本文關(guān)鍵詞：城市住宅用地開(kāi)發(fā)中開(kāi)發(fā)商的區(qū)位選擇偏好研究　出處：《浙江大學(xué)》2014年碩士論文　論文類型：學(xué)位論文

  更多相關(guān)文章： 開(kāi)發(fā)商偏好 區(qū)位選擇 行為經(jīng)濟(jì)學(xué) 企業(yè)異質(zhì)性 參照點(diǎn)

【摘要】：開(kāi)發(fā)商是城市住宅用地的開(kāi)發(fā)者和住宅產(chǎn)品的供給者,其住宅用地區(qū)位選擇行為直接關(guān)系到城市住區(qū)空間的形成和房地產(chǎn)市場(chǎng)的有效運(yùn)行。對(duì)開(kāi)發(fā)商住宅用地區(qū)位選擇行為的理解和研究,能幫助政府更有效地進(jìn)行房地產(chǎn)市場(chǎng)引導(dǎo)和調(diào)控。然而國(guó)內(nèi)對(duì)于開(kāi)發(fā)商的研究起步較晚、研究范圍局限,并且多基于完全理性和企業(yè)同質(zhì)性視角。為了填補(bǔ)國(guó)內(nèi)研究的空白,本文決定從行為經(jīng)濟(jì)學(xué)視角和企業(yè)異質(zhì)性視角研究城市住宅用地開(kāi)發(fā)中的開(kāi)發(fā)商區(qū)位選擇偏好。 開(kāi)發(fā)商區(qū)位選擇決策實(shí)際上是開(kāi)發(fā)商對(duì)不同區(qū)位的收益和風(fēng)險(xiǎn)進(jìn)行權(quán)衡的過(guò)程,對(duì)這一過(guò)程的探究可以幫助我們更好地理解開(kāi)發(fā)商的區(qū)位選擇偏好。本文選取杭州市為研究區(qū)域,基于前景理論的思想設(shè)計(jì)了開(kāi)發(fā)商住宅用地區(qū)位選擇偏好的調(diào)查問(wèn)卷,試圖從開(kāi)發(fā)商對(duì)收益和風(fēng)險(xiǎn)大小的判斷、開(kāi)發(fā)商效用曲線、參照點(diǎn)、最低收益要求和最高風(fēng)險(xiǎn)容忍度四個(gè)方面對(duì)其在不同區(qū)位的權(quán)衡過(guò)程進(jìn)行理解。根據(jù)對(duì)開(kāi)發(fā)商的問(wèn)卷調(diào)查結(jié)果,本文首先對(duì)開(kāi)發(fā)商偏好與區(qū)位因素進(jìn)行了單因素方差分析,發(fā)現(xiàn)區(qū)位因素對(duì)開(kāi)發(fā)商偏好有顯著影響,并且這種影響主要來(lái)源于開(kāi)發(fā)商區(qū)位參照點(diǎn)的差異。之后,本文對(duì)不同規(guī)模開(kāi)發(fā)商的區(qū)位選擇偏好進(jìn)行了探討。對(duì)開(kāi)發(fā)商偏好和區(qū)位因素、開(kāi)發(fā)商規(guī)模因素進(jìn)行雙因素方差分析,發(fā)現(xiàn)開(kāi)發(fā)商規(guī)模因素對(duì)開(kāi)發(fā)商區(qū)位選擇偏好無(wú)顯著影響。 通過(guò)本文的研究,發(fā)現(xiàn)開(kāi)發(fā)商本身的風(fēng)險(xiǎn)厭惡、對(duì)遠(yuǎn)郊的損失厭惡和遠(yuǎn)郊的高風(fēng)險(xiǎn)可能會(huì)阻礙開(kāi)發(fā)商在遠(yuǎn)郊取得住宅用地,而當(dāng)遠(yuǎn)郊的不確定性減小時(shí),開(kāi)發(fā)商對(duì)遠(yuǎn)郊的滿意感可能會(huì)促使其進(jìn)入遠(yuǎn)郊市場(chǎng)。因此,政府可以通過(guò)減少遠(yuǎn)郊的不確定性來(lái)吸引開(kāi)發(fā)商投資,這對(duì)于杭州房地產(chǎn)市場(chǎng)的發(fā)展具有一定的實(shí)踐意義。
[Abstract]:Developers are the developers of urban residential land and the supply of residential products. Its residential land location choice behavior is directly related to the formation of urban residential space and the effective operation of the real estate market. It can help the government to guide and regulate the real estate market more effectively. However, the domestic research on developers started late, and the scope of research is limited. And more based on the perspective of complete rationality and corporate homogeneity. In order to fill the gaps in domestic research. From the perspective of behavioral economics and enterprise heterogeneity, this paper studies the location preference of developers in urban residential land development. The decision of developer's location choice is actually the process that developers weigh the profit and risk of different location. The research on this process can help us to better understand the location preference of developers. This paper selects Hangzhou as the research area. Based on the idea of foreground theory, this paper designs the questionnaire of residential land location preference of developers, tries to judge the return and risk, the utility curve and reference point of developers. The minimum income requirement and the highest risk tolerance are four aspects to understand the tradeoff process in different locations. According to the results of the questionnaire survey to the developers. In this paper, we analyze the single factor variance of developer preference and location factor, and find that location factor has significant influence on developer preference, and this influence mainly comes from the difference of developer location reference point. In this paper, the location preference of developers with different sizes is discussed. The factors of developers' preference and location, and the factors of developers' size are analyzed by two-factor variance analysis. It is found that the factor of developer scale has no significant influence on the preference of developer's location choice. Through the research of this paper, it is found that the risk aversion of the developers themselves, loss aversion to the outer suburbs and high risks in the outer suburbs may hinder the developers from acquiring residential land in the outer suburbs, while the uncertainty in the outer suburbs is reduced. Developers' satisfaction with the outer suburbs may prompt them to enter the outer suburbs market. Therefore, the government can attract developers to invest by reducing the uncertainty of the outer suburbs. This has certain practical significance for the development of Hangzhou real estate market.
【學(xué)位授予單位】：浙江大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F299.23

【參考文獻(xiàn)】

相關(guān)期刊論文 前10條

1 徐俊菊;姚星;;房地產(chǎn)開(kāi)發(fā)商之間的博弈分析[J];財(cái)會(huì)月刊;2008年20期

2 董昕;城市住宅區(qū)位及其影響因素分析[J];城市規(guī)劃;2001年02期

3 張文忠;城市居民住宅區(qū)位選擇的因子分析[J];地理科學(xué)進(jìn)展;2001年03期

4 張文忠,劉旺,孟斌;北京市區(qū)居住環(huán)境的區(qū)位優(yōu)勢(shì)度分析[J];地理學(xué)報(bào);2005年01期

5 張文忠,劉旺,李業(yè)錦;北京城市內(nèi)部居住空間分布與居民居住區(qū)位偏好[J];地理研究;2003年06期

6 張文忠,劉盛和;住宅區(qū)位選擇的機(jī)理研究[J];北京規(guī)劃建設(shè);2000年03期

7 徐梅;當(dāng)代西方區(qū)位選擇理論研究的新進(jìn)展[J];貴州財(cái)經(jīng)學(xué)院學(xué)報(bào);2004年05期

8 陸志平,倪滬平;杭州城市空間發(fā)展形態(tài)的特征和增長(zhǎng)時(shí)序分析[J];杭州科技;2002年03期

9 黃江;胡曉鳴;;創(chuàng)意產(chǎn)業(yè)企業(yè)空間分布研究——以杭州市為例[J];經(jīng)濟(jì)地理;2011年11期

10 劉開(kāi)瑞;魯璐;;市場(chǎng)化手段出讓國(guó)有土地使用權(quán)的博弈問(wèn)題研究——基于地方政府和房地產(chǎn)開(kāi)發(fā)商視角[J];經(jīng)濟(jì)與管理;2013年01期

，

本文編號(hào)：1418955