【摘要】：國(guó)內(nèi)外的優(yōu)秀企業(yè)的實(shí)踐證明，農(nóng)村信用社的發(fā)展對(duì)我國(guó)農(nóng)村金融市場(chǎng)的發(fā)展和穩(wěn)定有著不可或缺的重要地位，企業(yè)文化在企業(yè)競(jìng)爭(zhēng)中發(fā)揮著極為重要的影響和作用。當(dāng)下農(nóng)村信用社正面臨向商業(yè)銀行改革發(fā)展的關(guān)鍵時(shí)期，，來(lái)自眾多金融機(jī)構(gòu)的競(jìng)爭(zhēng)給信用社的經(jīng)營(yíng)管理帶來(lái)巨大的壓力，這些壓力迫切要求其管理者探索出一條適合農(nóng)村信用社改革發(fā)展的企業(yè)文化建設(shè)之路，以最大限度地規(guī)范員工行為，統(tǒng)一員工意志，凝聚員工力量，激發(fā)員工潛力，以保持企業(yè)的可持續(xù)發(fā)展。只有建立了優(yōu)秀的企業(yè)文化，才能保證農(nóng)村信用社實(shí)現(xiàn)可持續(xù)發(fā)展、更好地立足農(nóng)業(yè)并服務(wù)三農(nóng)。然而，在目前我國(guó)的農(nóng)村信用社文化建設(shè)尚且存在諸多問(wèn)題，甚至提起農(nóng)村信用社企業(yè)文化建設(shè)，很多信用社內(nèi)部的職員不知所謂，他們對(duì)農(nóng)村信用社的企業(yè)文化建設(shè)認(rèn)識(shí)模糊，沒有真正領(lǐng)會(huì)到企業(yè)文化的基本內(nèi)涵。所以，要想實(shí)現(xiàn)農(nóng)村信用社的科學(xué)發(fā)展，改善目前的文化建設(shè)狀況，就要研究并分析當(dāng)前造成我國(guó)農(nóng)村信用社文化建設(shè)力度不足的根本原因所在，然后對(duì)癥下藥，制定出相應(yīng)的可操作性、可行性方針或政策。
[Abstract]:The practice of excellent enterprises at home and abroad has proved that the development of rural credit cooperatives plays an indispensable role in the development and stability of rural financial market in our country, and enterprise culture plays a very important role in the competition of enterprises. At present, rural credit cooperatives are facing the critical period of the reform and development of commercial banks. The competition from many financial institutions has brought great pressure on the operation and management of credit cooperatives. These pressures urgently require its managers to explore a road to the construction of enterprise culture suitable for the reform and development of rural credit cooperatives, in order to maximize the standardization of employee behavior, unify the will of employees, pool the strength of employees, and stimulate the potential of employees. In order to maintain the sustainable development of the enterprise. Only by establishing an excellent corporate culture can rural credit cooperatives achieve sustainable development, better base on agriculture and serve agriculture, rural areas and farmers. However, at present, there are still many problems in the cultural construction of rural credit cooperatives in China, and even mention the construction of enterprise culture in rural credit cooperatives. Many staff members of the credit cooperatives do not know the so-called. They have a vague understanding of the corporate culture construction of rural credit cooperatives and do not really understand the basic connotation of corporate culture. Therefore, in order to realize the scientific development of rural credit cooperatives and improve the current situation of cultural construction, it is necessary to study and analyze the root causes of the insufficient cultural construction of rural credit cooperatives in China at present, and then give the right medicine to the case. Formulate the corresponding maneuverability, feasibility guidelines or policies.
【學(xué)位授予單位】：中國(guó)石油大學(xué)（華東）
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2013
【分類號(hào)】：F832.35;F270

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