【摘要】：技術(shù)競(jìng)爭(zhēng)情報(bào)對(duì)企業(yè)發(fā)展有重要影響,企業(yè)對(duì)技術(shù)競(jìng)爭(zhēng)情報(bào)需求數(shù)量與質(zhì)量不斷提高,如何獲取企業(yè)競(jìng)爭(zhēng)情報(bào)的也成為企業(yè)管理的重點(diǎn)研究?jī)?nèi)容之一。在眾多的競(jìng)爭(zhēng)情報(bào)來源中,專利信息是最為方便與有效的一種。通過專利信息進(jìn)行分析,可以了解產(chǎn)業(yè)技術(shù)發(fā)展水平,獲取競(jìng)爭(zhēng)對(duì)手的技術(shù)發(fā)展現(xiàn)狀與動(dòng)向,從而指導(dǎo)企業(yè)技術(shù)和產(chǎn)品研發(fā)。本文采用文獻(xiàn)調(diào)研法和比較分析法,在國(guó)內(nèi)外研究現(xiàn)狀的基礎(chǔ)上,對(duì)專利分析方法體系進(jìn)行介紹,對(duì)比不同專利分析方法的優(yōu)缺點(diǎn)與適用性;接著對(duì)技術(shù)競(jìng)爭(zhēng)情報(bào)的獲取原則、來源與途徑進(jìn)行了討論,分析了專利信息在企業(yè)技術(shù)競(jìng)爭(zhēng)情報(bào)獲取中的作用,探討了專利分析對(duì)企業(yè)技術(shù)競(jìng)爭(zhēng)情報(bào)挖掘的價(jià)值;然后,介紹了專利挖掘技術(shù)競(jìng)爭(zhēng)情報(bào)的步驟,并對(duì)具體實(shí)施方法進(jìn)行研究,分別從宏觀和微觀兩個(gè)視角總結(jié)出利用專利信息獲取技術(shù)競(jìng)爭(zhēng)情報(bào)的內(nèi)容;最后從實(shí)際案例出發(fā),以國(guó)內(nèi)裸眼3D行業(yè)為例,對(duì)專利宏觀分析與微觀分析理論方法進(jìn)行了實(shí)證研究,對(duì)專利申請(qǐng)數(shù)量、專利類型、專利權(quán)人、IPC分類等指標(biāo)進(jìn)行統(tǒng)計(jì),對(duì)國(guó)內(nèi)裸眼3D行業(yè)的發(fā)展?fàn)顩r、行業(yè)態(tài)勢(shì)以及目前存在的主要競(jìng)爭(zhēng)對(duì)手與研發(fā)熱點(diǎn)進(jìn)行了分析,以便為相關(guān)企業(yè)提供決策參考。
[Abstract]:Technological competitive intelligence has an important impact on the development of enterprises. The quantity and quality of enterprises' demand for technological competitive intelligence is constantly improving. How to obtain enterprise competitive intelligence has become one of the key research contents of enterprise management. Among the many sources of competitive intelligence, patent information is the most convenient and effective. Through the analysis of patent information, we can understand the development level of industrial technology and obtain the present situation and trend of technological development of competitors, so as to guide enterprise technology and product research and development. In this paper, the literature research method and comparative analysis method are used to introduce the patent analysis method system on the basis of the research status at home and abroad, and the advantages, disadvantages and applicability of different patent analysis methods are compared. Then it discusses the acquisition principle, source and way of technological competitive intelligence, analyzes the function of patent information in the acquisition of enterprise technological competitive intelligence, and probes into the value of patent analysis to the mining of enterprise technological competitive intelligence. Then, it introduces the steps of patent mining technology competitive intelligence, and studies the concrete implementation methods, and summarizes the content of using patent information to obtain technology competitive intelligence from macro and micro perspectives respectively. Finally, starting from the actual case, taking the domestic naked eye 3D industry as an example, this paper makes an empirical study on the theory and method of patent macro analysis and micro analysis, makes statistics on the number of patent applications, patent types, patentees, IPC classification and other indicators, and analyzes the development situation, industry situation, main competitors and R & D hotspots of the domestic naked eye 3D industry, so as to provide decision-making reference for related enterprises.
【學(xué)位授予單位】：鄭州航空工業(yè)管理學(xué)院
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類號(hào)】：G350

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