本文選題：理工類高校 + 口語傳播�。� 參考：《成都理工大學》2017年碩士論文

【摘要】：中國的播音主持藝術專業(yè)教育,經(jīng)過了五十多年的發(fā)展歷程。構建了從本科到博士整套的教學體系。不僅在廣播電視學領域、藝術學領域和新聞學領域有著廣泛的影響,而且還拓展到口語傳播和大眾傳播等相關領域。目前我國很多非藝術類高校都開設了播音主持藝術專業(yè),整個學科的發(fā)展呈現(xiàn)出“空前絕后”的過熱態(tài)勢。關于理工類高校開設播音主持藝術專業(yè)一直以來都存在爭議,例如:過度注重外部技巧,理論基礎薄弱,學術視野局限,人才培養(yǎng)類型區(qū)分不明顯,畢業(yè)生就業(yè)目標單一。這些專業(yè)發(fā)展中存在的問題筆者將從口語傳播學的視角為切入點進行研究,嘗試分析問題產(chǎn)生的原因,并結合理工類高校特點提出解決的策略。文章的緒論部分,主要對研究的選題背景、意義和目的進行闡述。通過對文獻和相關書籍材料的研究,梳理了國內(nèi)外學者對于該領域研究的最新成果。同時還闡述了具體的研究方法和主要內(nèi)容,最后說明了研究的難點以及創(chuàng)新點。第二章對相關概念的發(fā)展過程進行了概述,通過對文獻的研究整理,闡述了播音主持藝術專業(yè)發(fā)展的歷程,從延安新華廣播電臺的誕生一直到包括理工類高校在內(nèi)的全國范圍學科群的建立。以及口語傳播發(fā)展的歷史沿革,從古羅馬古希臘時期關于演講理論和方法的研究一直到美國高校口語傳播學的建立。系統(tǒng)對比兩個學科的發(fā)展概況,可以為理工類高校播音主持藝術專業(yè)培養(yǎng)學生口語傳播能力提供改革的依據(jù)和參考。第三章在理解口語傳播學的歷史和發(fā)展現(xiàn)狀的基礎上,從構成要素、教學目標、課程結構三個方面界定了口語傳播學的概念,對學科定位更加準確。同時也總結了其多學科交叉應用的特征。我們把口語傳播的過程視為雙向互動的溝通,研究重點是口語傳播中信息的產(chǎn)制、信息的接收以及信息的解讀,除上述研究內(nèi)容外,更關注傳播過程中所涉及到的修辭與說服,協(xié)商與沖突解決等問題。中國傳媒大學和世新大學的口語傳播教學實踐都具有十分重要的參考價值和借鑒意義,口語傳播學也在數(shù)字時代找到了發(fā)展的新方向,為播音主持藝術專業(yè)人才培養(yǎng)提供了新思路。第四章以口語傳播學為研究基礎,分析理工類高校播音主持藝術專業(yè)培養(yǎng)口語傳播能力的必要性。不僅是學校人才培養(yǎng)的需要同時也是學生自身發(fā)展的需要。通過對問卷調(diào)查中相關數(shù)據(jù)的分析,認識到播音主持創(chuàng)作是特殊的口語傳播活動,要結合外部的語音條件和內(nèi)部的語言思維對學生的口語能力情況進行梳理,了解學生對口語傳播課程的態(tài)度和教學效果的滿意度。筆者發(fā)現(xiàn)理工類高校播音主持藝術專業(yè)培養(yǎng)學生口語傳播能力的過程中存在以下幾個方面的問題:首先,口語傳播課程形式的單一問題。其次,教學實踐受到學科特點的局限問題。第三,課外教學途徑實施中的阻礙問題。第四,媒體對高層次口語傳播人才的需求問題。最后,口語傳播人才培養(yǎng)領域中的多元問題。第五章以理工類高校播音主持專業(yè)學生語言能力的調(diào)查問卷為研究基礎,把培養(yǎng)學生口語傳播能力作為中心,把強化實踐教學作為目標,優(yōu)化播音主持藝術專業(yè)的發(fā)展策略。提出要利用現(xiàn)有理工類高校的現(xiàn)有的優(yōu)勢,建立以實操能力為核心的口語傳播教育體系,搭建全方位的教學實踐平臺。讓學生就業(yè)面向電視臺、廣播電臺以及網(wǎng)絡平臺的同時,也要多渠道進行選擇,包括演講銷售類、商務談判類、教師培訓類等多方向發(fā)展。使掌握播音主持理論業(yè)務和口語傳播能力的畢業(yè)生,適應媒介融合的大環(huán)境和傳媒市場激烈競爭。
[Abstract]:China's Broadcasting and hosting art education, after more than 50 years of development, has built a teaching system from undergraduate to PhD, not only in the field of radio and television, in the field of art and journalism, but also in the fields of oral communication and public communication. The development of the arts colleges and universities has set up the major of broadcasting and hosting art, and the development of the whole subject has been overheated. There have been disputes about the opening and hosting of the art major of science and technology colleges and universities. For example, excessive emphasis on external skills, weak theoretical foundation, limited academic field of vision, and no obvious distinction between talent training types, and so on. The employment goal of the students is single. The problems existing in the development of these specialties will be studied from the perspective of oral communication, and the reasons for the problems are analyzed, and the strategies to solve the problems are put forward in combination with the characteristics of the science and technology universities. The introduction part of the article mainly expounds the background, significance and purpose of the research. The research of literature and related book materials has combed the latest achievements of scholars at home and abroad in this field. At the same time, it also expounds the specific research methods and main contents, and finally explains the difficulties and innovations in the research. The second chapter describes the development process of the related concepts, and expounds the sowing of the literature through the study and arrangement of the literature. The course of the development of the art major is from the birth of the Xinhua radio station in Yanan to the establishment of the national discipline group, including the science and technology colleges and universities, and the history of the development of oral communication. The study on the theory and methods of speech in ancient Greece from ancient Greece to the ancient Greek period of ancient Rome was the establishment of oral communication in American colleges and universities. Comparing the development of the two disciplines, we can provide the basis and reference for the reform of the training of students' oral communication ability in the arts colleges and universities. The third chapter defines the concept of oral communication from the elements, the teaching objectives and the course structure on the basis of the understanding of the history and development of oral communication. It is more accurate for the subject orientation. At the same time, it also summarizes the characteristics of its multidisciplinary interdisciplinary application. We regard the process of communication as a two-way interactive communication. The focus is on the production of information, the reception of information and the interpretation of information in oral communication. In addition to the above research content, we pay more attention to the rhetoric and theory involved in the process of communication. The practice of oral communication in Communication University of China and shinxin university has very important reference value and reference significance. Oral communication has also found a new direction of development in the digital age, and provides new ideas for the training of broadcasting and presiding art professionals. The fourth chapter is the study of oral communication. The basis is to analyze the necessity of training oral communication ability of Art Majors in Polytechnic Colleges and universities. It is not only the need of training school talents but also the needs of students' own development. Through the analysis of relevant data in the questionnaire survey, it is realized that the broadcasting and hosting creation is a special oral communication activity, and it is necessary to combine the external pronunciation bar. In the process of cultivating students' oral communication ability, the author finds that there are several problems in the process of cultivating students' oral communication ability in the art major of science and technology colleges and Universities: first, the form of oral communication course. Second, the teaching practice is limited by the characteristics of the subject. Third, the obstacles in the implementation of the extracurricular teaching approach. Fourth, the demand for the high-level oral communication talents. Finally, the multiple problems in the field of training oral communication talents. In the fifth chapter, the language ability of the professional students is broadcast by the science and technology colleges and universities. The questionnaire is the foundation of the study, taking the training of students' oral communication ability as the center, strengthening the practice teaching as a goal, optimizing the development strategy of broadcasting and hosting art major, and putting forward that we should make use of the existing advantages of the existing science and technology colleges and universities to establish the oral communication education system with practical ability as the core, and build a full range of teaching facts. At the same time, it should be selected in many ways, including speech sales, business negotiation, teacher training and so on. Students who master the broadcasting of theoretical business and oral communication ability adapt to the environment of media integration and the media market. Competition.
【學位授予單位】：成都理工大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：G642;G222.2-4

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