發(fā)布時間：2018-03-10 05:05

  本文選題：《泰晤士報》　切入點：溫網(wǎng)　出處：《上海體育學院》2017年碩士論文　論文類型：學位論文

【摘要】：近幾年,隨著李娜奪得2011年和2014年的兩項大滿貫單打冠軍,國內(nèi)網(wǎng)球熱潮逐漸興起。而在所有網(wǎng)球賽事中,在英國舉辦的溫布爾頓網(wǎng)球公開賽是歷史最悠久的網(wǎng)球賽事,且在網(wǎng)壇有著無可替代的重要地位。創(chuàng)辦于1785年的綜合性日報《泰晤士報》是英國的重要大報之一,在世界范圍內(nèi)傳播力、影響力首屈一指。在當前新媒體不斷崛起、全球報業(yè)受到?jīng)_擊的背景下,英國報業(yè)仍屹立不倒,而《泰晤士報》在記者團隊、報道內(nèi)容、圖片、標題等方面長期積累的豐富經(jīng)驗也使其在全球紙媒中獨樹一幟。國內(nèi)現(xiàn)存關于《泰晤士報》體育報道研究大多集中于奧運會等大型綜合賽事,涉及該報網(wǎng)球運動報道的研究較為匱乏。因此,筆者通過《泰晤士報》溫網(wǎng)報道研究,可在一定程度上,豐富國內(nèi)關于西方媒體體育報道研究和網(wǎng)球報道研究,同時在當前國內(nèi)網(wǎng)球熱情不斷高漲的背景下,為我國媒體的網(wǎng)球報道和傳播提供參考。本文的文獻綜述部分,從時間上進行劃分,整理了早期國內(nèi)研究成果以及在2003年該報“小報化”改革后的研究成果。通過列舉、整理代表性的學術論文,呈現(xiàn)了國內(nèi)有關《泰晤士報》的研究現(xiàn)狀,一方面為本文寫作提供理論依據(jù)和基礎,另一方面也試圖尋找該領域研究的空白。本文采用文獻資料法、數(shù)理統(tǒng)計法和內(nèi)容分析法,選取了2013-2015年《泰晤士報》溫網(wǎng)期間的網(wǎng)球報道為研究對象,對其報道的特點進行研究和分析。第一,本文對比了《泰晤士報》在溫網(wǎng)和其他三大滿貫期間的報道數(shù)量,發(fā)現(xiàn)其對于本土賽事的重視程度遠高于其他同級別的大滿貫賽事,賽事期間每日報道數(shù)量的走勢總體呈現(xiàn)“M”型,其記者團隊都有著豐富的體育媒體從業(yè)背景。第二,本文分析了溫網(wǎng)期間的《泰晤士報》在報道版面和欄目設置、標題、圖片、圖表等方面的特點和規(guī)律。在賽事期間報紙設立“體育·溫網(wǎng)”專版,版面設計上突出大幅彩圖增加視覺沖擊,除正式主體稿件外,還設置花絮報道“溫網(wǎng)60秒”小欄目;正式主體賽事稿件的標題以一般現(xiàn)在時為主,且多主謂賓結構,并活用修辭,使其更具體生動;花絮小版塊“溫網(wǎng)60秒”的標題多簡短且口語化;圖片報道則以動態(tài)圖片和面部特寫居多;《泰晤士報》對于圖表的靈活運用體現(xiàn)了其體育報道的專業(yè)性。第三,本文分析了溫網(wǎng)期間的《泰晤士報》在報道內(nèi)容和體裁方面的特點和規(guī)律。該報的報道體裁以消息為主,輔以通訊和評論,消息注重賽場內(nèi)外全景呈現(xiàn),包含了比賽戰(zhàn)報和場外花絮;通訊則細致展現(xiàn)比賽內(nèi)容并夾敘夾議,具有深度性;評論從專業(yè)角度為讀者解讀比賽。第四,本文分析了《泰晤士報》溫網(wǎng)期間的報道對象,注重報道明星球員和本土球員,明星球員以網(wǎng)壇“四巨頭”為主,對于本土球員則在他們有限的登場時間內(nèi)進行充分、及時報道。在本文中,筆者還提出了《泰晤士報》溫網(wǎng)報道局限性,包括體育報道的過度“娛樂化”和女性報道較少。最后,本文對《泰晤士報》的溫網(wǎng)報道特點和規(guī)律進行總結,并結合當下我國網(wǎng)球傳播的現(xiàn)狀和特點,從記者團隊專業(yè)性建設、報道數(shù)量提升、增加評論比重、適當運用圖表和增加花絮報道等方面提出了建議。
[Abstract]:In recent years, with Li Na won two Grand Slam singles championship in 2011 and 2014, the domestic tennis boom gradually arisen. And in all the tennis tournament, held in the UK in Wimbledon is the oldest tennis tournament, and have irreplaceable place in tennis. A comprehensive daily newspaper founded in 1785 the < > times is one of the most important newspapers in Britain, a leading influence in the world. In the current propagates, new media continue to rise, the impact of the global newspaper background, British newspapers are still standing, but the "Thames newspaper" reporter in the team, the content of reports, pictures, titles and rich experience the long-term accumulation also makes it become an independent school in the global print. The existing domestic research reports about "the times are mostly concentrated on the Sports > Olympic Games and other major events, involving the newspaper reported the tennis movement The research is more scarce. Therefore, the Times reported on the < > Wimbledon, to a certain extent, enrich the domestic research on Western media reports and tennis sports coverage, while in the current domestic tennis enthusiasm rising in the background, to provide reference for Chinese media reports and tennis spread. The part of the literature review. From the time division, the results of domestic research and early in 2003 the newspaper "research tabloidization" after reform. Through the list, finishing representative academic papers, presents the "Thames newspaper" of domestic situation, on the one hand, to provide a theoretical basis and foundation for the writing of this article, another also try to find the blank in this field. In this paper, using the method of literature, mathematical statistics method and content analysis method, selects the tennis 2013-2015 years at Wimbledon for the times > > The object of study, research and Analysis on its characteristics are reported. First, this paper compares the number of times during the report < > and other three Wimbledon Grand Slam, the degree of importance for local events is far higher than the same level of other Grand Slam events during the daily reported the number of overall trend showed "M" type the team, reporters have rich sports media background. Second, this paper analyzes the < > times during Wimbledon in the setting, the report layout and column headings, pictures, charts and other aspects of the characteristics and laws in the event period. The newspapers established "Sports & Wimbledon" feature, highlighting the sharp color pictures layout increase the visual impact, in addition to the formal subject of the manuscript, but also set the snapshots report "Wimbledon 60 seconds" columns; the main event officially manuscript title to it, and the subject predicate object structure, and use Rhetoric, to make it more specific and vivid scenes; small edition of "Wimbledon 60 seconds" title more brief and colloquial; picture reports with dynamic images and facial features are; < > times reflects the professionalism of the sports reports for flexible use of chart. Third, this paper analyzes the characteristics and laws of Wimbledon "the times > in the report content and genres. The report genre with news based, supplemented by communication and comments, news on the panorama of inside and outside the stadium, including pregame and off; communication is the detailed content and game show he has a depth of; comments from a professional point of view for readers to read the play. In this paper fourth. Analysis of the Times reported during the < > Wimbledon object, focusing on coverage of star players and local players, tennis star players in the" big four ", for the local players in their limited On time in full, timely reports. In this paper, the author also puts forward the limitations of the times > < Wimbledon reported, including reports of excessive entertainment of sports reports and women less. Finally, the paper of < > times Wimbledon reported characteristics and rules were summarized, combined with the status quo and characteristics of Contemporary China's tennis communication, from the construction team of professional journalists, the number of reported increase, increase the proportion of the proper use of charts and comments, increase snapshots report recommendations.

【學位授予單位】：上海體育學院
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：G212

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本文編號：1591874