本文選題：綠色出行　切入點(diǎn)：規(guī)范性影響　出處：《人文地理》2017年01期 　論文類(lèi)型：期刊論文

【摘要】：選擇本土城市居民為研究對(duì)象,以參照群體影響為外界變量,以自我感知價(jià)值為內(nèi)部判斷變量,將二者關(guān)聯(lián)綠色出行意愿,意欲明晰是外部群體影響還是自我價(jià)值判斷最終主導(dǎo)了人們的綠色出行選擇。研究結(jié)果顯示:參照群體的兩類(lèi)影響(信息性影響與規(guī)范性影響)對(duì)居民綠色出行意愿有顯著正向影響;功能性感知價(jià)值與社會(huì)性感知價(jià)值對(duì)居民綠色出行意愿有顯著正向影響,而情感性感知價(jià)值對(duì)居民綠色出行意愿影響不顯著;中介效應(yīng)結(jié)果表明,綠色出行感知價(jià)值在參照群體影響與居民綠色出行意愿之間存在部分或完全中介過(guò)程。
[Abstract]:Choosing the local urban residents as the research object, taking the reference group influence as the external variable, taking the self-perceived value as the internal judgment variable, connecting the two as the green travel intention. The result shows that the reference group's two kinds of influence (informational effect and normative effect) affect the green travel of residents. Willingness has a significant positive effect; Functional perceived value and social perceived value have significant positive effects on residents' green travel intention, while affective perceived value has no significant effect on residents' green travel willingness. There is a partial or complete intermediary process between the reference group influence and the residents' green travel intention.
【作者單位】： 陜西師范大學(xué)旅游與環(huán)境學(xué)院;陜西省旅游信息化工程實(shí)驗(yàn)室;中國(guó)旅游研究院;
【基金】：國(guó)家自然科學(xué)基金項(xiàng)目(41271157) 國(guó)家旅游局青年旅游專(zhuān)家培養(yǎng)計(jì)劃(TYETP201343) 陜西省社會(huì)科學(xué)基金項(xiàng)目(13Q046)
【分類(lèi)號(hào)】：C913.32;X24
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本文編號(hào)：1624239