發(fā)布時間：2018-03-24 14:52

  本文選題：媒介環(huán)境學　切入點：數(shù)字閱讀　出處：《華中科技大學》2016年博士論文

【摘要】：隨著數(shù)字媒介技術的發(fā)展,傳統(tǒng)閱讀的歷史開始書寫新的篇章。閱讀,不再與書本、紙張相提并論。在電子屏幕前,閱讀演化為人與數(shù)字符號之間的互動交流。閱讀載體的種種變革,不僅僅改變了書本的樣式、形態(tài),改變了人們黃燈古卷前清冷獨思的閱讀習慣,更改變了由傳統(tǒng)紙質閱讀衍生而來的閱讀者社會行為。本文以媒介環(huán)境學的理論框架為論述根基與脈絡,通過對480名數(shù)字閱讀者進行紙質問卷與電子問卷調查、對26位數(shù)字閱讀者進行深度訪談,從數(shù)字閱讀主體分布、數(shù)字閱讀內容與需求偏好、數(shù)字閱讀媒介選擇、數(shù)字閱讀行為特點、數(shù)字閱讀環(huán)境等五個方面描繪數(shù)字閱讀的現(xiàn)實圖景。在此基礎上,本文進一步探究數(shù)字閱讀媒介與人之間相互影響、相互建構的關系,將其分述為兩大線索：線索一從人對媒介技術的引導性發(fā)展層面分析數(shù)字閱讀媒介人性化進化的趨向,以此論證數(shù)字閱讀與傳統(tǒng)紙質閱讀異質互補、相容相生的競爭關系；線索二從媒介技術偏向性對人的影響層面分析數(shù)字閱讀媒介的靜態(tài)特征及其對讀者的認知、身份認同、權威構建三個方面產(chǎn)生影響,以此對數(shù)字閱讀是否是淺閱讀、碎片化、娛樂化閱讀以及數(shù)字閱讀中是否存在身份認同消解、權威式微進行根源性反思。全文共分為九章。第一章緒論,論述了本文的選題緣由、研究意義,在大量相關文獻研讀的基礎上明確本研究的主旨、創(chuàng)新點與難點以及適用的研究方法與研究思路。第二章通過對480名數(shù)字閱讀者的問卷調查,對數(shù)字閱讀的現(xiàn)實圖景作出基本描繪：數(shù)字閱讀主體以年青人為主,中老年人群也在逐步增多；數(shù)字閱讀并非是對簡單資訊信息的填塞、對娛樂需求的一味滿足,而是以實用信息閱讀為主,長篇幅、深度性的內容為輔的多層次閱讀,其資訊信息需求、專業(yè)知識需求、思想需求是促使數(shù)字閱讀的三大主要驅動力。此外,手機媒介已超越報紙、圖書等傳統(tǒng)閱讀媒介,成為數(shù)字時代的首選閱讀媒介。在數(shù)字閱讀中,讀者較為普遍地存在主動搜索、主動書寫、主動分享等主動性閱讀行為,而傳統(tǒng)意義上的公共空間與私人空間的區(qū)隔也在數(shù)字閱讀中產(chǎn)生融合與相互嵌入。本文在全面描繪現(xiàn)實圖景的基礎上,對現(xiàn)今關于數(shù)字閱讀爭論的矛盾焦點予以總結提出,為后文的分章論述樹立目標。第三章奠定本文立論的理論基礎。本文將技術哲學與媒介環(huán)境學相結合,對媒介環(huán)境的三個層面從技術哲學的視角給予解讀,進一步填補與縫合了媒介環(huán)境學中的“技術決定論”、“技術中性論”的缺陷,堅守“文化／技術共生論”、媒介與人的雙向構建的立場,為后文中數(shù)字閱讀媒介與閱讀主體之間相互建構、相互影響的關系奠定基礎。第四章從媒介環(huán)境的三個層面——感知環(huán)境、符號環(huán)境、社會環(huán)境論述數(shù)字閱讀媒介的多感官交織式感知、雙重符號的使用與超文本語言的引入、分享下的社交型閱讀三大媒介特征,并以此論述數(shù)字閱讀媒介的感知偏向、時空偏向、政治偏向以及社會偏向。第五章以人與媒介相互建構關系的第一條線索——人對媒介的引導性建構為脈絡,從媒介進化論的視角論述數(shù)字閱讀媒介在信息仿真層面、信息保存層面、即時對話層面的人性化進化,并以媒介進化論中“媒介生態(tài)位”的視角論述數(shù)字閱讀與傳統(tǒng)紙質閱讀之間相容相生的關系。第六章、第七章、第八章則分別從數(shù)字閱讀對人的認知、身份認同、權威建構三個層面共同論述人與媒介相互建構關系的第二條線索——媒介對人的影響,聚焦于數(shù)字閱讀對讀者的影響研究層面。第六章分析數(shù)字閱讀對閱讀主體認知的五層面——注意、感知、記憶、思維與問題解決、語言與想象產(chǎn)生的變革,同時從數(shù)字閱讀媒介偏向性的視角分析閱讀中認知碎片化、娛樂化產(chǎn)生的根源并對其進行反思。第七章將傳統(tǒng)閱讀中身份認同的建構與數(shù)字閱讀中身份認同的建構加以對比分析,論述數(shù)字閱讀中自我身份認同與群體身份認同建構所發(fā)生的變革。第八章從權威建構中的媒介因素為著眼點,論述傳統(tǒng)閱讀中文本權威、作者權威、文化權威的建構以及在數(shù)字閱讀中文本權威、作者權威、文化權威發(fā)生的流變,并對數(shù)字閱讀中傳統(tǒng)權威的式微進行反思。第九章總結全文,歸納得出數(shù)字閱讀媒介與閱讀主體之間互為張力、雙向建構的觀點,并為建立良性閱讀生態(tài)提供現(xiàn)實建議。同時,本章進一步從媒介生態(tài)位的視角為紙質閱讀與數(shù)字閱讀異質互補的競爭與發(fā)展之路提供建議。
[Abstract]:With the development of digital media technology, the traditional reading history began writing a new chapter. No longer read, and books, the paper compared. In the electronic screen, reading for the evolution of interaction between human and digital symbols. All the changes of reading carrier, not only changed the book style, form, change the people of yellow light before the scrolls cold alone thinking to change the habit of reading, reading social behavior derived from traditional paper reading to. According to the theory framework of media ecology as the basis and context, by reading the 480 figures in paper questionnaires and electronic questionnaire, reading to 26 digits of depth from the interview, the main distribution of digital reading, content and demand of digital reading, digital reading media selection, behavior characteristics of digital reading, the five aspects of digital reading environment depicting realistic picture of digital reading. On this basis, the paper further explores the interaction between media and digital reading, the relationship of mutual construction, will be divided into two clues: a clue from people of media technology guided development level trend analysis of digital reading media humanization evolution, in order to prove digital reading and traditional paper reading, mutual complementarity, competition the relationship between the two clues from the mutual compatibility; media technology bias static characteristics of the human impact analysis of digital reading media and readers of cognition, identity, construction of authority influence three aspects to the digital reading is a shallow reading, fragmentation, the existence of identity resolution entertainment and digital reading in reading, the authority of the decline by original reflection. This paper is divided into nine chapters. The first chapter is the introduction, discusses the significance of the topic, the significance of this study, in a large number of relevant literature research On the basis of reading clearly the purpose of this study, innovation and difficulty and apply research methods and research ideas. In the second chapter, through a questionnaire survey of 480 of the digital reading, make a basic description of the real prospect of digital reading: digital reading subject mainly young people, elderly people are also increasing gradually; digital reading is not the simple information packing, demand to blindly meet, but in practical information reading, a multi-level, depth of content supplemented by reading, the information demand, the demand of professional knowledge, ideology is to promote the digital reading of the three major driving force. In addition, the mobile phone media has beyond newspapers, books and other traditional reading media, a digital age preferred reading media. In digital reading, the reader is widespread active search, active writing, active sharing initiative The act of reading, and the traditional sense of the public space and private space segment have mutual fusion and embedded in the digital reading. Based on a comprehensive picture depicting the reality, to put forward to current debate about contradiction focus in digital reading, set up the goal for the following chapters. This paper lays the theoretical foundation the third chapter argument. In this paper the philosophy of technology and media environment by combining three levels of media environment gives the explanation from the view of philosophy of technology, and further to fill in the suture media environment of "technological determinism", "technology neutral theory", adhere to the "cultural and technological symbiosis theory". The media and the bidirectional construction of position, the mutual construction between the media and the subject of reading digital reading, to lay the foundation for mutual influence relationship. The fourth chapter from three aspects: sense of media environment Environment, environmental symbols, multi sensory media social environment of digital reading interlaced perception, using dual symbols and hypertext language, three social media features share reading, and thus discusses the digital reading media perception bias, temporal bias, political bias and social bias. The first clue fifth chapter to people and media mutual constructive relationship - Guide to the construction of media context, from an evolutionary perspective on digital media reading media in the information simulation level, information level, real-time dialogue the human evolution, and the relationship between compatibility and the theory of media evolution "discusses digital reading media ecology" from the perspective of traditional paper reading. In the sixth chapter, the seventh chapter, the eighth chapter respectively reading on people's cognition, from digital identity, discusses the three aspects of joint authority construction Effect of second clues and media interaction between the media on the relationship, focusing on the digital reading research level on the readers. The sixth chapter analyzes the main body of reading cognitive level five - note that digital reading perception, memory, thinking and problem solving, and imagine the language change, at the same time from the digital media reading from the perspective of bias in reading cognitive fragmentation, source of entertainment produced and its reflection of construction. The seventh chapter identity construction and identity of traditional digital reading in reading of the comparative analysis, the occurrence of self identity and group identity construction on digital reading in the eighth chapter change. The media from authority in the construction of factors as the starting point, discusses the traditional text reading the author authority, authority, construction of cultural authority and the authority in the digital reading Chinese, author The authority, rheological cultural authority occurred, and decline of traditional authority in digital reading was carried on. The ninth chapter is summed up mutual tension between digital reading medium and reading subject, two-way view, and provide practical suggestions for the establishment of benign reading ecology. At the same time, this chapter further from the media niche from the perspective of paper reading and digital reading of heterogeneous complementary competition and development road to provide advice.

【學位授予單位】：華中科技大學
【學位級別】：博士
【學位授予年份】：2016
【分類號】：G206
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本文編號：1658775