原生態(tài)民歌的電視傳播價(jià)值
發(fā)布時(shí)間:2018-06-24 16:35
本文選題:原生態(tài) + 價(jià)值; 參考:《中國(guó)傳媒大學(xué)》2006年碩士論文
【摘要】:原生態(tài)民歌和電視媒介結(jié)合,是新時(shí)代下文化生態(tài)圈中出現(xiàn)的一個(gè)極有深遠(yuǎn)意義的文化事件,并逐漸演變?yōu)橐环N普遍的文化現(xiàn)象。 相對(duì)于改革開(kāi)放20多年來(lái)在中國(guó)電視屏幕廣泛流傳的流行歌曲、“晚會(huì)化”的民族唱法民歌曲目,原生態(tài)民歌節(jié)目的出現(xiàn),是電視產(chǎn)業(yè)發(fā)展和文化事業(yè)發(fā)展到一定程度的產(chǎn)物,并且正在深刻而持續(xù)地沖擊著現(xiàn)有的電視文藝節(jié)目發(fā)展格局,正在使中國(guó)文化界、音樂(lè)界、電視界以及音像文化出版等行業(yè)對(duì)原生態(tài)民歌為代表的原生態(tài)傳統(tǒng)文化進(jìn)行再發(fā)現(xiàn)、再認(rèn)識(shí)。隨著經(jīng)濟(jì)形勢(shì)和觀眾審美心理的規(guī)律性嬗變,以節(jié)目具體形態(tài)為依托的原生態(tài)民歌有可能再中國(guó)電視市場(chǎng)占有一席之地,并且以原生態(tài)民歌和人類口頭和非物質(zhì)文化遺產(chǎn)理念為核心,將衍生出不同層次、功能、受眾范圍的形態(tài)實(shí)體和品牌,雖然在此過(guò)程中遇到一系列因素的制約,但具備在一定階段達(dá)到固定影響力和市場(chǎng)占有份額的效益趨勢(shì)。 而在國(guó)內(nèi)學(xué)術(shù)界,尤其是音樂(lè)學(xué)界關(guān)于“原生態(tài)民歌”“新民歌”“晚會(huì)民族唱法”等具體文化品種的本體爭(zhēng)論今年開(kāi)始增多,但更多囿于音樂(lè)學(xué)、聲樂(lè)技術(shù)的派別之爭(zhēng);電視文藝界對(duì)傳統(tǒng)文化格局的變化,和引導(dǎo)觀眾的意識(shí)形態(tài)導(dǎo)向問(wèn)題也缺乏聯(lián)系傳統(tǒng)與實(shí)際的探討——因此,關(guān)于將原生態(tài)民歌(文化)納入電視媒介的傳播學(xué)和文化價(jià)值層面的探討,應(yīng)該具有一定的前瞻性和指導(dǎo)性,更因?yàn)橥ㄟ^(guò)對(duì)文化學(xué)、音樂(lè)社會(huì)學(xué)、文化人類學(xué)、廣播電視藝術(shù)學(xué)等多個(gè)層級(jí)角度的交叉關(guān)注,能夠?yàn)榻窈箅娨曃乃嚬?jié)目的傳播內(nèi)容、方式和趨勢(shì)提供一定的參考。 本文在緒論部分把傳統(tǒng)民歌的定義和三個(gè)傳播特征:口耳相傳的傳播方式、傳播效果的模糊所帶來(lái)的變體性、集體創(chuàng)作方式同原生態(tài)民歌結(jié)合起來(lái)界定。 我國(guó)民歌有悠久的歷史傳統(tǒng),各民族各地區(qū)的民歌也各具特色,絢麗多彩,又共同構(gòu)成我國(guó)音樂(lè)文化發(fā)展的基礎(chǔ)。本文進(jìn)行探討的“原生態(tài)民歌”概念,正和上述定義和特征所界定的“傳統(tǒng)民歌”概念等同。 在第一章是本體論的研究。首先針對(duì)音樂(lè)界邊緣化“原生態(tài)民歌”的歷史,和電視文藝界的新動(dòng)態(tài),對(duì)原生態(tài)民歌的內(nèi)涵進(jìn)行判定,即:“原生態(tài)民歌”不
[Abstract]:The combination of the original ecological folk songs and television media is a profound cultural event in the cultural ecosphere in the new era, and gradually evolved into a common cultural phenomenon.
Compared with the popular songs that have been widely spread on Chinese TV screens over the past 20 years and the reform and opening up, the "party" folk singing folk songs, the emergence of the original ecological folk songs are the product of the development of television industry and cultural undertakings to a certain extent, and it is deeply and continued to impact the current development of television literature and art programs. The bureau is making rediscovery of the original ecological traditional culture represented by the original ecological folk songs in the Chinese cultural circles, the music circles, the television circles and the audio-visual culture publishing industry. With the economic situation and the regular evolution of the audience's aesthetic psychology, the original ecological folk song of the specific form of the program is likely to occupy the Chinese television market again. There is a place, and the original ecological folk song and the human oral and intangible cultural heritage concept as the core, will be derived from different levels, functions, audience scope of the form entities and brands, although in the process of a series of factors in the process of constraints, but with a certain stage to reach the fixed influence and market share of the benefit trend.
In the domestic academia, especially in the musicology circles, the noumenon controversy about "the original folk song", "the new folk song", "the party singing method" and other specific cultural varieties began to increase this year, but more restricted by the musicology, the contention of the vocal technology factions, the change of the traditional cultural pattern in the TV literature and art circles, and the guidance of the ideological guidance of the audience. The problem is also lack of contact with tradition and practice. Therefore, the discussion of the integration of the original ecological folk song (Culture) into the communication and cultural values of the television media should have a certain perspective and guidance, and more because of the multi level angles of culture, music sociology, literary anthropology, radio and television art and so on. Cross attention can provide some reference for the future dissemination of TV programs.
In the introduction, the definition and three characteristics of the traditional folk songs are described in the introduction part: the communication mode of the mouth and the mouth, the vagueness of the effect of communication, and the combination of the collective creation way with the original folk song.
The folk songs of our country have a long historical tradition, and the folk songs of various nationalities and regions have their own characteristics. They are also the basis of the development of Chinese music culture. The concept of "original folk song" in this paper is the same as the concept of "traditional folk song" defined by the above definitions and characteristics.
The first chapter is the study of ontology. First, the original ecological folk song is determined by the history of the marginalization of the original ecological folk song, and the new trends of the TV literature and art circles, that is, "the original ecological folk song" is not the same.
【學(xué)位授予單位】:中國(guó)傳媒大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2006
【分類號(hào)】:J607;G206.3
【引證文獻(xiàn)】
相關(guān)碩士學(xué)位論文 前1條
1 何清新;滲透與守望[D];廣西大學(xué);2007年
,本文編號(hào):2062176
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