【摘要】：正在2011年出版的《拯救報(bào)紙》一書中,我曾預(yù)測(cè),"中國(guó)報(bào)業(yè)很可能更難抵御即將席卷而來(lái)的數(shù)字化大潮,中國(guó)新一代的讀者也更容易‘背棄’紙媒,轉(zhuǎn)而接受和使用新興的網(wǎng)絡(luò)媒體",但沒有想到,中國(guó)報(bào)業(yè)的危機(jī)到來(lái)得如此之快,幾乎就是在一瞬之間完成。2012年中國(guó)報(bào)業(yè)經(jīng)營(yíng)出現(xiàn)下行"拐點(diǎn)",隨后便每況愈下,特別是市場(chǎng)化程度高的紙媒,僅僅幾年時(shí)間,就迅速?gòu)娘L(fēng)風(fēng)火火的市場(chǎng)驕子走到了經(jīng)營(yíng)的懸崖邊上。國(guó)內(nèi)媒體的傳統(tǒng)經(jīng)
[Abstract]:In the book "Save the newspaper," published in 2011, I predicted, "China's newspaper industry is likely to be more vulnerable to the coming digital boom, and a new generation of readers in China are more likely to 'turn their backs' on print. Instead of accepting and using the emerging online media, it was not expected that the crisis in China's newspaper industry arrived so quickly that it was almost finished in an instant. In 2012, there was a downward "inflection point" in China's newspaper business, and then it went from bad to worse. In particular, the high degree of marketization of paper media, only a few years, quickly from the booming market pride to the edge of the cliff. The traditional classics of the domestic media
【作者單位】： 汕頭大學(xué)長(zhǎng)江新聞與傳播學(xué)院;
【分類號(hào)】：G214
，

本文編號(hào)：2174108