiàn)代商業(yè);2016年18期

2 朱曉紅;陳寒松;;互聯(lián)網(wǎng)情境下市場(chǎng)導(dǎo)向型創(chuàng)業(yè)企業(yè)迭代創(chuàng)新的作用機(jī)制[J];管理案例研究與評(píng)論;2016年02期

3 寧燁;劉南荻;王姍姍;;跨文化情景下組織試錯(cuò)學(xué)習(xí)機(jī)理研究[J];管理科學(xué);2016年02期

4 黃艷;陶秋燕;;迭代創(chuàng)新:概念、特征與關(guān)鍵成功因素[J];技術(shù)經(jīng)濟(jì);2015年10期

5 張廷權(quán);;基于精益創(chuàng)業(yè)理念的創(chuàng)新孵化項(xiàng)目評(píng)估[J];通信企業(yè)管理;2015年10期

6 董潔林;陳娟;;無縫開放式創(chuàng)新:基于小米案例探討互聯(lián)網(wǎng)生態(tài)中的產(chǎn)品創(chuàng)新模式[J];科研管理;2014年12期

7 羅仲偉;任國良;焦豪;蔡宏波;許揚(yáng)帆;;動(dòng)態(tài)能力、技術(shù)范式轉(zhuǎn)變與創(chuàng)新戰(zhàn)略——基于騰訊微信“整合”與“迭代”微創(chuàng)新的縱向案例分析[J];管理世界;2014年08期

8 孫黎;楊曉明;;迭代創(chuàng)新:網(wǎng)絡(luò)時(shí)代的創(chuàng)新捷徑[J];清華管理評(píng)論;2014年06期

9 董潔林;;迭代創(chuàng)新:小米能走多遠(yuǎn)?[J];清華管理評(píng)論;2014年06期

10 鄭渝川;;走向精益創(chuàng)業(yè)[J];中外管理;2014年04期

相關(guān)重要報(bào)紙文章 前1條

1 張濤;;不妨精益創(chuàng)業(yè)[N];第一財(cái)經(jīng)日?qǐng)?bào);2013年

相關(guān)碩士學(xué)位論文 前4條

1 樊飛月;高�？鐚W(xué)科團(tuán)隊(duì)知識(shí)整合機(jī)制對(duì)創(chuàng)新績(jī)效影響的實(shí)證研究[D];中北大學(xué);2014年

2 王云龍;知識(shí)傳承對(duì)知識(shí)密集型企業(yè)知識(shí)轉(zhuǎn)移的影響研究[D];太原科技大學(xué);2011年

3 程小平;基于知識(shí)整合的集團(tuán)公司成長(zhǎng)機(jī)制研究[D];中南大學(xué);2006年

4 王麗娜;深圳華為公司的創(chuàng)新管理研究[D];四川大學(xué);2006年

，

本文編號(hào)：2221276