本文關(guān)鍵詞： 認(rèn)知盈余 知識(shí)傳播 知識(shí)變現(xiàn)　出處：《新聞愛好者》2017年05期 　論文類型：期刊論文

【摘要】：互聯(lián)網(wǎng)信息技術(shù)將用戶擁有的彈性時(shí)間、專業(yè)性的知識(shí)和分享的熱情聚合成一種"認(rèn)知盈余"現(xiàn)象,因資本的滲透和知識(shí)本身的稀缺性,這種"認(rèn)知盈余"正在由"分享即是回報(bào)"的免費(fèi)分享轉(zhuǎn)變?yōu)橹R(shí)消費(fèi),由此誕生了認(rèn)知盈余的貨幣化即知識(shí)變現(xiàn)問題。以付費(fèi)語音平臺(tái)"分答"為案例的研究表明,在認(rèn)知盈余貨幣化的趨勢(shì)下,自20世紀(jì)中期娛樂和信息界限模糊為"娛信"的基礎(chǔ)上,娛樂和知識(shí)的界限也開始變得模糊,帶來公私不分、知識(shí)密度降低、知識(shí)更新機(jī)制缺乏等問題,從本質(zhì)上并沒有扭轉(zhuǎn)克萊·舍基所構(gòu)想的讓消費(fèi)轉(zhuǎn)變?yōu)閯?chuàng)造的狀態(tài)。
[Abstract]:Internet information technology aggregates the flexible time, professional knowledge and sharing enthusiasm of users into a "cognitive surplus" phenomenon, due to the penetration of capital and the scarcity of knowledge itself. This "cognitive surplus" is changing from "sharing is reward" free sharing to intellectual consumption. Therefore, the monetization of cognitive surplus is the problem of knowledge realization. The case study of paying voice platform "divide answer" shows that under the trend of monetization of cognitive surplus. Since the middle of 20th century, when the boundary between entertainment and information was blurred as "entertainment trust", the boundary between entertainment and knowledge has become blurred, which has brought problems such as no distinction between public and private, lower knowledge density, lack of knowledge renewal mechanism, and so on. In essence, it doesn't reverse the state of consumption that Klein Scheki envisioned as a creation.
【作者單位】： 復(fù)旦大學(xué)國家文化創(chuàng)新研究中心;復(fù)旦大學(xué)新聞學(xué)院;華東政法大學(xué)人文學(xué)院;
【分類號(hào)】：G206
【正文快照】： 早在2010年,美國學(xué)者克萊·舍基就提出了“認(rèn)知盈余”(Cognitive Surplus)這一概念,用以描述互聯(lián)網(wǎng)時(shí)代的知識(shí)分享現(xiàn)象。在克萊·舍基看來,個(gè)體因互聯(lián)網(wǎng)的使用擺脫了之前電視時(shí)代人們彼此分割的原子社會(huì),個(gè)人的碎片化時(shí)間與個(gè)人的創(chuàng)造性行為通過互聯(lián)網(wǎng)連接起來,使人們的行為“，

本文編號(hào)：1457528