國內(nèi)外報業(yè)轉(zhuǎn)型歷程與困境以及轉(zhuǎn)型升級變革演進的路徑思考
發(fā)布時間:2018-04-26 08:07
本文選題:報業(yè) + 困境; 參考:《出版廣角》2017年06期
【摘要】:繼國際上各大報業(yè)經(jīng)營業(yè)績出現(xiàn)頹勢之后,我國報業(yè)發(fā)展呈現(xiàn)明顯的需求增長減速甚至停滯的局面,可以說已具有較為明顯的衰退產(chǎn)業(yè)特征。因此,轉(zhuǎn)型與融合發(fā)展成為報業(yè)近兩年最熱的關鍵詞。文章分析了傳統(tǒng)報業(yè)的生存危機,以及國內(nèi)外報業(yè)轉(zhuǎn)型的歷程、成效與困境,進而提出報業(yè)轉(zhuǎn)型升級的路徑。
[Abstract]:After the decline of the international newspaper business performance, the development of our country's newspaper industry shows obvious demand growth deceleration or even stagnation, which can be said to have more obvious characteristics of declining industry. Therefore, the transformation and integration of the development of the newspaper industry in the past two years the hottest keyword. This paper analyzes the survival crisis of the traditional newspaper industry, as well as the course, results and difficulties of the transformation of the newspaper industry at home and abroad, and then puts forward the path of the transformation and upgrading of the newspaper industry.
【作者單位】: 中國新聞出版研究院;
【分類號】:G219.1-F
,
本文編號:1805171
本文鏈接:http://sikaile.net/xinwenchuanbolunwen/1805171.html