【摘要】：本文以72家國有企業(yè)的語言服務(wù)需求調(diào)查數(shù)據(jù)為基礎(chǔ),分析了我國國有企業(yè)"走出去"的語言服務(wù)需求基本現(xiàn)狀,指出當前我國企業(yè)"走出去"存在的對語言服務(wù)戰(zhàn)略不重視、實踐不規(guī)范等問題,提出企業(yè)應(yīng)將語言服務(wù)作為企業(yè)全球化的基礎(chǔ)性、戰(zhàn)略性和先導(dǎo)性工作,跨越語言和文化障礙,積極參與國際市場競爭和發(fā)展。此外,相關(guān)各方應(yīng)加強政產(chǎn)學(xué)研協(xié)同創(chuàng)新,提供多層次、多元化的語言服務(wù)。
[Abstract]:Based on the survey data of the language service demand of 72 state-owned enterprises, this paper analyzes the basic situation of the language service demand of the state-owned enterprises in our country, and points out that the present existence of the "going out" in our country does not attach importance to the language service strategy. This paper puts forward that enterprises should regard language service as the basic, strategic and leading work of enterprise globalization, surmount language and cultural barriers, and actively participate in the competition and development of the international market. In addition, all parties concerned should strengthen the cooperative innovation of government, industry, education and research, and provide multi-level and multi-level language services.
【作者單位】： 對外經(jīng)濟貿(mào)易大學(xué);
【基金】：2014年度對外經(jīng)濟貿(mào)易大學(xué)中央高�；究蒲袠I(yè)務(wù)費專項資金資助(項目號14YB16) 天津市2013年度哲學(xué)社會科學(xué)規(guī)劃項目的階段性研究成果(項目號TJWW13-003)
【分類號】：H059

【參考文獻】

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本文編號：2320434