本文選題：鄰里中心 + 社區(qū)��； 參考：《北京建筑大學(xué)》2016年碩士論文

【摘要】：隨著城鄉(xiāng)一體化的建設(shè),人們對(duì)未來商業(yè)和服務(wù)業(yè)在各區(qū)域的發(fā)展動(dòng)態(tài)更加關(guān)注。當(dāng)前區(qū)域型購物中心和百貨商場(chǎng),商業(yè)定位雷同,同質(zhì)化現(xiàn)象嚴(yán)重,滿足不了社區(qū)日常生活的家庭消費(fèi)需求,且較遠(yuǎn)距離的地理位置和城市不樂觀的交通情況,都影響到人們的消費(fèi)體驗(yàn)。鄰里中心作為一種服務(wù)于商圈半徑1.5公里范圍內(nèi)的社區(qū)商業(yè)類型,為人們提供了家庭日常商業(yè)服務(wù),特別是社區(qū)醫(yī)養(yǎng)、親子互動(dòng)、文化娛樂的場(chǎng)所,在滿足了基本購物的前提下,更滿足了人們的文化娛樂需求,使人們?cè)陂e暇時(shí)間及節(jié)假日期間,足不出戶的情況下,可以“有地可逛,有東西可玩,有氛圍可聊,有場(chǎng)所可學(xué),有空間可養(yǎng)”,創(chuàng)造出更適宜居住的空間環(huán)境。本文就社區(qū)鄰里中心為研究主體,通過對(duì)其相關(guān)資料和文獻(xiàn)的學(xué)習(xí)與實(shí)際案例的調(diào)研分析,總結(jié)出鄰里中心的特點(diǎn)與案例中存在的優(yōu)勢(shì)和不足之處,然后通過對(duì)相關(guān)理論的學(xué)習(xí),提出針對(duì)性理論體系和設(shè)計(jì)原則,并最終用于商業(yè)環(huán)境系統(tǒng)設(shè)計(jì)的過程中。首先,是對(duì)社區(qū)鄰里中心相關(guān)研究理論基礎(chǔ)的歸納和概念的界定,并與其它商業(yè)中心模式從建筑面積、服務(wù)半徑、定位人群、業(yè)態(tài)定位等方面進(jìn)行對(duì)比,得出其合理規(guī)劃、有序建設(shè)的優(yōu)勢(shì);其次,通過對(duì)蘇州工業(yè)園區(qū)和北京社區(qū)商業(yè)國美第一城的調(diào)研、分析和總結(jié),歸納出其業(yè)態(tài)的組合、商業(yè)環(huán)境系統(tǒng)設(shè)計(jì)的特點(diǎn)、存在的問題和對(duì)人們的影響;最后通過對(duì)環(huán)境心理學(xué)、社會(huì)形為學(xué)、消費(fèi)心理、消費(fèi)文化等理論知識(shí)的學(xué)習(xí),形成一套針對(duì)鄰里中心商業(yè)模式的理論體系和設(shè)計(jì)原則,后將其運(yùn)用于鄰里中心的功能布置、視覺空間形象、綠化環(huán)境、無障礙人性服務(wù)、光環(huán)境、色彩、空間界面和公共設(shè)施系統(tǒng)設(shè)計(jì)的方法中,指出設(shè)計(jì)要點(diǎn)和設(shè)計(jì)細(xì)節(jié)。并研究了互聯(lián)網(wǎng)時(shí)代下,未來網(wǎng)絡(luò)電子商務(wù)與鄰里中心實(shí)體商業(yè)融合的方法。鄰里中心在滿足了人們基本的物質(zhì)需求功能外,更為人們提供了社區(qū)養(yǎng)老、家政、社區(qū)客廳的空間,為人們提供了逗留閑談的場(chǎng)所,促進(jìn)了鄰里關(guān)系的和諧發(fā)展,帶動(dòng)了社區(qū)型消費(fèi),形成了新鄰里的社區(qū)文化,減弱了城市交通壓力,避免了時(shí)間、金錢、能源等方面的消耗,是未來國內(nèi)社區(qū)商業(yè)中心發(fā)展的必然趨勢(shì)。希望通過本文的研究?jī)?nèi)容,可以加強(qiáng)讀者對(duì)鄰里中心的認(rèn)識(shí),為相關(guān)學(xué)者及未來鄰里中心在國內(nèi)的發(fā)展建設(shè)提供可參考性建議。
[Abstract]:With the construction of urban-rural integration, people pay more attention to the future development of business and service industry in various regions. At present, the regional shopping centers and department stores have the same business orientation, and the homogeneity phenomenon is serious, which can not meet the needs of the families in the daily life of the community, and the remote geographical location and the urban traffic situation are not optimistic. All affect people's consumption experience. As a kind of community business type serving within 1.5 km radius of commercial circle, neighborhood center provides people with daily business services, especially community medical care, parent-child interaction, and cultural entertainment. On the premise of satisfying basic shopping, it also satisfies people's cultural and entertainment needs, so that people can "have places to visit, have things to play, have atmosphere to chat about, and places to learn from during their leisure time and holidays," he said. There is space to keep ", create a more livable space environment." This paper summarizes the characteristics of neighborhood center and the advantages and disadvantages of the case through the study of relevant materials and literature and the investigation and analysis of the actual cases on the basis of the community neighborhood center as the main body of the research. Then, through the study of relevant theories, the paper puts forward the relevant theory system and design principles, and finally applies them to the process of business environment system design. First of all, it summarizes the theoretical basis of community neighborhood center research and defines the concept, and compares it with other business center models from the aspects of building area, service radius, location of crowd, location of business status, and so on, and draws its reasonable plan. Secondly, through the investigation, analysis and summary of Suzhou Industrial Park and the first City of Beijing Community Commercial Gome, we conclude the combination of its business form, the characteristics of the commercial environment system design, the existing problems and the influence on people. Finally, through the study of environmental psychology, social form learning, consumer psychology, consumer culture and other theoretical knowledge, a set of theoretical system and design principles for the business model of neighborhood center are formed, and then applied to the functional layout of neighborhood center. In the design methods of visual space image, greening environment, barrier-free human service, light environment, color, spatial interface and public facilities system, the design essentials and design details are pointed out. The paper also studies the method of the future integration of network e-commerce and neighborhood-centered entity business in the internet age. In addition to satisfying the basic material needs of people, the neighborhood center provides the space for community pension, housekeeping, community living room, provides a place for people to stay and talks, and promotes the harmonious development of neighborhood relations. It is the inevitable trend of the development of the community commercial center in the future that the consumption of community type is driven, the community culture of new neighborhood is formed, the pressure of urban traffic is weakened, and the consumption of time, money and energy is avoided. It is hoped that through the research of this paper, readers' understanding of the neighborhood center can be strengthened, and some suggestions can be provided for the development and construction of the neighborhood center in China.
【學(xué)位授予單位】：北京建筑大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2016
【分類號(hào)】：TU984.12

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