本文選題：中國(guó)少兒動(dòng)畫　切入點(diǎn)：日本少兒動(dòng)畫　出處：《長(zhǎng)春工業(yè)大學(xué)》2013年碩士論文　論文類型：學(xué)位論文

【摘要】：動(dòng)畫片的主要受眾群體是少年兒童,而中國(guó)的少年兒童有近4億人口,數(shù)量如此之龐大,數(shù)據(jù)統(tǒng)計(jì)少年兒童最喜歡的動(dòng)畫片,最喜歡日本動(dòng)漫的占60%,最喜歡國(guó)產(chǎn)動(dòng)漫的僅為11%,由此可見日本動(dòng)漫占據(jù)了我國(guó)少兒動(dòng)漫市場(chǎng)半數(shù)以上的份額。 通過對(duì)中國(guó)少兒動(dòng)畫和日少本少兒動(dòng)畫的比較研究,可以看出我國(guó)少兒動(dòng)畫存在的一些問題,首先,對(duì)少兒動(dòng)畫的定義狹窄,對(duì)動(dòng)畫的類型和受眾群體的年齡定位不準(zhǔn)確,也缺乏相關(guān)專業(yè)人員做前期策劃的工作。其次,動(dòng)畫的題材和風(fēng)格老舊單一,枯燥乏味,難以吸引當(dāng)代少年兒童的喜愛,而故事情節(jié)沒有想象力和真實(shí)感,對(duì)劇情的發(fā)展和人物的刻畫不細(xì)致深刻,直白的說教模式顯得生硬刻板,缺少人文情懷。然后,少兒動(dòng)畫的造型和畫面設(shè)計(jì)制作水準(zhǔn)不佳,效仿的味道太重,缺乏有影響力的作品,難以讓觀眾熱議追捧。最后,整個(gè)動(dòng)畫產(chǎn)業(yè)鏈不完善,各個(gè)環(huán)節(jié)連接不順暢,前期資金來源少,中期制作人才匱乏,后期開發(fā)銷售不利。 中國(guó)的動(dòng)畫產(chǎn)業(yè)是目前我國(guó)文化產(chǎn)業(yè)當(dāng)中發(fā)展速度最快速和最有未來發(fā)展?jié)摿Φ奈幕a(chǎn)業(yè),動(dòng)畫產(chǎn)業(yè)的發(fā)展必將對(duì)國(guó)家經(jīng)濟(jì)起到重要作用。近幾年國(guó)家對(duì)動(dòng)畫產(chǎn)業(yè)的支持顯而易見,出臺(tái)了很多支持國(guó)產(chǎn)動(dòng)畫的政策、重視對(duì)動(dòng)畫后備力量的培養(yǎng)、給動(dòng)畫公司提供發(fā)展平臺(tái),這些都說明國(guó)產(chǎn)少兒動(dòng)畫的發(fā)展空間是非常巨大的。
[Abstract]:The main audience of cartoons is children, and China's children have a population of nearly 400 million. The number is so huge that statistics show children's favorite cartoons. Favorite Japanese animation account for 60, the most like domestic animation is only 11. It can be seen that Japanese animation occupies more than half of our children's animation market share. Through the comparative study of Chinese children's animation and Japanese children's animation, we can see that there are some problems in Chinese children's animation. Firstly, the definition of children's animation is narrow, and the type of animation and the age orientation of audience group are not accurate. Second, the subject matter and style of animation is old and simple, boring, difficult to attract the love of contemporary children, and the story has no imagination and realism. The development of the plot and the portrayal of the characters are not meticulous and profound. The direct preaching model appears rigid and lacks humanistic feelings. Then, the children's animation modeling and picture design and production standards are not good, and the taste of imitation is too heavy. In the end, the whole animation industry chain is not perfect, each link is not smooth, the early stage fund source is few, the medium term production talented person is short, the later stage development sale is unfavorable. China's animation industry is the fastest developing and most promising cultural industry in China at present. The development of animation industry is bound to play an important role in the national economy. In recent years, the state's support for the animation industry is obvious. A lot of policies have been introduced to support domestic animation, and attention has been paid to the cultivation of animation reserve forces. Animation companies to provide a development platform, these show that domestic children animation development space is very huge.
【學(xué)位授予單位】：長(zhǎng)春工業(yè)大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2013
【分類號(hào)】：J954

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本文編號(hào)：1585745