本文關(guān)鍵詞： 商化 界面 電子商務(wù)領(lǐng)域 商品銷售 定制服務(wù) 原創(chuàng)內(nèi)容 轉(zhuǎn)型方向 月上 板塊 生態(tài)環(huán)境　出處：《青年記者》2017年27期 　論文類型：期刊論文

【摘要】：正近年來(lái),在"互聯(lián)網(wǎng)+"背景下,新聞客戶端借助自身的內(nèi)容和品牌優(yōu)勢(shì)介入電子商務(wù)領(lǐng)域,是移動(dòng)互聯(lián)網(wǎng)與新聞媒體結(jié)合的產(chǎn)物,也是在全新的生態(tài)環(huán)境下,媒體社會(huì)價(jià)值和商業(yè)價(jià)值結(jié)合的重要轉(zhuǎn)型方向。2014年9月上線的財(cái)經(jīng)商業(yè)新聞客戶端界面,同時(shí)推出了購(gòu)物板塊"尤物",在全球范圍尋找好產(chǎn)品,為商務(wù)男士提供定制服務(wù),助推了新聞媒體電商化的新探索。這也在業(yè)內(nèi)引起質(zhì)疑和爭(zhēng)議,焦點(diǎn)在于:電商化后的新聞媒體如何保持商品銷售與媒體話語(yǔ)權(quán)的區(qū)隔?能否
[Abstract]:In recent years, under the background of "Internet", news clients get involved in the field of electronic commerce by virtue of their own content and brand advantages, which is the product of the combination of mobile Internet and news media, and is also in a new ecological environment. The integration of media social value and business value is an important transformation direction. In September 2014, the financial and business news client interface was launched. At the same time, we launched the shopping section "special object" to find good products around the world to provide custom-made services for business men. This has also aroused doubt and controversy in the industry. The focus is: how can the news media maintain the division between the sales of goods and the right of the media to speak? Is it possible
【作者單位】： 吉林華橋外國(guó)語(yǔ)學(xué)院文學(xué)院;
【分類號(hào)】：G210.7
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本文編號(hào)：1553044