本文選題：農(nóng)產(chǎn)品供應(yīng)鏈 + 農(nóng)超對(duì)接　； 參考：《東北農(nóng)業(yè)大學(xué)》2014年碩士論文

【摘要】：在我國(guó),促農(nóng)增收仍然是一個(gè)備受關(guān)注的焦點(diǎn)問(wèn)題。要實(shí)現(xiàn)全面建成小康社會(huì)的目標(biāo),就必須想方設(shè)法的促成農(nóng)民增收。對(duì)于一個(gè)偏遠(yuǎn)少數(shù)民族地區(qū),國(guó)家重點(diǎn)扶貧地區(qū)——恩施,促農(nóng)增收則顯得尤為的重要。恩施州盛產(chǎn)高山蔬菜,高山蔬菜也是當(dāng)?shù)剞r(nóng)戶(hù)農(nóng)業(yè)收入的主要來(lái)源之一。然而受傳統(tǒng)銷(xiāo)售模式的影響,高山蔬菜并不能到達(dá)增產(chǎn)增收、優(yōu)質(zhì)優(yōu)價(jià)的目標(biāo)。因此,轉(zhuǎn)變銷(xiāo)售模式十分重要。 本文以交易費(fèi)用理論、供應(yīng)鏈管理理論為基礎(chǔ),運(yùn)用問(wèn)卷調(diào)查法和計(jì)量分析法,圍繞著什么是“農(nóng)超對(duì)接”,為什么要發(fā)展“農(nóng)超對(duì)接”,當(dāng)?shù)厥欠窬哂邪l(fā)展“農(nóng)超對(duì)接”的優(yōu)勢(shì)資源,“農(nóng)超對(duì)接”的實(shí)施效果怎么樣,如何推動(dòng)“農(nóng)超對(duì)接”的發(fā)展等問(wèn)題展開(kāi)研究。 首先本文對(duì)前人的有關(guān)研究成果進(jìn)行了梳理,并在借鑒已有成果的基礎(chǔ)上展開(kāi)此次研究；其次對(duì)主要概念進(jìn)行了界定并闡述了相關(guān)理論；第三在大量搜集信息和實(shí)地調(diào)查的基礎(chǔ)上分析了恩施州“農(nóng)超對(duì)接”的發(fā)展現(xiàn)狀及存在的問(wèn)題；第四以蘿卜種植戶(hù)為例,運(yùn)用多元線(xiàn)性回歸實(shí)證研究了銷(xiāo)售渠道選擇對(duì)農(nóng)戶(hù)畝均凈收入的影響。得出以下主要結(jié)論：(1)“農(nóng)超對(duì)接”與蘿卜種植戶(hù)畝均凈收入呈顯著正相關(guān)；(2)“農(nóng)超對(duì)接”中企業(yè)提供的技術(shù)指導(dǎo)能顯著能加農(nóng)戶(hù)收入。 “農(nóng)超對(duì)接”的發(fā)展與推廣,需要各參與主體樹(shù)立正確的意識(shí)、明確各自的職責(zé)、發(fā)揮團(tuán)體協(xié)作的精神�；谝陨戏治�,本文分別對(duì)“農(nóng)超對(duì)接”的主要參與者：龍頭企業(yè)、政府、超市、農(nóng)戶(hù)提出了建議。這將有助于推動(dòng)恩施州“農(nóng)超對(duì)接”進(jìn)一步向前發(fā)展,為增加當(dāng)?shù)剞r(nóng)戶(hù)的農(nóng)業(yè)收入帶來(lái)更多的實(shí)惠。
[Abstract]:In China, the promotion of agricultural income is still a focus of attention. To achieve the goal of building a well-off society in an all-round way, we must find ways to increase farmers' income. For a remote minority area, the national key poverty-alleviation area-Enshi, promoting agricultural income is particularly important. Enshi Prefecture is rich in alpine vegetables, alpine vegetables are also one of the main sources of agricultural income of local farmers. However, under the influence of traditional marketing mode, alpine vegetables can not reach the goal of increasing production and increasing income and high quality and high price. Therefore, it is very important to change the sales model. On the basis of transaction cost theory and supply chain management theory, this paper uses questionnaire survey and econometric analysis method, around what is "agricultural super docking" and why to develop "agricultural super docking". Whether the local has the advantage resources to develop the "agricultural super docking", what is the effect of the "agricultural super docking", how to promote the development of the "agricultural super docking" and so on? First of all, this paper combed the related research results of the predecessors, and carried out the research on the basis of reference to the existing results; secondly, it defined the main concepts and expounded the relevant theories. Third, on the basis of a large amount of information collection and field investigation, this paper analyzes the development status and existing problems of the "agricultural super docking" in Enshi prefecture. Fourth, taking radish growers as an example, The effects of marketing channel selection on average net income per mu of farmers were studied empirically by multiple linear regression. The main conclusions are as follows: (1) there is a significant positive correlation between the "agricultural super docking" and the average net income of radish growers. 2) the technical guidance provided by enterprises can significantly increase the income of farmers. The development and popularization of "Agricultural Super docking" need each participant to set up correct consciousness, clarify their respective duties and give play to the spirit of group cooperation. Based on the above analysis, this paper puts forward some suggestions to the main participants of "Agricultural Chao docking": leading enterprises, government, supermarkets and farmers. This will help to promote the Enshi prefecture "agricultural super docking" further forward development, to increase local farmers' agricultural income to bring more benefits.
【學(xué)位授予單位】：東北農(nóng)業(yè)大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類(lèi)號(hào)】：F326.6;F326.13

【參考文獻(xiàn)】

相關(guān)期刊論文 前10條

1 劉衛(wèi)華;孫愛(ài)真;;我國(guó)“農(nóng)超對(duì)接”供應(yīng)鏈穩(wěn)定性問(wèn)題研究[J];重慶科技學(xué)院學(xué)報(bào)(社會(huì)科學(xué)版);2012年05期

2 陳小云;;基于消費(fèi)者購(gòu)買(mǎi)意愿的“農(nóng)超對(duì)接”現(xiàn)狀調(diào)查——以安徽省蕪湖市為例[J];重慶科技學(xué)院學(xué)報(bào)(社會(huì)科學(xué)版);2012年15期

3 施晟;衛(wèi)龍寶;伍駿騫;;“農(nóng)超對(duì)接”進(jìn)程中的溢價(jià)產(chǎn)生與分配——基于“農(nóng)戶(hù)+合作社+超市”模式創(chuàng)新的視角[J];財(cái)貿(mào)經(jīng)濟(jì);2012年09期

4 周煥;姜彥坤;;“農(nóng)超對(duì)接”發(fā)展模式新思路[J];黑龍江八一農(nóng)墾大學(xué)學(xué)報(bào);2011年02期

5 馬翠萍;楊青松;;規(guī)模經(jīng)濟(jì)視角下的農(nóng)超對(duì)接問(wèn)題研究[J];價(jià)格理論與實(shí)踐;2011年09期

6 余才偉;;農(nóng)超對(duì)接合作模式探討[J];商業(yè)經(jīng)濟(jì);2011年10期

7 武學(xué)鳳;張雅燕;;農(nóng)戶(hù)參與“農(nóng)超對(duì)接”意愿影響因素實(shí)證分析——基于江蘇省菜農(nóng)的調(diào)研[J];江西農(nóng)業(yè)大學(xué)學(xué)報(bào)(社會(huì)科學(xué)版);2012年01期

8 章新;趙慧峰;杜娟;;農(nóng)業(yè)供應(yīng)鏈信貸在農(nóng)超對(duì)接中的應(yīng)用研究[J];金融與經(jīng)濟(jì);2012年04期

9 蔡媛媛;李嚴(yán)鋒;惠春梅;曹杰;朱大鵬;;基于農(nóng)超對(duì)接模式的農(nóng)產(chǎn)品物流發(fā)展策略研究[J];物流科技;2011年10期

10 韓香玲;焦健;李圣軍;;“農(nóng)超對(duì)接”:完善與提高[J];農(nóng)村經(jīng)營(yíng)管理;2011年08期

，

本文編號(hào)：1891924