發(fā)布時(shí)間：2018-06-17 13:07

  本文選題：人民日?qǐng)?bào) + 任仲平�。� 參考：《南昌大學(xué)》2017年碩士論文

【摘要】：自1993年《人民日?qǐng)?bào)》以“任仲平”的筆名刊發(fā)《從十一屆三中全會(huì)到十四屆三中全會(huì)》起,這種集體創(chuàng)作的大型政論模式開(kāi)始越來(lái)越多地出現(xiàn)在公眾視野之中。不僅《人民日?qǐng)?bào)》內(nèi)部相繼推出以闡述黨建工作為主要任務(wù)的“仲祖文”、以“如何振興中華”為諧音縮寫(xiě)的“何振華”、以“正本清源”為宗旨的“鄭青原”;各級(jí)黨報(bào)也相繼推出自己的評(píng)論品牌,如《江西日?qǐng)?bào)》推出的“江仲平”;《浙江日?qǐng)?bào)》推出的“哲欣”(浙江創(chuàng)新之意)……本文以《人民日?qǐng)?bào)》“任仲平”從1993年至2016年期間發(fā)表的96篇評(píng)論文章為研究對(duì)象,運(yùn)用內(nèi)容分析法和文本分析法,對(duì)“任仲平”文章的定位、文本特色、創(chuàng)作機(jī)制進(jìn)行分析,反思黨報(bào)政論現(xiàn)存的問(wèn)題,借鑒“任仲平”的創(chuàng)作成功經(jīng)驗(yàn),提出建議。在眾聲喧嘩的新媒體時(shí)代,信息傳播主體呈現(xiàn)多樣化的趨勢(shì),自媒體的發(fā)展盛況空前,讀者有了更多選擇,要想回到當(dāng)年“兩報(bào)一刊“(《人民日?qǐng)?bào)》、《解放日?qǐng)?bào)》和《紅旗》雜志)社論覆蓋7億人民的影響力巔峰,難度巨大。在這種情況下,黨報(bào)如何發(fā)揮優(yōu)勢(shì),占領(lǐng)宣傳陣地,成為廣大人民群眾的第一信息源頭,知識(shí)分子的良師益友?黨報(bào)評(píng)論如何才能履行黨的新聞?shì)浾摴ぷ骱褪姑?成為時(shí)代最強(qiáng)音?這是面向政論“國(guó)評(píng)”品牌“任仲平”,以及中國(guó)第一大報(bào)《人民日?qǐng)?bào)》提出的一項(xiàng)新課題。
[Abstract]:Since 1993, when "People's Daily" was published under the pseudonym "Ren Zhongping", "from the third Plenary session of the Eleventh Central Committee to the third Plenary session of the 14th CPC Central Committee", this kind of large-scale political theory mode of collective creation began to appear more and more in the public view. Not only "Zhong Zuwen", whose main task is to expound the party building work, "he Zhenhua" which is abbreviated as "how to rejuvenate China", and "Zheng Qingyuan", whose purpose is "original and Qingyuan"; Party newspapers at all levels have also launched their own commentary brands one after another, such as "Jiang Zhongping" launched by the "Jiangxi Daily" and "Zhe Xin" by "Zhejiang Daily". This paper takes 96 review articles published in "Ren Zhongping" from 1993 to 2016 as the object of study. By using content analysis method and text analysis method, this paper analyzes the orientation, text characteristics and creative mechanism of Ren Zhongping's article. This paper reflects on the existing problems in the political theory of the Party newspaper, draws lessons from the successful experience of Ren Zhongping and puts forward some suggestions. In the noisy new media era, the main body of information communication presents a diversified trend. Since the development of the media is unprecedented, readers have more choices. It is difficult to get back to the peak of the influence of "two newspapers and one magazine" ("People's Daily", "Liberation Daily" and "Red Flag"). Under such circumstances, how can the Party newspapers exert their advantages, occupy propaganda positions and become the first source of information for the broad masses of the people and good mentors and mentors of intellectuals? How can the Party newspaper comment on how to carry out the Party's work and mission of news and public opinion and become the strongest voice of the times? This is a new topic for the political commentator Ren Zhongping and China's largest newspaper, People's Daily.
【學(xué)位授予單位】：南昌大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類(lèi)號(hào)】：G212

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本文編號(hào)：2031156