本文關(guān)鍵詞：人民幣升值對HF紙業(yè)公司出口的影響及應(yīng)對策略研究　出處：《華東理工大學(xué)》2015年碩士論文　論文類型：學(xué)位論文

  更多相關(guān)文章： 人民幣匯率 出口 紙業(yè)

【摘要】：對外出口是中國經(jīng)濟(jì)非常重要的一個(gè)環(huán)節(jié),外向型經(jīng)濟(jì)也是中國經(jīng)濟(jì)多年持續(xù)高速增長的主要推動力之一。 HF紙業(yè)公司地處中國山東省,年產(chǎn)紙張3萬噸,主要生產(chǎn)和出口彩色雙膠類紙張。受到人民幣持續(xù)升值的影響,HF公司出口產(chǎn)品產(chǎn)生的利潤不斷降低,同時(shí)受到國內(nèi)內(nèi)貿(mào)市場環(huán)境不景氣、周邊國家如印尼、印度一些造紙企業(yè)的競爭,長期以來造成HF紙業(yè)只能舍棄利潤接單來保證銷量,部分大訂單或是老客戶返單被迫低毛利或是負(fù)毛利交單,企業(yè)處在盈虧平衡的邊緣徘徊。自從2005年以來的中國人民幣匯率改革,伴隨著人民幣在外匯市場的不斷升值背景下,其外貿(mào)出口業(yè)績也逐步緩慢下滑。 本文以HF公司為研究對象,通過對其近十年的工廠運(yùn)營、出口銷售、盈利水平等全面企業(yè)運(yùn)營狀況分析,結(jié)合同期人民幣外匯匯率水平及其他相關(guān)外貿(mào)經(jīng)濟(jì)環(huán)境的綜合聯(lián)系與分析,研究了人民幣匯率變動,尤其是近些年間的大幅度持續(xù)升值對HF公司外貿(mào)業(yè)務(wù)的重大影響及可能的解決之道。同時(shí)文章結(jié)合了國家、行業(yè)、企業(yè)外貿(mào)的三個(gè)層面的綜合數(shù)據(jù),進(jìn)行了建模分析,以數(shù)據(jù)推導(dǎo)并論證了人民幣匯率升值對HF公司帶來的負(fù)面影響。在本文的最后,綜合了研究論證成果,結(jié)合了筆者多年從事外貿(mào)工作的豐富經(jīng)驗(yàn),也對HF公司如何消除匯率升值所帶來的競爭劣勢,以及外部可能可以使用的金融避險(xiǎn)工具及措施進(jìn)行了討論和分析。
[Abstract]:Export is a very important part of China's economy, and export-oriented economy is also one of the main driving forces of China's sustained and rapid economic growth for many years. HF Paper Company is located in Shandong Province, China, producing 30,000 tons of paper per year, mainly producing and exporting color double glue paper. Due to the continuous appreciation of RMB, the profit generated by the export products of HF Company is decreasing. At the same time, due to the domestic domestic market environment is depressed, neighboring countries such as Indonesia, India, some paper enterprises competition, for a long time, HF paper industry can only abandon profits to ensure sales. Some large orders have been forced to return orders with low or negative margins, and companies are on the verge of break-even. China's renminbi exchange rate reform has been under way since 2005. With the appreciation of the RMB in the foreign exchange market, its export performance is also falling slowly. In this paper, HF Company as the research object, through the nearly ten years of factory operations, export sales, profit levels and other comprehensive business operation analysis. Combined with the analysis of the foreign exchange rate level and other related foreign trade economic environment in the same period, this paper studies the RMB exchange rate changes. Especially in recent years, the large and sustained appreciation of the HF company's foreign trade business and possible solutions. At the same time, the article combines the country, industry, enterprise foreign trade three levels of comprehensive data. In the end of this paper, the author deduces and proves the negative effect of RMB exchange rate appreciation on HF company. At the end of this paper, it synthesizes the research and demonstration results. Combined with the rich experience of the author engaged in foreign trade for many years, also how to eliminate the exchange rate appreciation of HF company brought about by the competitive disadvantage. As well as the external possible use of financial hedging instruments and measures are discussed and analyzed.
【學(xué)位授予單位】：華東理工大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2015
【分類號】：F832.6;F426.83;F752.62

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