【摘要】：近20年來(lái),傳統(tǒng)的民族民間手工藝品的生境發(fā)生了巨大變化。這些工藝品在傳統(tǒng)的熟人社會(huì)內(nèi)部消費(fèi)的空間日益萎縮,而在由游客為主體構(gòu)成的陌生人消費(fèi)空間則迅速擴(kuò)大。傳統(tǒng)民族民間手工藝品要獲得發(fā)展就必須要遵循市場(chǎng)經(jīng)濟(jì)法則,創(chuàng)立品牌。白族工藝大師寸發(fā)標(biāo)在不斷汲取不同文化營(yíng)養(yǎng)的同時(shí),對(duì)銀器加工進(jìn)行了質(zhì)的提升,使根源于新華村傳統(tǒng)白族社會(huì)中的一門(mén)手工技藝通過(guò)藝術(shù)家品牌形象的塑造,成為更大的文化體系中的結(jié)構(gòu)性存在,從而具有了廣闊的經(jīng)濟(jì)與文化價(jià)值的實(shí)現(xiàn)空間。
[Abstract]:In the past 20 years, the habitat of traditional folk handicrafts has changed greatly. The consuming space of these handicrafts in the traditional acquaintance society is shrinking day by day, but in the stranger consumption space which is composed of tourists as the main body, it expands rapidly. Traditional folk handicrafts must follow the rules of market economy and create brand. While drawing on different cultural nutrition, Bai master craftsman Cunfa has improved the quality of silverware processing, making a handicraft technology rooted in the traditional Bai society of Xinhua Village through the creation of the artist's brand image. It has become a structural existence in a larger cultural system, and thus has a broad space for economic and cultural value realization.
【作者單位】： 云南大學(xué)文化產(chǎn)業(yè)研究院;云南財(cái)經(jīng)大學(xué)傳媒學(xué)院;
【基金】：國(guó)家社會(huì)科學(xué)基金項(xiàng)目“西部少數(shù)民族文化資源富集地區(qū)文化產(chǎn)業(yè)集群發(fā)展研究”階段性成果(12BMZ058) 云南省哲學(xué)社會(huì)科學(xué)“民族文化產(chǎn)業(yè)研究”創(chuàng)新團(tuán)隊(duì)階段性成果 云南省哲學(xué)社會(huì)科學(xué)規(guī)劃項(xiàng)目“云南少數(shù)民族藝術(shù)品牌研究”階段性成果(QN2014049)
【分類號(hào)】：J526.1

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