本文關(guān)鍵詞： 房地產(chǎn)項目 風險識別 風險評估 風險應(yīng)對　出處：《中國海洋大學(xué)》2014年碩士論文　論文類型：學(xué)位論文

【摘要】：近幾年來,隨著我國經(jīng)濟發(fā)展水平的迅速提升以及城鎮(zhèn)化進程的加快,我國的房地產(chǎn)行業(yè)得到了突飛猛進的發(fā)展。而且由于人們生活水平的提高,吃、穿、行占人們的收入及日常開支的比例逐年下降,這使得人們有更多的資金用來購房。另外,由于我國的人均住房面積和住房條件與發(fā)達國家還有較大差距,因此我國對于住房還有較大的市場需求。房地產(chǎn)行業(yè)的快速發(fā)展,改善城鎮(zhèn)面貌、提高國民的生活水平、刺激消費、促進投資、對一系列相關(guān)產(chǎn)業(yè)的發(fā)展起到了推動作用。2010年以來,我國出臺了一系列房地產(chǎn)行業(yè)調(diào)控政策來抑制房價的上漲。另外,房地產(chǎn)行業(yè)過度投資導(dǎo)致的行業(yè)內(nèi)部競爭加劇,使得房地產(chǎn)行業(yè)依靠粗放的投資方式既能獲得較大盈利的機會逐漸減少,項目開發(fā)的不穩(wěn)定因素增多。本文運用項目風險管理的基本理論,以青島中海-國際社區(qū)房地產(chǎn)23#項目作為研究對象,在對該項目的項目區(qū)位、項目規(guī)模、交通環(huán)境等要素進行分析之后,結(jié)合青島市房地產(chǎn)市場發(fā)展現(xiàn)狀對該項目進行了項目風險研究。在對中海-國際社區(qū)項目開發(fā)經(jīng)營過程中存在的風險應(yīng)用德爾菲法進行識別,找出13項影響中海-國際社區(qū)項目開發(fā)的風險因素,并在此基礎(chǔ)上構(gòu)建中海-國際社區(qū)項目的風險指標體系。在此基礎(chǔ)上,運用AHP模糊綜合評價法對中海-國際社區(qū)項目進行風險評價,評價結(jié)果是該項目的綜合風險水平較低。最后,在分析項目的風險評價結(jié)果的基礎(chǔ)上,采取不同的措施來應(yīng)對不同的項目風險,從而降低中海-國際社區(qū)項目的風險水平,確保中海-國際社區(qū)項目的順利實施。
[Abstract]:In recent years, with the rapid improvement of our country's economic development level and the acceleration of the urbanization process, the real estate industry in our country has developed by leaps and bounds. Moreover, due to the improvement of people's living standards, food and clothing, The proportion of jobs in people's income and daily expenses is decreasing year by year, which makes people have more money to buy houses. In addition, because of the large gap between China's per capita housing area and housing conditions compared with developed countries, Therefore, there is still a large market demand for housing in our country. The rapid development of the real estate industry, the improvement of the appearance of cities and towns, the improvement of the people's living standards, the stimulation of consumption, and the promotion of investment, Since 2010, China has introduced a series of real estate industry regulation policies to curb the rise of house prices. In addition, the competition within the industry caused by overinvestment in the real estate industry has intensified. It makes the real estate industry rely on extensive investment mode can make a large profit opportunities gradually reduce, the unstable factors of project development increase. This paper applies the basic theory of project risk management, Taking Qingdao Zhonghai International Community Real Estate Project as the research object, after analyzing the project location, project scale, traffic environment and other factors of the project, Combined with the present situation of the real estate market in Qingdao, the project risk is studied. The Delphi method is used to identify the risks existing in the development and operation of the Zhonghai-International Community Project. To find out the 13 risk factors that influence the development of CSP-ICP, and to construct the risk index system of CSP-ICP on this basis. The AHP fuzzy comprehensive evaluation method is used to evaluate the risk of the Zhonghai-international community project. The evaluation results show that the comprehensive risk level of the project is low. Finally, based on the analysis of the risk evaluation results of the project, Different measures should be taken to deal with different project risks so as to reduce the risk level and ensure the smooth implementation of CSI projects.
【學(xué)位授予單位】：中國海洋大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：F299.23

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