本文選題：政務(wù)新媒體　切入點(diǎn)：新媒體矩陣　出處：《中國(guó)出版》2017年16期 　論文類型：期刊論文

【摘要】：經(jīng)過(guò)前期在多個(gè)城市政務(wù)新媒體建設(shè)上的積極探索,矩陣協(xié)同式政務(wù)新媒體在創(chuàng)建基礎(chǔ)、政策鼓勵(lì)、自身特征等方面具備了向全國(guó)推行的優(yōu)勢(shì)。但在推行過(guò)程中,矩陣協(xié)同式政務(wù)新媒體依然存在著新媒體意識(shí)不足、機(jī)制不完善、效果不明顯等問(wèn)題。文章基于對(duì)其發(fā)展的原因進(jìn)行研究,找尋存在的問(wèn)題,并提供發(fā)展建議。
[Abstract]:After the positive exploration on the construction of new media in many cities, the matrix cooperative new media has the advantages of establishing foundation, policy encouragement and its own characteristics. However, in the process of implementation, the new media has the advantage of promoting to the whole country. The new media of matrix cooperative government still has some problems, such as lack of consciousness, imperfect mechanism and indistinct effect, etc. Based on the research on the reasons of its development, this paper looks for the existing problems, and provides some suggestions for development.
【作者單位】： 中央財(cái)經(jīng)大學(xué)新聞傳播系;
【基金】：2016年北京市社科聯(lián)政策咨詢課題“北京市政務(wù)新媒體傳播工作研究”(020874116001)的階段性研究成果
【分類號(hào)】：D63;G206
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本文編號(hào)：1618303