本文選題：油品行業(yè) + 供應(yīng)鏈��； 參考：《中國石油大學(xué)（華東）》2013年碩士論文

【摘要】：隨著經(jīng)濟(jì)全球化的發(fā)展，供應(yīng)鏈管理在現(xiàn)代企業(yè)經(jīng)營管理中的地位越來越突出。企業(yè)不僅僅單純地關(guān)注簡單的融資和資金結(jié)算，而且更加重視加快資金周轉(zhuǎn)、優(yōu)化財務(wù)報表、降低融資成本、規(guī)避業(yè)務(wù)風(fēng)險等多方需求。而資金大、交易頻繁、融資期限長的油品行業(yè)供應(yīng)鏈也成為Z銀行深入開發(fā)的目標(biāo)。 東營地區(qū)地?zé)捚髽I(yè)規(guī)模大、信用良好，在推動供應(yīng)鏈發(fā)展方面積極主動，但其也面臨資金困難，供應(yīng)鏈融資缺口較大，需要銀行給予企業(yè)供應(yīng)鏈融資更多幫助。此外，目前銀行對于油品供應(yīng)鏈融資的金融產(chǎn)品存在一些問題，無法滿足油品行業(yè)日益增長的需求。Z銀行在建設(shè)黃河三角洲和東營地?zé)捚髽I(yè)供應(yīng)鏈融資方面做出了重大貢獻(xiàn)，但是隨著東營地區(qū)油品行業(yè)大宗商品貿(mào)易資金越來越大、交易愈加頻繁、期限愈長，風(fēng)險越來越大，以及各家銀行的競爭越來越激烈，Z銀行面臨重大挑戰(zhàn)。 本文以Z銀行東營油品行業(yè)供應(yīng)鏈融資研究為對象，分析已有的措施和其存在的問題。沿革鉆石模型：從上級銀行的支持、本地企業(yè)的議價能力、股份制銀行進(jìn)入、替代融資產(chǎn)品和同業(yè)競爭者的競爭程度四個方面分析東營地區(qū)油品交易環(huán)境。然后在此基礎(chǔ)上運用Delphi-SWOT分析方法，深入分析Z銀行油品行業(yè)供應(yīng)鏈融資的影響因素，得到目前在Z銀行油品行業(yè)供應(yīng)鏈融資業(yè)務(wù)發(fā)展影響因素中，威脅和劣勢甚于機(jī)會和優(yōu)勢因素、占據(jù)主導(dǎo)地位的認(rèn)知。基此，提出了四個策略——①加強(qiáng)產(chǎn)品設(shè)計與創(chuàng)新能力，防御替代融資產(chǎn)品的出現(xiàn)；②提高Z銀行供應(yīng)鏈融資業(yè)務(wù)核心企業(yè)授信額度；③利用第三方監(jiān)管單位，降低供應(yīng)鏈融資業(yè)務(wù)風(fēng)險；④降低供應(yīng)鏈融資方案運營成本——以避免威脅、降低劣勢，希望盡可能地滿足企業(yè)的融資需求，，進(jìn)一步完善、創(chuàng)新服務(wù)，使Z銀行的供應(yīng)鏈融資產(chǎn)品脫穎而出，從而達(dá)到銀企共贏的目的。
[Abstract]:With the development of economic globalization, supply chain management is becoming more and more important in modern enterprise management.Enterprises not only pay attention to simple financing and fund settlement, but also pay more attention to speeding up capital turnover, optimizing financial statements, reducing financing costs, avoiding business risks and other needs.The oil industry supply chain with large capital, frequent transaction and long financing period has also become the target of Z Bank's further development.Dongying district has large scale and good credit and is active in promoting the development of supply chain, but it also faces the difficulty of capital and the large financing gap of supply chain, so it needs more help from banks to supply chain financing of enterprises.In addition, at present, banks have some problems with the financing of financial products in oil supply chains, which cannot meet the growing demand of the oil products industry. Bank Z has made significant contributions to the construction of supply chain financing in the Yellow River Delta and Dongyingdi refineries.But as the oil industry in Dongying has more money to trade in commodities, more frequent transactions, longer maturities, greater risk, and growing competition among banks, banks face major challenges.Based on the research of supply chain financing in Dongying Oil Industry of Z Bank, this paper analyzes the existing measures and the existing problems.Evolution diamond model: this paper analyzes the trading environment of oil products in Dongying area from four aspects: the support of superior banks, the bargaining power of local enterprises, the entry of joint-stock banks, the competitive degree of alternative financing products and competitors in Dongying.On the basis of this, we use Delphi-SWOT analysis method to deeply analyze the influencing factors of supply chain financing in Z bank oil products industry, and get the conclusion that the factors affecting the development of supply chain financing business in Z bank oil products industry at present.Threats and disadvantages outweigh opportunities and advantages, and predominate cognition.Based on this, this paper puts forward four strategies: (1) strengthening the ability of product design and innovation, defending against the emergence of alternative financing products and (2) improving the credit quota of the core enterprise of Z bank's supply chain financing business.Reduce the risk of supply chain financing and reduce the operating cost of supply chain financing scheme in order to avoid threats, reduce disadvantages, hope to meet the financing needs of enterprises as far as possible, further improve and innovate services,So that Z Bank's supply chain financing products stand out, so as to achieve the goal of win-win for banks and enterprises.
【學(xué)位授予單位】：中國石油大學(xué)（華東）
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2013
【分類號】：F832.4;F426.22

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