本文選題：電視劇 + 人民的名義　； 參考：《新聞與寫作》2017年06期

【摘要】：就剛剛熱播完的電視劇《人民的名義》,從傳播學的角度進行觀察和思考,可以得到如下啟示:突發(fā)事件及輿情應對的正確之道是——直面現(xiàn)實、公開信息、接受監(jiān)督、解決問題;《人民的名義》輿論的形成與一般社會輿論的形成,有同也有異;文藝作品可以用自己的特殊方式進行輿論引導,在這方面可以發(fā)揮自己的特殊功能;"90后"乃至"95后"成為《人民的名義》的觀眾,說明傳統(tǒng)媒體可以通過打"內(nèi)容為王"的牌贏得受眾。
[Abstract]:With regard to the television series "the name of the people", which has just been broadcast, from the perspective of communication, we can get the following enlightenment: the correct way to deal with emergencies and public opinion is to face reality directly, to make information public, and to accept supervision. The formation of public opinion has some similarities and differences with the formation of general public opinion, and literary works can guide public opinion in their own special way. "after 90" and "after 95" become the audience in the name of the people, which shows that traditional media can win the audience by playing the card of "content is king".
【作者單位】： 南京大學新聞傳播學院;
【分類號】：G206;G229.2
，

本文編號：1976131