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我國(guó)證券公司盈利模式分析

發(fā)布時(shí)間:2018-10-12 07:48
【摘要】:證券公司作為我國(guó)資本市場(chǎng)和證券市場(chǎng)上主要的金融中介,對(duì)我國(guó)經(jīng)濟(jì)的增長(zhǎng)和資本優(yōu)化意義重大。但是我國(guó)證券公司存在很多不足,例如資本實(shí)力相對(duì)薄弱、內(nèi)部組織結(jié)構(gòu)不夠完善、證券業(yè)制度和政策的制約以及行業(yè)壁壘的存在,證券公司始終存在靠天吃飯的問(wèn)題。而且盈利模式過(guò)分地依賴經(jīng)紀(jì)、承銷、自營(yíng)和資產(chǎn)管理這四項(xiàng)傳統(tǒng)業(yè)務(wù),,新型業(yè)務(wù)的開(kāi)展還只是處于起步階段,無(wú)法成為券商穩(wěn)定的利潤(rùn)來(lái)源。因此,為我國(guó)證券公司探索新的盈利模式顯得尤為重要。 本文主要運(yùn)用了對(duì)比研究和定量研究相結(jié)合的方法來(lái)分析國(guó)內(nèi)證券公司的盈利結(jié)構(gòu)和業(yè)務(wù)構(gòu)成。在我國(guó)證券公司二十多年的發(fā)展過(guò)程中,證券公司一直是通過(guò)為客戶提供各種通道這種傳統(tǒng)化的盈利模式來(lái)獲取收入,實(shí)現(xiàn)利潤(rùn)。這使得我國(guó)證券公司的業(yè)務(wù)同質(zhì)化嚴(yán)重,證券公司之間的業(yè)務(wù)分工不夠明確。但是在現(xiàn)在競(jìng)爭(zhēng)如此激烈的證券行業(yè),由于成本高、產(chǎn)品與服務(wù)無(wú)差異化和業(yè)務(wù)結(jié)構(gòu)不均衡等原因,我國(guó)證券公司的收入下降。本文在分析了傳統(tǒng)的盈利模式的特點(diǎn)及其產(chǎn)生的不良影響后,通過(guò)國(guó)外大型證券公司盈利模式的成功經(jīng)驗(yàn),探討了我國(guó)證券公司構(gòu)建新型盈利模式的可行性,并提出了創(chuàng)新業(yè)務(wù)結(jié)構(gòu)、擴(kuò)大業(yè)務(wù)范圍、調(diào)整組織結(jié)構(gòu)和控制經(jīng)營(yíng)成本的建議。
[Abstract]:As the main financial intermediary in China's capital market and securities market, securities companies are of great significance to the economic growth and capital optimization of our country. However, China's securities companies have many shortcomings, such as relatively weak capital strength, imperfect internal organizational structure, the restriction of securities industry system and policy, and the existence of industry barriers. Moreover, the profit model relies too much on the traditional business of brokerage, underwriting, self-management and asset management. The new business is just in its infancy and can not become a stable profit source for securities companies. Therefore, it is particularly important to explore new profit model for Chinese securities companies. This paper mainly uses the method of comparative study and quantitative research to analyze the profit structure and business composition of domestic securities companies. In the course of more than 20 years' development of securities companies in our country, the securities companies have been obtaining revenue and realizing profits by providing customers with various channels, such as traditional profit mode. This makes the business homogeneity of securities companies in our country, and the division of work between securities companies is not clear enough. However, in the current competitive securities industry, because of the high cost, no difference between products and services and the imbalance of business structure, the income of securities companies in China has declined. After analyzing the characteristics of the traditional profit model and its adverse effects, this paper discusses the feasibility of constructing a new profit model for Chinese securities companies through the successful experience of foreign large securities companies. The suggestions of innovating business structure, expanding business scope, adjusting organization structure and controlling operation cost are put forward.
【學(xué)位授予單位】:首都經(jīng)濟(jì)貿(mào)易大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2013
【分類號(hào)】:F832.39

【引證文獻(xiàn)】

相關(guān)碩士學(xué)位論文 前1條

1 胡連強(qiáng);我國(guó)證券公司盈利模式研究[D];山東大學(xué);2015年



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