企業(yè)社會責(zé)任是能夠給企業(yè)行為帶來積極變化的一個手段。社會對企業(yè)有一定的期望，企業(yè)通過社會責(zé)任行為來滿足社會對它們在道德、法律、商業(yè)和公共層面的期望。這篇文章旨在告訴企業(yè)怎樣通過企業(yè)社會責(zé)任行為來滿足它們自己的客戶對它們的期望。企業(yè)和社會之間的關(guān)系是什么樣的？企業(yè)社會責(zé)任是不是可以重塑企業(yè)在社會中的位置和角色呢？我利用利益相關(guān)者理論對這些問題進(jìn)行了研究。利益相關(guān)者理論不管是在企業(yè)社會責(zé)任的理論研究中還是實踐研究中均發(fā)揮了重要的作用。在我看來，這篇文章清晰的表明了企業(yè)社會責(zé)任可能具有的缺點，并從而引出了一個相當(dāng)經(jīng)典的以經(jīng)濟(jì)和市場為導(dǎo)向的企業(yè)與社會的關(guān)系理論。文章使用了企業(yè)契約理論，限制了企業(yè)實行社會責(zé)任帶來的效果。企業(yè)社會責(zé)任的實際政治風(fēng)險和現(xiàn)有的理論研究之間也還是有一些差距。 

【文章來源】：華中科技大學(xué)湖北省211工程院校985工程院校教育部直屬院校

【文章頁數(shù)】：57 頁

【學(xué)位級別】：碩士

【文章目錄】：
Abstract
摘要
CHAPTER 1
    1.1 Introduction
    1.2 Research Objectives
    1.3 Research Significance
    1.4 Case Description
    1.5 Scope of Study
CHAPTER 2 Literature Review
    2.1 Definition and concept of corporate social responsibility
    2.2 Contribution of socio- economic theory
    2.3 Principle of Corporate Governance Corporate Governance
    2.4 The theory of stakeholders Stakeholder Theory
    2.5 The social legitimacy
    2.6 The tension between management and corporate social responsibility strategic
    2.7 Definitions of corporate strategy
    2.8 The management and strategic management
    2.9 The socio-economic strategic management
CHAPTER 3 THE RESEARCH METHOD
    3.1 Methods of data collection
    3.2 Validity
    3.3 Selected scientific approach
    3.4 The interaction between the organization and environment the effects of the proposed model environmental performance
    3.5 The strategy external organizations
CHAPTER 4 RESULTS AND DISCUSSION
    4.1 Identification of problems and solution approach
    4.2 Structure of the Establishment Barry & Diallo Company:
    4.3 Capacity building
    4.4 How are the broths JUMBO
    4.5 Location of the private sector in Guinea
    4.6 Conclusion and suggestion
    4.7 Contribution to the knowledge of research
    4.8 Recommendation
Acknowledgement
Reference



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