本文選題：郵票 + 公共性　； 參考：《西安美術(shù)學(xué)院》2017年碩士論文

【摘要】：隨著科技發(fā)達(dá),通信手段逐漸衍生出傳真、電話、電腦、手機(jī)等各類科技產(chǎn)品,所帶來的高效快捷的溝通率是信件所不能比擬的,傳統(tǒng)的信件傳遞方式日漸式微,但郵票并沒有隨信件發(fā)送量的銳減而消失。一方郵票所攜帶的歷史、文化、經(jīng)濟(jì)、藝術(shù)等各個(gè)領(lǐng)域的代表性、標(biāo)志性圖畫信息以及其精心設(shè)計(jì)下而具有的藝術(shù)性與欣賞性的精美票面被郵票收藏愛好者們所青睞。郵票作為國家名片,在發(fā)行后不僅具有流通職能,同時(shí)也具有宣傳的作用,有著明顯的“公共性”。另一方面,郵票在經(jīng)設(shè)計(jì)師、畫家繪制時(shí),因個(gè)人經(jīng)歷以及審美和對(duì)郵票既定主題的理解與情感的不同,帶有一定的主觀性與私密性。人們?cè)谔暨x什么樣的郵票寄給特定的人時(shí),因著兩人關(guān)系不同而選擇不同主題郵票的這一行為中同樣帶有了情感的“私密性”�！肮残浴迸c“私密性”伴隨郵票的設(shè)計(jì)、產(chǎn)生、發(fā)行、售賣、郵寄等一系列行為,是不可分割相互依存的。本文從五個(gè)部分,論述了郵票中的公共性與私密性的依存關(guān)系。第一章,介紹了郵票的形式與功能,郵票的產(chǎn)生給人們通訊生活帶來的便捷,以及受通訊技術(shù)發(fā)展的影響郵票雖鮮有使用,但因其內(nèi)容有著包羅萬象的文化內(nèi)涵,至今仍被大眾所喜愛和收藏。第二章從郵票特有的媒介特質(zhì)和傳播屬性入手,分析郵票的公共性中包含的社會(huì)屬性與紀(jì)念性特質(zhì)以及其公共符號(hào)所具有的標(biāo)志性內(nèi)涵。第三章,從郵票票面創(chuàng)作的主觀性和近年來推出的個(gè)性化郵票以及郵票在寄信中受私人情感影響而產(chǎn)生的“挑選”行為來論證郵票中所具有的私密性。第四章不僅提出郵票中作為顯性存在的公共性,以及隱藏在其中因人為參與而具有的私密性,兩者亦是相互依存并在一定條件下能夠互相轉(zhuǎn)化的特性。第五章結(jié)合個(gè)人創(chuàng)作,以《寄給自己的郵票》系列為例,從具有私密性的票面設(shè)計(jì)到借用郵票形式成為具有公共性的流通物品的外形式這一過程,再到寄給自己而反映的情感的私密性這一相互轉(zhuǎn)化的進(jìn)程,進(jìn)一步論證了郵票中公共性與私密性相互依存的關(guān)系。使人們能夠更加全面、深刻地從不同角度看待和了解郵票。從而以這兩重屬性為依托,為我們進(jìn)一步拓展和解讀其它藝術(shù)形式,找出了基本的思路和內(nèi)涵解讀方法。
[Abstract]:With the development of science and technology, the means of communication have gradually derived various kinds of scientific and technological products, such as fax, telephone, computer, mobile phone and so on. The high and fast communication rate brought about by letters is incomparable to that of letters. The traditional ways of delivering letters are declining day by day. But the stamps did not disappear with a sharp drop in the volume of letters sent. The representativeness of history, culture, economy, art and so on, the iconic picture information and the carefully designed artistic and appreciative face of one side stamp are favored by stamp collectors. As a national business card, stamps not only have circulation function, but also have publicity function. On the other hand, when the stamps are drawn by designers and painters, they are subjective and private because of their personal experience, aesthetic appreciation and the different understanding and emotion of the subject of the stamps. When people choose which stamps to send to a particular person, the behavior of choosing stamps with different themes due to their different relationship also carries an emotional "privacy". "publicity" and "privacy" are closely related to the design, production, distribution, sale and mailing of stamps. This paper discusses the dependence of publicness and privacy in stamps from five parts. The first chapter introduces the form and function of stamps, the convenience that the generation of stamps bring to people's communication and life, and the fact that stamps are seldom used because of the development of communication technology, but because of their all-encompassing cultural connotations, It is still loved and collected by the public. The second chapter starts with the special media characteristics and dissemination attributes of stamps and analyzes the social attributes and commemorative characteristics contained in the publicity of stamps as well as the iconic connotation of their public symbols. The third chapter demonstrates the privacy of stamps from the subjectivity of stamp face creation and the personalization of stamps introduced in recent years, as well as the "selection" behavior of stamps influenced by personal emotion in sending letters. The fourth chapter not only puts forward the publicity of stamp as a dominant existence and the privacy hidden in it because of human participation, but also the characteristics of mutual dependence and mutual transformation under certain conditions. The fifth chapter combines the personal creation, taking the series of "Stamp sent to oneself" as an example, from the design of the private face to the form of borrowing stamps to become the form of public circulation goods. Then to the process of mutual transformation of the privacy of emotion reflected by sending to oneself, the mutual dependence of publicity and privacy in stamps is further demonstrated. So that people can more comprehensive, profound from different perspectives and understanding of stamps. Based on these two attributes, we further expand and interpret other art forms, and find out the basic thinking and connotation interpretation method.
【學(xué)位授予單位】：西安美術(shù)學(xué)院
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類號(hào)】：J04;F618.9

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