發(fā)布時(shí)間：2018-03-13 09:05

  本文選題：空間體驗(yàn)　切入點(diǎn)：家居產(chǎn)品定制　出處：《江南大學(xué)》2014年碩士論文　論文類型：學(xué)位論文

【摘要】：隨著國(guó)家的強(qiáng)盛和經(jīng)濟(jì)的繁榮發(fā)展，人民的物質(zhì)生活水平在不斷提高，同時(shí)人們也對(duì)其生活的空間環(huán)境的質(zhì)量提出了更高的要求。在體驗(yàn)經(jīng)濟(jì)時(shí)代，體驗(yàn)必然發(fā)展為絕大多數(shù)人的消費(fèi)生活，在一定程度上，逐漸成為每個(gè)普通人的生活需求，或說(shuō)已經(jīng)成為人們生活和態(tài)度的一種表達(dá)方式。同樣在這種情形下，空間本身已成為商品，成為被消費(fèi)的對(duì)象，檢驗(yàn)一個(gè)具體空間的受歡迎程度往往取決于這個(gè)空間是否能打動(dòng)人，即是否能滿足目標(biāo)群的空間體驗(yàn)，人們既重視空間需要被滿足的結(jié)果，同時(shí)也期待在空間中的活動(dòng)成為一種個(gè)性化的體驗(yàn)過(guò)程，注重體驗(yàn)式的情感需要。 與此同時(shí)，產(chǎn)品和人之間的關(guān)系已經(jīng)發(fā)生了變化，已由簡(jiǎn)單的工具成為個(gè)體人身、情感和能力的延伸，這要求我們重新思考傳統(tǒng)商業(yè)和經(jīng)濟(jì)模式中，商品的屬性、定義和價(jià)值判斷。而在體驗(yàn)經(jīng)濟(jì)尤其是在信息化的移動(dòng)互聯(lián)網(wǎng)背景之下，消費(fèi)者、用戶、生產(chǎn)者和創(chuàng)造者之間已沒(méi)有明確的界限，這也要求企業(yè)不得不重新思考企業(yè)戰(zhàn)略、研發(fā)流程和用戶關(guān)系的維護(hù)。 本課題將空間體驗(yàn)概念單獨(dú)提出進(jìn)行研究，研究視角由原來(lái)對(duì)空間的功能（物質(zhì)）屬性的研究，轉(zhuǎn)向使用人群的空間體驗(yàn)（精神感受）研究。通過(guò)借助與人的精神感受更加密切的現(xiàn)象學(xué)和心理學(xué)等相關(guān)理論對(duì)顧客的空間體驗(yàn)進(jìn)行研究，分析總結(jié)出能夠與當(dāng)今企業(yè)和經(jīng)濟(jì)的發(fā)展相契合的切入點(diǎn)，進(jìn)而借助服務(wù)設(shè)計(jì)的相關(guān)理論和實(shí)踐作為指導(dǎo)方法來(lái)構(gòu)建一種以消費(fèi)者主導(dǎo)的、能夠滿足其自身不斷發(fā)展的空間需要的途徑，并試圖為企業(yè)展示體驗(yàn)經(jīng)濟(jì)背景之下的一種新型商業(yè)模式的全貌。 論文共分為六章。第一章為緒論，提出研究的問(wèn)題，并闡述了課題在經(jīng)濟(jì)、文化、科技和設(shè)計(jì)等方面的研究背景，然后說(shuō)明課題研究的目的和意義以及存在的創(chuàng)新點(diǎn)，并確定進(jìn)行研究所采用的方法、主要的研究?jī)?nèi)容和研究的整體框架。第二章通過(guò)運(yùn)用相關(guān)理論對(duì)空間體驗(yàn)進(jìn)行研究，對(duì)空間體驗(yàn)進(jìn)行比較全面的分析、歸納，總結(jié)出空間體驗(yàn)的內(nèi)涵、特征和本質(zhì)，為接下來(lái)的研究設(shè)計(jì)提供理論依據(jù)和具體方向。第三章，介紹產(chǎn)品服務(wù)系統(tǒng)設(shè)計(jì)理論，以及其在本課題研究中的價(jià)值和作用，確立產(chǎn)品服務(wù)系統(tǒng)設(shè)計(jì)作為本課題研究的指導(dǎo)方法。第四章，以家居空間為例進(jìn)行研究,運(yùn)用產(chǎn)品服務(wù)系統(tǒng)設(shè)計(jì)的方法等，指導(dǎo)對(duì)家居行業(yè)市場(chǎng)以及消費(fèi)者的調(diào)研，，經(jīng)過(guò)分析、歸納和總結(jié)，得出家居定制服務(wù)系統(tǒng)的初步模型。第五章，根據(jù)前面對(duì)家居行業(yè)市場(chǎng)以及用戶所做的調(diào)研和分析，并結(jié)合體驗(yàn)經(jīng)濟(jì)這一時(shí)代趨勢(shì)以及其他基礎(chǔ)設(shè)計(jì)理論，提出了幾個(gè)主要原則，以便指導(dǎo)后續(xù)整個(gè)家居定制服務(wù)系統(tǒng)的構(gòu)建。第六章，根據(jù)前面對(duì)家居行業(yè)市場(chǎng)以及典型角色用戶的調(diào)研，針對(duì)存在的需求點(diǎn)和現(xiàn)實(shí)矛盾點(diǎn)，并依據(jù)幾個(gè)主要原則，提出了家居定制服務(wù)系統(tǒng)的整體定位，并用服務(wù)設(shè)計(jì)的方法對(duì)整個(gè)家居定制服務(wù)系統(tǒng)進(jìn)行綜合建模和原型設(shè)計(jì)，最后以設(shè)計(jì)實(shí)踐的形式對(duì)家居定制服務(wù)系統(tǒng)進(jìn)行呈現(xiàn)。結(jié)語(yǔ)部分為對(duì)本課題的研究總結(jié)，指出存在的不足和后續(xù)研究的可能性，并對(duì)未來(lái)的發(fā)展趨勢(shì)進(jìn)行了展望。
[Abstract]:Along with the prosperity and development of the prosperity of the country and economy, people's living standards continue to improve, at the same time it is the quality of their lives in the space environment put forward higher requirements. In the era of experience economy, experience the inevitable development for the vast majority of consumer life, to a certain extent, gradually become every ordinary people the needs of life, or that has become an expression of the people and attitude of life. Also in this case, the space itself has become a commodity, is an object of consumption, the popularity of a specific test space often depends on whether this space can move the person, whether it can meet the target space experience people not only pay attention to the space, need to be satisfied with the results, but also look at the activities in the space become a personalized experience, focusing on experiential emotional needs.
At the same time, the relationship between products and people have changed, have become personal by simple tools, extension of emotion and ability, which requires us to rethink the traditional commercial and economic mode, the nature of commodity, definition and value judgment. In the experience economy, especially in the information of the mobile internet background. Consumers, users have no clear boundaries between the producer and creator, it also requires companies to rethink the business strategy, development process and customer relationship maintenance.
The space concept of experience singled out for study, research perspective from the original to the function of the space (material) properties of steering the use of population spatial experience (feelings). Experience space theory by means of the human spirit and feel more closely the phenomenology and psychology of customer research, analysis summed up the starting point and development to fit the enterprise and economy, and the related theories of service design and practice as the guiding method to construct a consumer oriented, able to meet the needs of the self development space approach, and try to show a new business model under the background of experience economy the picture.
This paper is divided into six chapters. The first chapter is the introduction, put forward the research question, and discusses the topic in the economic, cultural, scientific and technological research background and design, and then explain the purpose and significance of this research and innovation, and to determine the method used in this study, the main research framework the research content and research. The second chapter by using the related theory of spatial experience, experience of space analysis, comprehensive induction, summed up the connotation of space experience, characteristics and nature, provide theoretical basis and specific direction for the study design of the next. The third chapter introduces the design theory of product service system, and the the study of the value and role, established as a method for guiding the research of product service system design. In the fourth chapter, the Home Furnishing space were studied, using the product service system design Methods, to guide the Home Furnishing industry market and consumer research, through the analysis, and summarized the preliminary model that Home Furnishing customization service system. In the fifth chapter, according to the investigation and analysis of the foregoing Home Furnishing industry market and user experience, and combined with the trend of economic times and other basic design theory, put forward several major principles, so as to guide the construction of the entire Home Furnishing customization service system. In the sixth chapter, according to the front of Home Furnishing industry market and research the typical role of the user, according to the existing demand point and realistic contradiction, and on the basis of several main principles, put forward the overall positioning of Home Furnishing customization service system, and the Home Furnishing customization service system integrated modeling and prototype design method for service design, the design practice in the form of the Home Furnishing customization service system is the conclusion part. In order to summarize the research of this subject, it points out the shortcomings of the existence and the possibility of subsequent research, and looks forward to the future development trend.

【學(xué)位授予單位】：江南大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：TU241

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