五冶西北公司的管理創(chuàng)新與發(fā)展策略探討
發(fā)布時間：2019-03-30 12:12
【摘要】：在我國改革開放、社會經(jīng)濟發(fā)展的二十多年中，國有大中型企業(yè)蓬勃發(fā)展，在經(jīng)濟增長、擴大社會就業(yè)、促進革新等方面發(fā)揮了巨大作用。在世界范圍內(nèi)來講，大型跨國工程承包商在全球經(jīng)濟舞臺上扮演著越來越重要的角色，而在我國，國有大型施工企業(yè)也已成為經(jīng)濟發(fā)展中的中流砥柱和活躍力量，其中的區(qū)域分公司作為營銷與施工的主體發(fā)揮了巨大的作用。然而，在長期的發(fā)展中，作為這些國有大中型施工企業(yè)中的區(qū)域分公司，由于外界的諸多因素限制加之自身制度性的缺陷，從根本上制約了這類公司的發(fā)展。 本文作者作為中冶成工建設(shè)有限公司五冶西北公司（以下簡稱五冶西北公司）的經(jīng)理，意在以五冶西北公司為例來探討這類支撐國有大型工程承包企業(yè)快速發(fā)展的區(qū)域性中小型施工企業(yè)所存在的問題，，找出相應(yīng)的管理和發(fā)展路徑，并提出相應(yīng)對策。 五冶西北公司作為一個管理型、區(qū)域性的施工企業(yè)，要形成企業(yè)自身的核心競爭能力重在管理創(chuàng)新。文章提出通過完善企業(yè)內(nèi)部組織來優(yōu)化決策行為，以顧客為中心加強企業(yè)服務(wù)創(chuàng)新，擴展基層組織行為能力建設(shè)來培育五冶西北公司的市場核心競爭力，通過地域化及專業(yè)化的組織形式快速發(fā)展，同時，通過企業(yè)執(zhí)行力文化建設(shè)、企業(yè)家精神培育的探討，提升企業(yè)文化建設(shè)促進企業(yè)軟實力建設(shè)；并針對地域、專業(yè)分公司建立相應(yīng)的管理創(chuàng)新機制來確保創(chuàng)新得以持續(xù)有效。 本文對五冶西北公司的發(fā)展戰(zhàn)略和管理創(chuàng)新進行了深入具體的分析和探討，先考察了該公司及所屬地域分公司、專業(yè)分公司具有的資源和核心能力，以及在適當?shù)氖袌鰴C會中這些資源和競爭能力的價值；然后確定企業(yè)與未來可能存在的商業(yè)機會所要求的資源和競爭能力相比的差距；最后做出如何彌補差距的創(chuàng)新戰(zhàn)略和管理的決策。 文章以創(chuàng)新理論為依據(jù)，多方面闡述了這類區(qū)域施工企業(yè)存在的普遍性問題，并從創(chuàng)新角度提出較為實際、可行的解決之道。通過對五冶西北公司實際發(fā)展狀況的剖析，找出其中一些基本規(guī)律，正確認識發(fā)展中的困難，采取科學(xué)的發(fā)展對策促進國有企業(yè)發(fā)展的長足健康發(fā)展，使其為經(jīng)濟、社會的發(fā)展發(fā)揮更大的效用。
[Abstract]:In more than two decades of reform and opening up and social and economic development in China, large and medium-sized state-owned enterprises have flourished and played a great role in economic growth, expansion of social employment, and promotion of innovation. In terms of the world, large-scale multinational engineering contractors are playing an increasingly important role in the global economic arena, and in China, large-scale state-owned construction enterprises have also become the mainstay and active force in the economic development. Among them, the regional branch as the main body of marketing and construction has played a huge role. However, in the long-term development, as a regional branch of these large and medium-sized state-owned construction enterprises, the development of such companies is fundamentally restricted because of many external constraints and their own institutional defects. The writer is the manager of Wuye Northwest Company of China Metallurgical Chenggong Construction Co., Ltd. (hereinafter referred to as Wuye Northwest Company). This paper discusses the problems existing in the regional small and medium-sized construction enterprises which support the rapid development of the state-owned large-scale project contracting enterprises, finds out the corresponding management and development path, and puts forward the corresponding countermeasures, taking the northwest company of Wuye as an example to discuss the problems existing in this kind of regional construction enterprises. As a management-oriented, regional construction enterprise, Wuye Northwest Company should form its own core competitive power in management innovation. This paper proposes to optimize the decision-making behavior by perfecting the internal organization of the enterprise, to strengthen the service innovation of the enterprise by taking the customer as the center, and to expand the construction of the grass-roots organizational capacity to cultivate the market core competitiveness of the northwest company of Wuye. Through the rapid development of regional and specialized organizational forms, and through the construction of enterprise execution culture and the discussion of entrepreneurship cultivation, the construction of enterprise culture can be promoted to promote the construction of enterprise soft power; And according to the region, the professional branch establishes the corresponding management innovation mechanism to ensure that the innovation can be sustained and effective. In this paper, the development strategy and management innovation of Wuye Northwest Company are analyzed and discussed in detail. Firstly, the resources and core competence of the company and its regional branch and professional branch are investigated. And the value of these resources and competitiveness in appropriate market opportunities; Then determine the gap between the enterprise and the resources and competitiveness required by possible business opportunities in the future; finally make the innovation strategy and management decision on how to close the gap. Based on the theory of innovation, this paper expounds the universal problems existing in this kind of regional construction enterprises in many aspects, and puts forward some practical and feasible solutions from the point of view of innovation. Through the analysis of the actual development situation of the northwest company of Wuye smelter, some basic laws are found out, the difficulties in the development are correctly understood, and the scientific development countermeasures are adopted to promote the rapid and healthy development of the state-owned enterprises and make them the economy. The development of society plays a greater role.
【學(xué)位授予單位】：電子科技大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2013
【分類號】：F272;F426.92
本文編號：2450066
[Abstract]:In more than two decades of reform and opening up and social and economic development in China, large and medium-sized state-owned enterprises have flourished and played a great role in economic growth, expansion of social employment, and promotion of innovation. In terms of the world, large-scale multinational engineering contractors are playing an increasingly important role in the global economic arena, and in China, large-scale state-owned construction enterprises have also become the mainstay and active force in the economic development. Among them, the regional branch as the main body of marketing and construction has played a huge role. However, in the long-term development, as a regional branch of these large and medium-sized state-owned construction enterprises, the development of such companies is fundamentally restricted because of many external constraints and their own institutional defects. The writer is the manager of Wuye Northwest Company of China Metallurgical Chenggong Construction Co., Ltd. (hereinafter referred to as Wuye Northwest Company). This paper discusses the problems existing in the regional small and medium-sized construction enterprises which support the rapid development of the state-owned large-scale project contracting enterprises, finds out the corresponding management and development path, and puts forward the corresponding countermeasures, taking the northwest company of Wuye as an example to discuss the problems existing in this kind of regional construction enterprises. As a management-oriented, regional construction enterprise, Wuye Northwest Company should form its own core competitive power in management innovation. This paper proposes to optimize the decision-making behavior by perfecting the internal organization of the enterprise, to strengthen the service innovation of the enterprise by taking the customer as the center, and to expand the construction of the grass-roots organizational capacity to cultivate the market core competitiveness of the northwest company of Wuye. Through the rapid development of regional and specialized organizational forms, and through the construction of enterprise execution culture and the discussion of entrepreneurship cultivation, the construction of enterprise culture can be promoted to promote the construction of enterprise soft power; And according to the region, the professional branch establishes the corresponding management innovation mechanism to ensure that the innovation can be sustained and effective. In this paper, the development strategy and management innovation of Wuye Northwest Company are analyzed and discussed in detail. Firstly, the resources and core competence of the company and its regional branch and professional branch are investigated. And the value of these resources and competitiveness in appropriate market opportunities; Then determine the gap between the enterprise and the resources and competitiveness required by possible business opportunities in the future; finally make the innovation strategy and management decision on how to close the gap. Based on the theory of innovation, this paper expounds the universal problems existing in this kind of regional construction enterprises in many aspects, and puts forward some practical and feasible solutions from the point of view of innovation. Through the analysis of the actual development situation of the northwest company of Wuye smelter, some basic laws are found out, the difficulties in the development are correctly understood, and the scientific development countermeasures are adopted to promote the rapid and healthy development of the state-owned enterprises and make them the economy. The development of society plays a greater role.
【學(xué)位授予單位】：電子科技大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2013
【分類號】：F272;F426.92
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