本文關(guān)鍵詞： 電子媒介 《水滸傳》 傳播 文學(xué)經(jīng)典　出處：《廣西師范學(xué)院》2014年碩士論文　論文類型：學(xué)位論文

【摘要】：論文以電子媒介影響下的《水滸傳》傳播為研究對象，著重運(yùn)用當(dāng)前受到學(xué)界漸趨重視的媒介理論來分析《水滸傳》在消費(fèi)社會傳播的各種現(xiàn)代藝術(shù)形式，從中發(fā)掘電子媒介、消費(fèi)文化思潮、體制機(jī)制等因素對推動《水滸傳》傳播所發(fā)揮的作用，目的是勾勒電子媒介影響下《水滸傳》在消費(fèi)社會傳播的概貌，以期為同處于電子媒介影響下的文學(xué)經(jīng)典傳承做些理論和方法上的探索。 中國向消費(fèi)社會轉(zhuǎn)型，《水滸傳》借助電子媒介把她的受眾擴(kuò)大到前所未有的范圍。水滸廣播評書普及了較為準(zhǔn)確、詳實(shí)的水滸故事；水滸影視劇引發(fā)人們對古典名著《水滸傳》的極大關(guān)注，在普及程度和影響深度上超越了以往；網(wǎng)絡(luò)媒介的特有優(yōu)勢為《水滸傳》傳播提供了最為自由、便捷的平臺，受眾對《水滸傳》的解讀在此得到最大范圍和最為高效的傳播。論文梳理了《水滸傳》依托電子媒介，包括廣播、影視和網(wǎng)絡(luò)媒介傳播的歷程，認(rèn)為電子媒介在最大范圍和最廣深度上促進(jìn)了《水滸傳》傳播，然而在追求消費(fèi)娛樂的社會風(fēng)尚下，《水滸傳》傳播也出現(xiàn)不盡如人意的境況，其經(jīng)典性在各種現(xiàn)代藝術(shù)形式中被消解，依據(jù)媒介理論最新研究成果，主張調(diào)動社會各方面積極因素，提出了從《水滸傳》解讀者、傳播媒介、受眾幾方面出發(fā)構(gòu)建其今后合理的傳播思路。 文章在引言部分交待了寫作的依據(jù)和背景，在對研究現(xiàn)狀分析的基礎(chǔ)上，，提出了論文研究的核心問題和研究意義。正文部分對電子媒介影響下《水滸傳》傳播的價(jià)值與特點(diǎn)進(jìn)行了論述，電子媒介促使《水滸傳》傳播的大眾化普及，泛媒介互動強(qiáng)化了《水滸傳》傳播的效果，在此分析的基礎(chǔ)上，歸納出《水滸傳》傳播在當(dāng)下凸顯出來的問題：《水滸傳》文本閱讀的式微與在光影世界的風(fēng)行；水滸影視劇對原著中的暴力過度審美化渲染，對愛情戲的熾熱迷戀；網(wǎng)絡(luò)媒介去除了“審稿”程序，網(wǎng)民盡可以對名著任意的調(diào)侃和戲謔。電子媒介影響下的《水滸傳》傳播進(jìn)行展望，發(fā)現(xiàn)其作為經(jīng)典名著在當(dāng)下社會日益彰顯出救贖功能，對《水滸傳》中存在的問題我們應(yīng)該站在歷史的角度給予客觀理性地看待。新興媒介的發(fā)展深刻地影響到《水滸傳》的現(xiàn)代傳播。在我國全民閱讀的社會氛圍遠(yuǎn)沒有形成的現(xiàn)實(shí)狀況下，《水滸傳》傳播一方面要加強(qiáng)國家政策法規(guī)的導(dǎo)向作用，培育形成全民閱讀經(jīng)典的社會氛圍；文學(xué)批評家要加強(qiáng)對《水滸傳》的學(xué)術(shù)史研究，對《水滸傳》中至今仍視為糟粕的成分給予透徹的解讀和合理的闡釋，引導(dǎo)受眾親近《水滸傳》文本的閱讀。另一方面要注意發(fā)揮電子媒介在《水滸傳》經(jīng)典重構(gòu)中的作用，借助精英知識分子對文學(xué)經(jīng)典的通俗化解讀和利用《水滸傳》改編過程中有著較高藝術(shù)水準(zhǔn)的藝術(shù)形態(tài)推陳出新等多樣化手段助推《水滸傳》傳播。
[Abstract]:This paper takes the "Water margin" communication under the influence of electronic media as the research object, emphatically uses the media theory which is paid more and more attention by the academic circles at present to analyze the various modern art forms of the "Water margin" communication in the consumer society, and excavates the electronic media from it. The factors such as the trend of thought of consumer culture, the system mechanism and other factors play a role in promoting the spread of "Water margin", the purpose of which is to outline the general picture of "Water margin" spread in consumer society under the influence of electronic media. In order to do some theoretical and methodological exploration for the transmission of literary classics under the influence of electronic media. With the help of electronic media, "Water margin" expands its audience to an unprecedented range. The Shuihu broadcast commentary popularizes the more accurate and detailed stories of the Water margin. The Shuihu film and television drama has aroused people's great attention to the classical masterpiece Water margin, surpassing the past in its popularity and depth of influence. The unique advantages of the network media have provided the freest and most convenient platform for the dissemination of "Water margin". The audience's interpretation of "Water margin" gets the largest scope and the most efficient communication. This paper combs the course of "Water margin" relying on electronic media, including radio, film and network media. It is believed that electronic media have promoted the spread of the Water margin in the greatest scope and the widest depth, but in the pursuit of consumption and entertainment in the social fashion, the dissemination of the Water margin also appeared unsatisfactory situation. According to the latest research results of media theory, it advocates the mobilization of various positive factors of society, and puts forward the understanding of readers and the media from the "Water margin". The audience starts from several aspects to construct its in the future reasonable dissemination train of thought. In the introduction part, the author explains the basis and background of the writing, and analyzes the present situation of the research. The main body discusses the value and characteristics of "Water margin" communication under the influence of electronic media, which promotes the popularization of "Water margin" communication. The interaction of pan-media strengthens the effect of "Water margin" communication. On the basis of this analysis, the problems of "Water margin" communication are summed up: the decline of "Water margin" text reading and the popularity in the world of light and shadow; Shuihu movies and TV plays exaggerate the violence in the original works and have a passionate fascination with love dramas; the network media has removed the "review" process. Internet users can look forward to the spread of "Water margin" under the influence of electronic media, and find that, as a classic masterpiece, it has increasingly demonstrated the function of redemption in the present society. We should treat the problems in Water margin objectively and rationally from the historical point of view. The development of new media has a profound impact on the modern communication of Water margin. The social atmosphere of reading by all people in our country is far away. In the absence of a realistic situation, on the one hand, the dissemination of "Water margin" should strengthen the guiding role of national policies and regulations. The literary critics should strengthen the research on the academic history of the Water margin and give a thorough interpretation and reasonable explanation of the ingredients still regarded as dross in the Book of the Marsh. On the other hand, we should pay attention to the role of electronic media in the reconstruction of the classic of the Water margin. With the help of the popular interpretation of literary classics by elite intellectuals and the variety of means such as promoting the spread of Water margin by using the artistic form with higher artistic standard in the adaptation of the book, it is helpful to push forward the spread of "Water margin".
【學(xué)位授予單位】：廣西師范學(xué)院
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：J905

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