中英文網(wǎng)絡(luò)招聘廣告的人際意義對(duì)比分析
發(fā)布時(shí)間:2024-05-19 08:49
人們用語(yǔ)言來(lái)表達(dá)自己對(duì)事情的看法,影響他人的行為或態(tài)度。以上正是Halliday和Thompson認(rèn)為的人際功能或意義。目前,對(duì)不同類型話語(yǔ)的人際意義研究日益流行。然而,這些研究主要集中在英語(yǔ)語(yǔ)篇,漢語(yǔ)語(yǔ)篇的人際意義研究則較少。因此,對(duì)英漢話語(yǔ)中的人際意義進(jìn)行比較研究具有重要意義。本文運(yùn)用韓禮德的系統(tǒng)功能語(yǔ)法對(duì)共50篇中英文網(wǎng)絡(luò)招聘廣告人際意義的實(shí)現(xiàn)進(jìn)行了對(duì)比研究。通過(guò)分析來(lái)回答以下三個(gè)問(wèn)題:(1)在中英文招聘廣告中,人際意義是怎樣從語(yǔ)氣、情態(tài)、人稱系統(tǒng)等方面實(shí)現(xiàn)的?(2)中英文招聘廣告在人際意義的實(shí)現(xiàn)上有何異同?(3)中英文招聘廣告人際意義實(shí)現(xiàn)差異的可能原因是什么?通過(guò)對(duì)比分析可以看出,中英文招聘廣告的作者都巧妙地運(yùn)用不同的語(yǔ)言資源,實(shí)現(xiàn)了網(wǎng)絡(luò)招聘廣告中的人際意義。雖然中英文招聘廣告在人際意義的實(shí)現(xiàn)方面存在著一些相似性,但仍然存在著差異。具體來(lái)說(shuō),共同點(diǎn)主要表現(xiàn)在:(1)廣泛地使用陳述語(yǔ)氣結(jié)構(gòu);(2)可能性情態(tài)使用頻率較高;(3)大量的使用第一人稱代詞。而不同點(diǎn),主要體現(xiàn)在:(1)在中文招聘廣告中感嘆語(yǔ)氣出現(xiàn)較多,而在英文招聘廣告中多使用祈使語(yǔ)氣和疑問(wèn)語(yǔ)氣;(2)中文招聘廣告中常使用...
【文章頁(yè)數(shù)】:88 頁(yè)
【學(xué)位級(jí)別】:碩士
【文章目錄】:
Abstract
摘要
Chapter One Introduction
1.1 Background of the Study
1.2 Purpose and Significance of the Study
1.3 Research Questions of the Study
1.4 Structure of the Study
Chapter Two Literature Review
2.1 Introduction to Interpersonal Meaning
2.1.1 Different notions of interpersonal meaning
2.1.2 Different perspectives on interpersonal meaning
2.1.3 Previous studies on interpersonal meaning of discourses
2.2 Previous Studies on Interpersonal Meaning of Advertising Texts
2.3 Relative Studies on Job Advertisements
Chapter Three Theoretical Framework and Methodology
3.1 Mood System
3.2 Modality System
3.3 Person System
3.4 Data Collection and Data Analysis
Chapter Four Contrastive Analysis and Discussion
4.1 Analysis in Terms of Mood in Job Advertising
4.1.1 Speech roles and mood structure
4.1.2 Information giving
4.1.3 Action demanding
4.2 Analysis in Terms of Modality in Job Advertising
4.2.1 Modalization
4.2.2 Modulation
4.3 Analysis in Terms of Person System in Job Advertising
4.3.1 Distribution of the personal pronouns in job advertisements
4.3.2 The first person
4.3.3 The second person
4.3.4 The third person
4.3.5 Proper names
4.4 Explanations of Cultural Impacts on the Different Realization
4.4.1 Low-context culture and high-context culture
4.4.2 Individualism and collectivism
4.4.3 Power distance
4.4.4 Traditional thought
Chapter Five Conclusion
5.1 Major Findings of the Study
5.2 Implications
5.3 Limitations and Suggestions for the Further Study
References
Acknowledgements
攻讀學(xué)位期間發(fā)表論文以及參加科研情況
本文編號(hào):3977879
【文章頁(yè)數(shù)】:88 頁(yè)
【學(xué)位級(jí)別】:碩士
【文章目錄】:
Abstract
摘要
Chapter One Introduction
1.1 Background of the Study
1.2 Purpose and Significance of the Study
1.3 Research Questions of the Study
1.4 Structure of the Study
Chapter Two Literature Review
2.1 Introduction to Interpersonal Meaning
2.1.1 Different notions of interpersonal meaning
2.1.2 Different perspectives on interpersonal meaning
2.1.3 Previous studies on interpersonal meaning of discourses
2.2 Previous Studies on Interpersonal Meaning of Advertising Texts
2.3 Relative Studies on Job Advertisements
Chapter Three Theoretical Framework and Methodology
3.1 Mood System
3.2 Modality System
3.3 Person System
3.4 Data Collection and Data Analysis
Chapter Four Contrastive Analysis and Discussion
4.1 Analysis in Terms of Mood in Job Advertising
4.1.1 Speech roles and mood structure
4.1.2 Information giving
4.1.3 Action demanding
4.2 Analysis in Terms of Modality in Job Advertising
4.2.1 Modalization
4.2.2 Modulation
4.3 Analysis in Terms of Person System in Job Advertising
4.3.1 Distribution of the personal pronouns in job advertisements
4.3.2 The first person
4.3.3 The second person
4.3.4 The third person
4.3.5 Proper names
4.4 Explanations of Cultural Impacts on the Different Realization
4.4.1 Low-context culture and high-context culture
4.4.2 Individualism and collectivism
4.4.3 Power distance
4.4.4 Traditional thought
Chapter Five Conclusion
5.1 Major Findings of the Study
5.2 Implications
5.3 Limitations and Suggestions for the Further Study
References
Acknowledgements
攻讀學(xué)位期間發(fā)表論文以及參加科研情況
本文編號(hào):3977879
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