在二十一世紀(jì),許多國際公司紛紛進(jìn)入國際市場。在國際商務(wù)領(lǐng)域爭奪市場和勢力范圍的斗爭中,勝利者將會理解競爭對手和商業(yè)伙伴的文化優(yōu)勢及劣勢,激勵、抑制、靈活性等因素。特別是隨著俄中企業(yè)數(shù)量的不斷增加,俄中兩國的合作也逐年增加。了解企業(yè)文化,可以影響俄中企業(yè)合作的特點(diǎn)和價值,這已經(jīng)成為企業(yè)之間常見的做法。在這種情況下,價值觀是人們對善與惡,對與錯,重要與不重要的基本理念。通過評估特定文化的價值來定義商業(yè)文化已成為一種方式,這些文化的價值評估對于俄羅斯和中國的商業(yè)文化是合乎情理的。此外,根據(jù)已有的格爾特霍夫斯泰德模型,可以直觀地顯示出對兩種不同文化的評估。因此,我們可以通過商業(yè)文化中的文化差異,提出建議以消除現(xiàn)有的差異。順便說一下,目前中國的實(shí)際情況有所不同。由于中國接受了許多西方先進(jìn)的思想和技術(shù),過去的集體主義成為了當(dāng)今大多數(shù)年輕人心目中一種舊觀念的體現(xiàn)。而且,近年來,企業(yè)管理者的地位發(fā)生了重大變化。中國經(jīng)理現(xiàn)在擁有更多自主權(quán)。特別是在國有企業(yè),他們有了聘請和解雇員工的權(quán)利。決策權(quán)更加分散,尤其是在處理市場營銷和采購等問題中,中國企業(yè)中黨組織原有的決策作用減弱了。此外,有跡象表明,俄羅斯企業(yè)...

【文章頁數(shù)】：93 頁

【學(xué)位級別】：碩士

【文章目錄】：
摘要
Abstract
Chapter 1 Introduction
    1.1 Background
    1.2 Statement of the problem
    1.3 Objective and Significance of the Study
    1.4 Literature review
        1.4.1 Culture and cross-culture communication
        1.4.2 Business communication
    1.5 Contents and Methods of the Study
        1.5.1 Contents of the Study
        1.5.2 Methods of the Study
Chapter 2 A Hypothesis Development and Theoretical Framework of the Study
    2.1 Theoretical foundation
        2.1.1 Geert Hofstede Theory and Model
        2.1.2 Business relationship between Chinese and Russian
        2.1.3 Complexities and contradictions of the Russian-Chinese business
        2.1.4 Comparison of business cultural characteristics in Russia and China onbasis of Hofstede’s Model
    2.2 Hypothesis Development
    2.3 Theoretical Framework
    2.4 Chapter Summary
Chapter 3 Research Methodology
    3.1 Research design and survey instrument
    3.2 Research Process
    3.3 Survey results analysis on cultural differences in business between Russiansand Chinese
        3.3.1 Descriptive part of analysis
        3.3.2 Practical part of analysis
    3.4 Hypothesis testing
    3.5 Chapter Summary
Chapter 4 Suggestions and recommendation
    4.1 Suggestions for improving cultural relations between Russians and Chinese.
    4.2 Recommendation for Russian and Chinese companies
    4.3 Recommendation for improving business relations between Chinese andRussian
    4.4 Recommendation for further research
    4.5 Chapter Summary
Conclusion
References
Appendix 1 Questionnaire
Appendix 2 List of responded companies
Acknowledgements



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