本文選題：中國人保財險大慶 + 員工培訓��； 參考：《東北石油大學》2013年碩士論文

【摘要】：隨著我國國民經濟的快速發(fā)展,我國國民對金融產品特別是保險產品的種類和數量的需求都在不斷上升,消費者需求層次的上升使得保險公司對保險產品的定位應該更加明確,這對保險公司的保險產品設計人員提出了更高的要求。而同時消費者對保險產品的了解和認識主要來源于保險公司銷售人員的推薦,因此隨著市場競爭的日益激烈,保險公司銷售人員素質對其的重要性程度越來越高。公司經營環(huán)境的改變和知識經濟時代的來臨,使得保險公司員工素質對保險公司經營活動的影響呈上升趨勢,保險公司對員工培訓的關注度也有增無減。同時,多年的發(fā)展使得項目管理成為保險公司未來發(fā)展的重要運行模式之一。因此本文將保險公司核心職能之一的員工培訓管理進行項目管理,實現(xiàn)保險公司員工培訓活動與項目管理的有效結合是本文研究的特色之處。 本文首先分析了員工培訓和項目管理等相關概念；然后在全面分析中國人保財險大慶分公司員工培訓現(xiàn)狀的基礎上,總結并探討了其現(xiàn)有員工培訓活動所存在的問題及原因,從而驗證了對其員工培訓活動實施項目管理的可行性和必要性；最后將項目管理的相關理論和方法應用到中國人保財險大慶分公司員工培訓的管理活動中,對中國人保財險大慶分公司員工培訓活動的項目管理流程進行了深入研究,并以具體實例來進行說明,從而使員工培訓活動的項目管理工作具體化和具備較強的可操作性,從而達到實現(xiàn)公司戰(zhàn)略目標和員工職業(yè)生涯規(guī)劃的雙重目的。
[Abstract]:With the rapid development of our national economy, the demand for the types and quantity of financial products, especially insurance products, is constantly rising. The rise of consumer demand levels makes the positioning of insurance products more clear for insurance companies. This puts forward higher requirements for insurance product designers of insurance companies. At the same time, consumers' understanding and understanding of insurance products mainly come from the recommendation of insurance company sales personnel, so with the increasingly fierce competition in the market, the quality of insurance company sales personnel is becoming more and more important to it. With the change of business environment and the coming of knowledge economy era, the influence of insurance company's employee quality on insurance company's business activities is on the rise, and the attention of insurance company to employee training is also increasing. At the same time, with the development of many years, project management has become one of the important operation modes of insurance companies in the future. Therefore, this paper carries out project management of employee training management, which is one of the core functions of insurance companies, and realizes the effective combination of employee training activities and project management in insurance companies. This paper first analyzes the related concepts such as employee training and project management, and then summarizes and discusses the existing problems and reasons of the existing employee training activities on the basis of a comprehensive analysis of the current situation of employee training in China PICC Daqing Branch. It verifies the feasibility and necessity of implementing project management to its employee training activities. Finally, the relevant theories and methods of project management are applied to the employee training activities of PICC Daqing Branch. In this paper, the project management process of employee training activities in Daqing Branch of China PICC is studied in depth, and illustrated with concrete examples, so that the project management of employee training activities can be concretized and have strong maneuverability. In order to achieve the company's strategic objectives and staff career planning dual purpose.
【學位授予單位】：東北石油大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：F272.92;F842.3

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本文編號：2018986