本文選題：國有企業(yè)　切入點(diǎn)：第三方物流　出處：《天津大學(xué)》2014年碩士論文　論文類型：學(xué)位論文

【摘要】：改革開放后我國經(jīng)濟(jì)逐步與世界接軌。幾次全球范圍的金融危機(jī)與經(jīng)濟(jì)衰退，使國內(nèi)越來越多的企業(yè)感受到?jīng)_擊，認(rèn)識(shí)到戰(zhàn)略管理的重要性。隨著市場內(nèi)外部環(huán)境的變化以及現(xiàn)代企業(yè)生產(chǎn)方式的不斷革新，第三方物流這一特殊的物流形態(tài)開始受到企業(yè)界和學(xué)術(shù)界的重視。第三方物流具有提高物資流通速度、節(jié)省時(shí)間成本、資金成本，，提高企業(yè)核心競爭力的特點(diǎn)，在發(fā)達(dá)國家被廣泛使用。但是，我國第三方物流剛剛起步且進(jìn)展緩慢，無論理論研究還是實(shí)踐方面都遠(yuǎn)遠(yuǎn)落后于發(fā)達(dá)國家，特別是國有企業(yè)助力經(jīng)濟(jì)發(fā)展的腳步遲緩而沉重，對(duì)市場敏感度不高，迫切需要大刀闊斧的改革和戰(zhàn)略規(guī)劃的制定促進(jìn)國有企業(yè)全面轉(zhuǎn)型升級(jí)。 鑒于上述情況，本人借助PEST和波特五力模型分析工具，從國有大型物流企業(yè)A公司的宏觀環(huán)境、行業(yè)環(huán)境分析入手，著重對(duì)A公司的現(xiàn)有競爭戰(zhàn)略、實(shí)施困境展開系統(tǒng)研究。在上述研究分析基礎(chǔ)上，提出了側(cè)重于A公司經(jīng)營主體的相關(guān)戰(zhàn)略管理建議和指導(dǎo)性意見，強(qiáng)調(diào)A公司要依托當(dāng)代企業(yè)戰(zhàn)略管理思想，強(qiáng)化自身在物流行業(yè)的競爭地位，探索出一條適合國有第三方物流企業(yè)發(fā)展的新路。最后，本人希望這篇論文能對(duì)A公司的戰(zhàn)略規(guī)劃提供理論基礎(chǔ)和參考價(jià)值，甚者為我國第三方物流今后的發(fā)展提供可借鑒的實(shí)踐經(jīng)驗(yàn)。
[Abstract]:Since the reform and opening up, China's economy has gradually been in line with the world. Several global financial crises and economic recessions have made more and more domestic enterprises feel the impact. Recognizing the importance of strategic management. As the internal and external environment of the market changes, as well as the continuous innovation in the production methods of modern enterprises, Third party logistics (TPL), a special form of logistics, has been attached great importance to by the business and academic circles. It has the characteristics of improving material circulation speed, saving time cost, capital cost, and improving the core competitiveness of enterprises. It is widely used in developed countries. However, the third party logistics in our country has just started and made slow progress, which lags far behind the developed countries in both theoretical research and practice, especially the slow and heavy pace of state-owned enterprises helping the economic development. It is not sensitive to the market, so it is urgent to make drastic reform and strategic planning to promote the overall transformation and upgrading of state-owned enterprises. In view of the above situation, with the help of PEST and Porter's five Force Model Analysis tools, starting with the macro environment and industry environment analysis of A Company, a large state-owned logistics enterprise, I focus on the existing competitive strategy of A Company. On the basis of the above research and analysis, this paper puts forward the relevant strategic management suggestions and guiding opinions focusing on the main business body of company A, and emphasizes that company A should rely on the strategic management thoughts of contemporary enterprises. Strengthen their competitive position in the logistics industry, explore a new way suitable for the development of state-owned third-party logistics enterprises. Finally, I hope this paper can provide a theoretical basis and reference value for the strategic planning of company A. What's more, it can provide practical experience for the future development of third party logistics in China.
【學(xué)位授予單位】：天津大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F259.23

【共引文獻(xiàn)】

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中國博士學(xué)位論文全文數(shù)據(jù)庫 前1條

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中國碩士學(xué)位論文全文數(shù)據(jù)庫 前10條

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6 華s

本文編號(hào)：1562441