【摘要】：論文對2000-2015年《人民日報(bào)》60余萬篇報(bào)道進(jìn)行大數(shù)據(jù)分析,試圖了解中央媒體的全國省域報(bào)道資源分布情況和相關(guān)因素。研究發(fā)現(xiàn),《人民日報(bào)》等中央媒體報(bào)道資源的地域分布存在較大差距,北京、上海呈現(xiàn)"雙中心"特點(diǎn)獲取了大量全國性報(bào)道資源。其他省份總體上呈現(xiàn)東、中、西部地區(qū)遞減趨勢。通過相關(guān)分析和案例研究發(fā)現(xiàn),宣傳資源省域分配還受到政治因素、經(jīng)濟(jì)因素、文化因素、新聞規(guī)律等的影響。研究建議,中央媒體應(yīng)有意識的加強(qiáng)全國各地域相對平衡報(bào)道,防止地域媒介偏見和"消失了的地域",各地域在中央媒介資源競爭上要注重"提質(zhì)增效"和"內(nèi)嵌式"傳播,增強(qiáng)媒介資源競爭的"巧實(shí)力"。
[Abstract]:This paper analyzes more than 600,000 reports of People's Daily from 2000 to 2015 and tries to understand the distribution of national provincial reporting resources and related factors of the central media. It is found that there is a large gap in the regional distribution of the central media reporting resources, such as People's Daily, and Beijing and Shanghai have acquired a large number of national reporting resources with the characteristics of "double centers". Other provinces on the whole show the trend of decline in the east, central and western regions. Through relevant analysis and case study, it is found that the provincial distribution of propaganda resources is also affected by political factors, economic factors, cultural factors, news laws, and so on. The study suggests that the central media should consciously strengthen the relatively balanced reporting of all regions of the country, prevent the bias of the regional media and the "vanishing regions", and pay attention to "improving quality and increasing efficiency" and "embedded" dissemination in the competition for central media resources. Enhance the media resources competition "skillful strength."
【作者單位】： 中共中央黨校黨建教研部;
【基金】：國家社科基金項(xiàng)目“網(wǎng)上輿論斗爭的核心理論與實(shí)務(wù)方法研究”(15BXW056)
【分類號】：G212
，

本文編號：2293278