國際化經(jīng)營中我國汽車制造企業(yè)價值鏈模式選擇研究
[Abstract]:The automobile industry is an important pillar industry of our national economy, which has the characteristics of high output, high science and technology content, high industrial correlation degree and strong economic driving ability, which has a great role in promoting the national economy of our country. With the development of trade globalization, Chinese enterprises also get new development opportunities by integrating into global value chain. Under the background of global value chain, Chinese automobile manufacturing enterprises have derived two different development models, one is the joint venture mode embedded in the global value chain, the other is the independent innovation mode of independent value chain. These two models also constitute the main mode of development of automobile manufacturing enterprises in China. As the competition of Chinese automobile market intensifies, how to deal with the fierce international competition and improve its core competitiveness has become a topic that Chinese automobile enterprises can not avoid. Based on the research of relevant theories and literatures at home and abroad, this paper reviews the theory of global value chain and the theory of performance evaluation and analysis, and the evolution of global value chain of automobile industry. The present situation and trend of the globalization of the world automobile industry and the position of China's automobile industry in the global value chain are analyzed. On this basis, aiming at two development models of different value chains, this paper makes a comparative analysis of the "Brazilian model" embedded in the global value chain and the "Japan-Korea model" of the independent global value chain. By comparing the two development modes of foreign countries, this paper probes into the rules followed in the development of global value chain, and provides reference ideas for the development of automobile manufacturing enterprises in China. Finally, this paper selects 22 listed vehicle manufacturing enterprises as the research sample, 30 related financial indicators, using factor analysis, empirical analysis. From two aspects of enterprise's profitability and growth ability, this paper evaluates and analyzes the business performance of two different value chain development models. The conclusion is that although China's automobile enterprises have made great progress, there is no denying the fact that the competitiveness in the international market is still weak, and the lack of core technology is still a short board of Chinese automobile manufacturing enterprises. Under the background of global value chain, the enterprises with independent global value chain model have more advantages than those embedded in global value model in terms of growth ability.
【學(xué)位授予單位】:廣西師范大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2013
【分類號】:F275;F426.471
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