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新媒體環(huán)境下岳池曲藝保護(hù)中的傳播實(shí)務(wù)研究

發(fā)布時(shí)間:2018-03-14 14:20

  本文選題:新媒體 切入點(diǎn):岳池曲藝 出處:《成都理工大學(xué)》2017年碩士論文 論文類型:學(xué)位論文


【摘要】:岳池曲藝從先秦至六朝以來(lái),作為民間興起的一種藝術(shù)形式。這種民間藝術(shù)往往以“說(shuō)書”的形式流傳。隨著時(shí)間的推移,從原本單一的形式上衍生出多種特定的藝術(shù)特色。在新媒體時(shí)代背景下,岳池曲藝的藝術(shù)表現(xiàn)形式也日趨完善。為了更好地探索中華民族即將消失的傳統(tǒng)藝術(shù)文化,特別是作為土生土長(zhǎng)的具有典型東方藝術(shù)氣質(zhì)的岳池地方曲藝文化,筆者通過(guò)對(duì)曲藝文化的真切了解,深入探究,從而揭示出岳池曲藝保護(hù)中的傳播特征,進(jìn)而拓寬曲藝文化在傳播與發(fā)展中的有效渠道,達(dá)到非物質(zhì)文化遺產(chǎn)保護(hù)與活態(tài)傳承的終極目標(biāo)。本文在前人的研究基礎(chǔ)上,通過(guò)查閱現(xiàn)有資料,實(shí)地調(diào)研,對(duì)岳池曲藝保護(hù)中面臨的問(wèn)題與困境進(jìn)行梳理,再與國(guó)內(nèi)傳統(tǒng)的非物質(zhì)文化遺產(chǎn)保護(hù)傳承模式作比較,找出一條有岳池曲藝特色的傳承與保護(hù)的道路。本文力圖在新媒體環(huán)境下,將岳池傳統(tǒng)地方曲藝置于大眾傳播實(shí)務(wù)中加以研究,從而探尋在現(xiàn)代傳媒、教育、文化產(chǎn)業(yè)方面岳池曲藝的傳播方式。本文以傳播實(shí)務(wù)研究為主,對(duì)岳池曲藝保護(hù)進(jìn)行研究,從其傳播過(guò)程中的各個(gè)要素著手,分析影響岳池曲藝保護(hù)的傳播效果的因素。全文總體分為四個(gè)部分。文章的引言部分,首先對(duì)選題的背景、意義以及國(guó)內(nèi)外研究的現(xiàn)狀進(jìn)行分析。包括所研究的主要內(nèi)容、方法、創(chuàng)新點(diǎn)與難點(diǎn),并提出了活態(tài)傳承是在非物質(zhì)文化遺產(chǎn)與保護(hù)過(guò)程中的終極目標(biāo)。第二章,論述岳池曲藝的生存現(xiàn)狀與傳播方式的變遷。通過(guò)梳理岳池曲藝的歷史沿革、生存現(xiàn)狀及問(wèn)題、傳承條件、社會(huì)價(jià)值、傳播方式的變遷,為本文所展開的研究課題奠定理論基礎(chǔ)。第三章,論述新媒體環(huán)境下對(duì)岳池曲藝的保護(hù)研究,重點(diǎn)梳理了政府、傳承人、保護(hù)者為主的傳播主體,在新媒體環(huán)境下通過(guò)影響傳播對(duì)岳池曲藝保護(hù)中實(shí)現(xiàn)活態(tài)傳承的機(jī)制。第四章,主要是新媒體環(huán)境下岳池曲藝保護(hù)中的受眾問(wèn)題研究。岳池曲藝保護(hù)過(guò)程中的受眾較為狹窄,筆者希望通過(guò)問(wèn)卷調(diào)查的方式找到岳池曲藝保護(hù)中的潛在受眾與邊緣受眾。同時(shí)通過(guò)對(duì)受眾的心理認(rèn)知分析,培養(yǎng)當(dāng)?shù)乇就恋氖鼙婈?duì)伍來(lái)促進(jìn)曲藝事業(yè)的發(fā)展,達(dá)到活態(tài)傳承的終極目標(biāo)。對(duì)岳池曲藝保護(hù)中的傳播實(shí)務(wù)研究,旨在發(fā)現(xiàn)和解決岳池曲藝保護(hù)傳播現(xiàn)狀當(dāng)中的問(wèn)題,以活態(tài)傳承為目的,提供具有現(xiàn)實(shí)意義的參考,F(xiàn)在的岳池曲藝曲種已經(jīng)收錄到國(guó)家級(jí)、省級(jí)非物質(zhì)文化遺產(chǎn)保護(hù)的目錄當(dāng)中,對(duì)于岳池曲藝的保護(hù),需要綜合運(yùn)用傳播過(guò)程中各個(gè)要素的整合作用,借助新媒體平臺(tái),以受眾為本,運(yùn)用先進(jìn)科學(xué)技術(shù)手段引起政府重視,并喚起專家學(xué)者及公眾對(duì)岳池曲藝文化保護(hù)的關(guān)注與參與。從而實(shí)現(xiàn)用非物質(zhì)文化遺產(chǎn)中活態(tài)傳承的方式來(lái)實(shí)現(xiàn)非物質(zhì)文化遺產(chǎn)岳池曲藝在當(dāng)代的傳承與弘揚(yáng)。
[Abstract]:Yuechi Quyi art has been a kind of folk art form since the pre-Qin to the six dynasties. This folk art is often spread in the form of "storytelling". Under the background of the new media era, Yuechi Quyi's artistic expression form is becoming more and more perfect. In order to better explore the traditional art culture that the Chinese nation is about to disappear, In particular, as a native Yuechi local qu culture with typical oriental artistic temperament, the author through the true understanding of quyi culture, in-depth exploration, thus revealing the transmission characteristics of Yuechi Quyi protection, And then widen the effective channel in the dissemination and development of quyi culture, achieve the ultimate goal of intangible cultural heritage protection and living state inheritance. The problems and difficulties in the protection of Yue Chi quyi art are combed out and compared with the traditional inheritance mode of intangible cultural heritage protection in China. This paper tries to study Yuechi's traditional local qu art in mass communication practice under the new media environment, so as to explore the modern media, education, etc. This paper focuses on the research of communication practice, studies the protection of Yuechi quyi art, and starts with the elements in the process of its dissemination. The article is divided into four parts. The introduction part of the article, first of all, the background of the topic, significance and the status quo of domestic and foreign research are analyzed, including the main content of the study. Methods, innovation points and difficulties, and put forward that living state inheritance is the ultimate goal in the process of intangible cultural heritage and protection. The second chapter discusses the survival status of Yuechi Quyi and the change of transmission mode. The present situation and problems of existence, the condition of inheritance, the social value and the change of communication mode lay a theoretical foundation for the research project launched in this paper. Chapter three discusses the research on the protection of Yuechi quyi art under the new media environment, with emphasis on combing the government. Inheritors, protectors as the main body of communication, in the new media environment through the transmission of Yuechi Quyi protection in the implementation of live transmission mechanism. 4th chapter, The main research is the audience problem in the Yuechi Quyi protection under the new media environment, the audience in the Yuechi Quyi protection process is relatively narrow, The author hopes to find out the potential audience and the marginal audience in the protection of Yue Chi Quyi by questionnaire survey. At the same time, through the psychological cognitive analysis of the audience, we can train the local audience to promote the development of the quyi industry. To achieve the ultimate goal of living state inheritance. The purpose of this paper is to find and solve the problems in the present communication situation of Yue Chi Quyi Art Protection, with the aim of living state inheritance, to study the communication practice of Yue Chi Quyi Art Protection. To provide a reference of practical significance. The current Yue Chi Quyi song species have been included in the catalogue of national and provincial intangible cultural heritage protection, for the protection of Yue Chi qu Yi. It is necessary to comprehensively use the integration of various elements in the process of communication, with the help of new media platforms, audience oriented, and the use of advanced scientific and technological means to attract the attention of the government. And arouse the attention and participation of experts and scholars and the public to the cultural protection of Yuechi Quyi, so as to realize the inheritance and promotion of the intangible cultural heritage in the contemporary era by the way of living state inheritance in the intangible cultural heritage.
【學(xué)位授予單位】:成都理工大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類號(hào)】:J826;G206

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