媒體融合變革中的公益動力與空間
發(fā)布時間:2019-03-24 19:15
【摘要】:傳媒業(yè)的一大特點是媒體機構及產品鮮明的公益屬性。將公益媒體作為融合轉型的一個重要選項,既符合國家層面的文化戰(zhàn)略,又能夠拓寬媒體融合的深度和廣度。當下,轉型公益媒體正值難得的機遇窗口期。
[Abstract]:One of the major features of the media industry is the distinctive public interest attributes of media institutions and products. Taking public media as an important option of integration and transformation, not only accords with the cultural strategy at the national level, but also widens the depth and breadth of media integration. At present, the transformation of public media is a rare window of opportunity.
【作者單位】: 成都晚報社黨委;
【分類號】:D632.9;G206
本文編號:2446603
[Abstract]:One of the major features of the media industry is the distinctive public interest attributes of media institutions and products. Taking public media as an important option of integration and transformation, not only accords with the cultural strategy at the national level, but also widens the depth and breadth of media integration. At present, the transformation of public media is a rare window of opportunity.
【作者單位】: 成都晚報社黨委;
【分類號】:D632.9;G206
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