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招商銀行并購永隆銀行案例分析

發(fā)布時間:2018-08-14 20:23
【摘要】:當(dāng)今世界,隨著金融全球化的發(fā)展,金融行業(yè)展開了空前絕后的跨國并購,這使得全球的金融領(lǐng)域發(fā)生了巨大的變化。美國和歐洲等發(fā)達(dá)國家的銀行業(yè)首先走上了國際化發(fā)展道路,為了提高我國銀行業(yè)的競爭性,在激烈的競爭中占據(jù)一席之地,我國的商業(yè)銀行開始采取“走出去”的戰(zhàn)略,實行國際范圍內(nèi)的多元化經(jīng)營。近年來,我國銀行業(yè)開展了大規(guī)模的海外并購,但從我國銀行業(yè)海外并購的風(fēng)險和績效來看,整體情況并不理想,據(jù)統(tǒng)計,在已開展的中資銀行海外并購案例中,60%以上都是虧損的,這個數(shù)字是非常的驚人,在這樣的背景下,我國銀行如何科學(xué)的開展海外并購,提高國際競爭力,是目前需要解決的關(guān)鍵問題。 論文采取案例分析法,以招商銀行為研究對象,緊密聯(lián)系中資銀行的實際情況,對招商銀行并購永隆銀行的戰(zhàn)略選擇進(jìn)行了詳細(xì)的分析,能夠為以后中資銀行海外并購提供寶貴的成功經(jīng)驗,有一定的借鑒意義。 全文總共分為了四個部分: 第一部分,緒論。主要介紹了論文的研究背景、研究意義、相關(guān)文獻(xiàn)綜述和論文的結(jié)構(gòu)等。 第二部分,案例介紹。本章主要介紹了招商銀行并購永隆銀行的背景、并購過程和并購結(jié)果及影響,招商銀行成功的并購永隆銀行縮短了招行進(jìn)入香港的時間,通過這次并購招商銀行和永隆銀行可以共享客戶資源,招行借助永隆銀行的網(wǎng)絡(luò)吸引了大量的跨境零售和中小企業(yè)客戶。2011年末時,招商銀行并購永隆銀行已經(jīng)開始出現(xiàn)協(xié)同效應(yīng)。 第三部分,招商銀行成功并購永隆銀行戰(zhàn)略選擇分析。論文從并購區(qū)域、并購對象、并購策略等多個方面綜合的論述了招商銀行并購永隆銀行的戰(zhàn)略選擇。從歷史數(shù)據(jù)來看,,銀行業(yè)并購在金融危機(jī)時期發(fā)生的數(shù)量較多。對于并購區(qū)域招商銀行則選擇了香港,因為香港是重要的國際金融中心,香港市場是招行海外業(yè)務(wù)的橋頭堡。 第四部分,招商成功并購永隆的啟示。中資銀行在進(jìn)行海外并購時應(yīng)認(rèn)真分析自身的經(jīng)營情況,從并購的時機(jī)、區(qū)域、對象、策略等多角度進(jìn)行分析,制定出正確的并購戰(zhàn)略。除了制定正確的并購戰(zhàn)略,并購后的整合也是成功的關(guān)鍵。
[Abstract]:In today's world, with the development of financial globalization, the financial industry has launched unprecedented cross-border mergers and acquisitions, which has made great changes in the global financial field. The banks of developed countries, such as the United States and Europe, first embarked on the road of internationalization development. In order to improve the competitiveness of our banking industry and occupy a place in the fierce competition, our commercial banks began to adopt the strategy of "going out". To implement international diversification. In recent years, China's banking industry has carried out large-scale overseas mergers and acquisitions, but from the risk and performance of overseas mergers and acquisitions in China's banking sector, the overall situation is not satisfactory, according to statistics, More than 60% of the overseas M & A cases of Chinese banks have lost money. This figure is very striking. Under such a background, how do Chinese banks carry out overseas mergers and acquisitions in a scientific way to improve their international competitiveness? It is the key problem that needs to be solved at present. This paper takes China Merchants Bank as the research object, closely relates to the actual situation of Chinese banks, and makes a detailed analysis on the strategic choice of China Merchants Bank M & A of Yonglong Bank. It can provide valuable successful experience for overseas M & A of Chinese banks. The full text is divided into four parts altogether: the first part, introduction. This paper mainly introduces the research background, research significance, related literature review and the structure of the paper. The second part, case introduction. This chapter mainly introduces the background of China Merchants Bank's merger and acquisition of Wing Lung Bank, the process of M & A and the result and influence of M & A. The successful merger and acquisition of China Merchants Bank has shortened the time for China Merchants Bank to enter Hong Kong. Through the acquisition, China Merchants Bank and Wing Lung Bank can share customer resources, and China Merchants Bank has attracted a large number of cross-border retail and small and medium-sized customers through its network. China Merchants Bank M & A Yonglong Bank has begun to appear synergy. The third part, China Merchants Bank successfully M & A Yonglong Bank strategic choice analysis. This paper discusses the strategic choice of China Merchants Bank M & A Yonglong Bank from the aspects of M & A region, M & A object, M A strategy and so on. From the historical data, banking mergers and acquisitions in the financial crisis occurred in a large number. The M & A regional China Merchants Bank chose Hong Kong because Hong Kong is an important international financial center and the Hong Kong market is a bridgehead for China Merchants Bank's overseas operations. The fourth part, the inspiration of successful merger and acquisition of Yonglong. Chinese banks should carefully analyze their own management situation when undertaking overseas mergers and acquisitions, analyze the timing, region, object and strategy of mergers and acquisitions, and work out the correct M & A strategy. In addition to formulating the correct M & A strategy, the integration after M & A is also the key to success.
【學(xué)位授予單位】:遼寧大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2013
【分類號】:F832.33;F271

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