媒體融合背景下動漫在新聞傳播中的應(yīng)用與價值
發(fā)布時間:2018-05-05 14:17
本文選題:動漫 + 媒體融合 ; 參考:《傳媒》2017年23期
【摘要】:正隨著互聯(lián)網(wǎng)和新媒體的發(fā)展,媒體融合成為國內(nèi)外傳媒業(yè)改革與發(fā)展的共同主題。在媒體融合的背景下,新聞傳播的方式、方法和渠道創(chuàng)新成為創(chuàng)新體系中的重要組成部分。其中,動漫技術(shù)已經(jīng)逐漸受到媒體和受眾的歡迎,成為新聞傳播方式、方法創(chuàng)新的重要手段。動漫以其自身的獨特性,為傳統(tǒng)新聞傳播帶來了新的機遇。如何將動漫技術(shù)運用到新聞傳播過程中,提高新聞傳播的傳播力和影響力,是需要探索的問題。動漫的特點及其傳播優(yōu)勢
[Abstract]:With the development of Internet and new media, media integration has become the common theme of the reform and development of the media industry at home and abroad. Under the background of media integration, the innovation of news communication methods and channels becomes an important part of the innovation system. Among them, animation technology has been gradually welcomed by the media and audience, as an important means of news dissemination and method innovation. Animation with its own uniqueness, for the traditional news dissemination has brought new opportunities. How to apply animation technology to the process of news dissemination and how to improve the power and influence of news communication is a problem to be explored. The characteristics of Animation and its Propagation advantage
【作者單位】: 上饒師范學(xué)院美術(shù)與設(shè)計學(xué)院;燕山大學(xué)藝術(shù)與設(shè)計學(xué)院;
【分類號】:G206;J954
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本文編號:1848015
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