西部地區(qū)民族村寨旅游業(yè)內(nèi)涵式發(fā)展的戰(zhàn)略舉措——基于阿壩藏族羌族自治州的實(shí)證分析
發(fā)布時(shí)間:2018-07-06 07:34
本文選題:民族地區(qū) + 村寨旅游 ; 參考:《貴州民族研究》2017年06期
【摘要】:阿壩藏族羌族自治州村寨旅游的內(nèi)涵式發(fā)展實(shí)踐,對(duì)解決民族地區(qū)的貧困和城鎮(zhèn)化發(fā)展問題,具有啟發(fā)意義。由于各方面原因,阿壩藏族羌族自治州在發(fā)展村寨旅游時(shí),存在著經(jīng)濟(jì)發(fā)展不平衡、要素保障不完備、管理機(jī)制不健全、服務(wù)質(zhì)量不高等問題。因此,必須立足于內(nèi)涵式發(fā)展戰(zhàn)略,通過提升旅游產(chǎn)品品質(zhì)、夯實(shí)村寨旅游基礎(chǔ)、加強(qiáng)營(yíng)銷渠道管理等措施,促進(jìn)阿壩州旅游經(jīng)濟(jì)的有序發(fā)展。
[Abstract]:The connotative development practice of village tourism in Aba Tibetan and Qiang Autonomous Prefecture is instructive to solve the problems of poverty and urbanization in minority areas. For various reasons, when Aba Tibetan and Qiang autonomous prefectures develop village tourism, there are some problems, such as unbalanced economic development, incomplete guarantee of elements, imperfect management mechanism and poor service quality. Therefore, it is necessary to promote the orderly development of Aba Prefecture's tourism economy by improving the quality of tourism products, strengthening the tourism foundation of villages and strengthening the management of marketing channels.
【作者單位】: 西南民族大學(xué)西南民族研究院;安徽建筑大學(xué)管理學(xué)院;
【基金】:西南民族大學(xué)博士研究生創(chuàng)新項(xiàng)目“新型城鎮(zhèn)化視野下的民族地區(qū)文化資源保護(hù)和利用”(編號(hào):CX2016BS06)的階段性成果
【分類號(hào)】:F592.7
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本文編號(hào):2101989
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