本文關(guān)鍵詞： 酒類交易行業(yè) 電子商務(wù) 交易平臺 系統(tǒng)開發(fā)　出處：《湖南大學(xué)》2011年碩士論文　論文類型：學(xué)位論文

【摘要】：當(dāng)今信息技術(shù)日新月異，尤其是互聯(lián)網(wǎng)的發(fā)明與廣泛應(yīng)用，對人們的生活產(chǎn)生了很大的影響。網(wǎng)絡(luò)已經(jīng)成為人們生活中不可或缺的一部分，特別是網(wǎng)絡(luò)購物這給企業(yè)的發(fā)展帶來巨大商機(jī)，越來越多的企業(yè)把電子商務(wù)作為發(fā)展方向，電子商務(wù)進(jìn)入酒類行業(yè)是網(wǎng)絡(luò)技術(shù)進(jìn)步的必然趨勢。中國地大物博，歷史的沉淀孕育了深厚的酒類文化，酒類交易產(chǎn)品的高額利潤，刺激了酒業(yè)的迅猛發(fā)展。電子商務(wù)的發(fā)展，促使各行各業(yè)陸續(xù)涉足電子商務(wù)，酒類行業(yè)在近幾年也紛紛加入了電子商務(wù)的大軍。但是如何結(jié)合電子商務(wù)與產(chǎn)業(yè)的整合優(yōu)勢，優(yōu)化平臺服務(wù)系統(tǒng)一直是諸多專家學(xué)者研究的熱點(diǎn)。 本文就以電子商務(wù)與產(chǎn)業(yè)相結(jié)合為研究背景，具體以酒類產(chǎn)業(yè)如何與電子商務(wù)平臺進(jìn)行結(jié)合，建立國內(nèi)酒類交易電子商務(wù)平臺為研究對象，提出建設(shè)酒類電子商務(wù)交易平臺的設(shè)計(jì)方案。運(yùn)用了個性化的電子商務(wù)模式理念，采用基于區(qū)域的電子商務(wù)領(lǐng)域的B2M新型電子商務(wù)交易模式，清晰地描述了系統(tǒng)中的信息處理流程，闡明了系統(tǒng)各模塊之間的組成及其功能和相互關(guān)系。結(jié)合國內(nèi)酒類電子商務(wù)的實(shí)際情況，深入分析現(xiàn)有電子商務(wù)系統(tǒng)模式，設(shè)計(jì)出了基于B2M的面向酒類行業(yè)電子商務(wù)平臺的交易系統(tǒng)。 本文采用B/S結(jié)構(gòu)即瀏覽器和服務(wù)器結(jié)構(gòu)，在交易平臺的程序?qū)崿F(xiàn)上使用ASP動態(tài)技術(shù)，成功地完成了電子商務(wù)交易系統(tǒng)的開發(fā)工作。酒類電子商務(wù)交易平臺網(wǎng)絡(luò)構(gòu)架采用了數(shù)據(jù)層、WEB應(yīng)用層、業(yè)務(wù)邏輯層三層網(wǎng)絡(luò)構(gòu)架技術(shù)，初步實(shí)現(xiàn)了電子商務(wù)平臺的主要功能模塊。深入分析電子商務(wù)邏輯結(jié)構(gòu)與網(wǎng)絡(luò)結(jié)構(gòu)，在交易平臺的安全層面上采用CA認(rèn)證技術(shù)，確保交易雙方交易的有效性與真實(shí)性，，并利用系統(tǒng)分析的方法，詳細(xì)分析交易平臺的安全機(jī)制以及數(shù)據(jù)流程等問題。 針對自身工作的特點(diǎn)與性質(zhì)，開發(fā)出的酒類交易電子商務(wù)平臺技術(shù)在我公司得到了應(yīng)用，為客戶提供了互通信息的平臺，為同行業(yè)人士提供了統(tǒng)一規(guī)范的、高效率低成本的操作模式。本文提出的建設(shè)酒類交易電子商務(wù)交易平臺的具體設(shè)計(jì)方案，通過酒類交易電子商務(wù)平臺的研發(fā)工作，對逐步改變國內(nèi)外酒類交易傳統(tǒng)交易方式，完善和規(guī)范酒類商品交易市場體系，促進(jìn)經(jīng)濟(jì)發(fā)展具有現(xiàn)實(shí)意義與實(shí)用價值。
[Abstract]:Nowadays, information technology is changing with each passing day, especially the invention and wide application of Internet, which has a great influence on people's life. Network has become an indispensable part of people's life. Especially the network shopping which brings huge business opportunities to the development of enterprises more and more enterprises take electronic commerce as the development direction electronic commerce into the wine industry is the inevitable trend of network technology progress. The precipitation of history gave birth to the deep liquor culture, the high profit of the liquor trading products, and stimulated the rapid development of the wine industry. The development of electronic commerce prompted various industries to step into the electronic commerce one after another. Alcohol industry has joined the army of e-commerce in recent years, but how to integrate the advantages of e-commerce and industry, how to optimize the platform service system has been a hot spot of many experts and scholars. In this paper, the combination of e-commerce and industry as the research background, specifically how to combine the wine industry with e-commerce platform, the establishment of domestic wine trading e-commerce platform as the research object. This paper puts forward the design scheme of building a wine electronic commerce trading platform, applies the idea of individualized electronic commerce mode, and adopts a new type of B2m electronic commerce transaction model based on the area of electronic commerce. The information processing flow in the system is described clearly, and the composition, function and relationship among the modules of the system are clarified. Combined with the actual situation of domestic alcohol e-commerce. Based on the analysis of the existing electronic commerce system model, a B2M oriented trading system for alcohol industry e-commerce platform is designed. This paper adopts the structure of B / S, that is browser and server, and uses ASP dynamic technology in the program implementation of trading platform. Successfully completed the development of e-commerce trading system. Alcohol e-commerce trading platform network architecture using the data layer Web application layer, business logic layer three-tier network architecture technology. The main function modules of E-commerce platform are realized preliminarily. The logical structure and network structure of E-commerce are analyzed deeply. CA authentication technology is adopted in the security level of trading platform. To ensure the validity and authenticity of the transaction, the security mechanism and the data flow of the trading platform are analyzed in detail by the method of systematic analysis. According to the characteristics and nature of their own work, the developed wine trading e-commerce platform technology has been applied in our company, providing a platform for customers to exchange information, for the same industry to provide a unified standard. High efficiency and low cost operation mode. This paper proposes a specific design scheme for the construction of alcohol trading e-commerce trading platform, through the wine trading e-commerce platform research and development work. It is of practical significance and practical value to gradually change the traditional trading mode of domestic and foreign wine trade, perfect and standardize the market system of alcohol commodities trading, and promote the economic development.
【學(xué)位授予單位】：湖南大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2011
【分類號】：TP311.52;F426.82;F724.6

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