【摘要】：技術(shù)創(chuàng)新對企業(yè)發(fā)展的作用逐漸被認(rèn)知,也有研究表明技術(shù)創(chuàng)新能力對企業(yè)績效有顯著的正向的影響。本研究著眼國際市場環(huán)境,主要是探討企業(yè)技術(shù)創(chuàng)新能力與國際創(chuàng)業(yè)績效關(guān)系,結(jié)合中國中小企業(yè)的發(fā)展背景,提出改善企業(yè)國際創(chuàng)業(yè)績效的途徑。本文將研究對象聚焦在廣東省中小型跨國創(chuàng)業(yè)企業(yè),對企業(yè)技術(shù)創(chuàng)新能力與國際創(chuàng)業(yè)績效之間的關(guān)系進(jìn)行研究。本研究系統(tǒng)地回顧了企業(yè)技術(shù)創(chuàng)新能力、國際創(chuàng)業(yè)國內(nèi)外研究文獻(xiàn),通過發(fā)放問卷調(diào)查,對中小企業(yè)的國際創(chuàng)業(yè)情況的調(diào)查,利用收到的135份有效問卷通過SPSS20.0對數(shù)據(jù)進(jìn)行分析,得出以下:(1)企業(yè)技術(shù)創(chuàng)新能力中的創(chuàng)新管理能力、創(chuàng)新研發(fā)能力、創(chuàng)新營銷能力、創(chuàng)新生產(chǎn)能力對國際創(chuàng)業(yè)成長績效有正向的作用;(2)技術(shù)創(chuàng)新能力中的創(chuàng)新管理能力、創(chuàng)新研發(fā)能力、創(chuàng)新營銷能力、創(chuàng)新生產(chǎn)能力對國際創(chuàng)業(yè)財(cái)務(wù)績效有顯著正向作用。根據(jù)實(shí)證研究結(jié)果,提出了有利于企業(yè)提高國際創(chuàng)業(yè)績效的發(fā)展建議:(1)首要提高企業(yè)研究開發(fā)能力,培養(yǎng)技術(shù)人才;(2)提升創(chuàng)新的管理能力,引入管理人才和技術(shù);(3)提高企業(yè)的市場營銷能力,樹立品牌意識(4)提高自身的生產(chǎn)能力,促進(jìn)設(shè)備更新?lián)Q代。在最后,筆者對于研究結(jié)果進(jìn)行了討論,以及總結(jié),并且對于本研究存在的局限性進(jìn)行了闡述,希望在以后的研究中可以規(guī)避,對于企業(yè)技術(shù)創(chuàng)新能力與企業(yè)國際創(chuàng)業(yè)績效的關(guān)系研究可以進(jìn)一步深入。
[Abstract]:The effect of technological innovation on enterprise development has been gradually recognized, and some studies have shown that technological innovation ability has a significant positive impact on enterprise performance. This research focuses on the international market environment, mainly discusses the relationship between the technological innovation ability of enterprises and the international entrepreneurial performance, and puts forward some ways to improve the international entrepreneurial performance of Chinese small and medium-sized enterprises. This paper focuses on the relationship between technological innovation capability and international entrepreneurial performance of small and medium-sized multinational enterprises in Guangdong Province. This study systematically reviews the technological innovation ability of enterprises, international entrepreneurship domestic and foreign research literature, through the distribution of questionnaires, the survey of international entrepreneurship of small and medium-sized enterprises, Through the analysis of the data by SPSS20.0, the following conclusions are obtained: (1) the innovation management ability, innovation R & D ability, innovation marketing ability of the enterprise technology innovation ability, the research and development ability, the innovation marketing ability, the innovation management ability, the innovation research and development ability, the innovation marketing ability. Innovative productive capacity has a positive effect on the growth performance of international entrepreneurship; (2) the innovation management ability, innovation R & D ability, innovative marketing ability and innovative production capacity of technological innovation ability have significant positive effect on international entrepreneurial financial performance. According to the results of empirical research, this paper puts forward some development suggestions that are helpful for enterprises to improve the performance of international entrepreneurship: (1) to improve the research and development ability of enterprises, to cultivate technical talents, (2) to improve the management ability of innovation, and to introduce management talents and technologies; (3) improve the marketing ability of enterprises, establish brand awareness (4) improve their own production capacity, promote the upgrading of equipment. In the end, the author discusses and summarizes the results of the research, and expounds the limitations of this study, hoping that in the future research can be avoided, The research on the relationship between technological innovation ability and international entrepreneurial performance of enterprises can be further studied.
【學(xué)位授予單位】：廣東外語外貿(mào)大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2015
【分類號】：F276.3;F273.1

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